Can Twitter co-founder take an 'evolutionary leap' into storytelling?

Collaborative publishing website Medium, which aims to reinvent the blog, secures first external investmentMedium, Twitter co-founder Ev Williams's online publishing venture, has no shortage of ambition – to reinvent the blog as a digital storytelling format and match the impact of the microblogging service, no less.Williams, who launched Medium in August 2012 with Twitter co-founder Biz Stone, has said their aim is "re-imagining publishing in an attempt to make an evolutionary leap" by building a new platform from scratch that would put an emphasis on ideas, stories and collaboration. To achieve this, however, the company will have to get over several hurdles, not least addressing the confusion over Medium's perceived strategy and business model, summed up by Reuters media commentator Jack Shafer, who describes it – while not lacking potential – as up to now being "a mystery wrapped up in a hashtag concealed by a catchy URL".This uncertainty has clearly not put off investors: Medium, which employs 50 full-time staff, announced last week that it had secured its first external investment, a $25m funding round led by Greylock Partners, with participation from Google Ventures and individual investors. Initial funding for the platform came from Williams's investment vehicle The Obvious Corporation.Perhaps this enthusiasm shouldn't be a surprise. As well as co-founding Twitter, Williams launched blog publishing service Blogger in 1999 and Medium is, ostensibly, similar – with... Continue reading at 'The Guardian'

[ The Guardian | 2014-02-02 00:00:00 UTC ]
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[ AdWeek | 2013-08-27 00:00:00 UTC ]
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BookVibe Turns Twitter Data into Book Discovery Tool

BookVibe allows users to search their tweets and extract the books that are being discussed by the people they follow on Twitter. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-07-25 00:00:00 UTC ]
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Zimmerman Jury Member’s Book Deal Killed by Twitter

Upset by the 'not guilty' verdict in George Zimmerman's murder trial, one Twitter user started the online campaign that ended Martin Literary Agency's representation of Juror B37, who announced plans to write a book about the trial. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-16 00:00:00 UTC ]
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Rebecca Solnit's 'The Faraway Nearby' offers a storyteller's empathy

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[ Los Angeles Times | 2013-06-22 00:00:00 UTC ]
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How to Prevent a Twitter Hack

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[ Folio Magazine | 2013-06-06 00:00:00 UTC ]
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Ebooks Still Lack a Category Defining Storytelling Experience

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[ Publishing Perspectives | 2013-06-04 00:00:00 UTC ]
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Kobo charts first quarter revenue leap

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[ The Bookseller | 2013-05-28 00:00:00 UTC ]
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Franklin 'commissioning ebooks via Twitter'

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[ The Bookseller | 2013-03-14 00:00:00 UTC ]
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[ The Bookseller | 2013-02-26 00:00:00 UTC ]
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[ Engadget | 2013-02-25 00:00:00 UTC ]
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[ Publishing Perspectives | 2013-02-11 00:00:00 UTC ]
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[ Fast Company | 2013-02-08 00:00:00 UTC ]
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[ Publishers Weekly | 2012-10-12 00:00:00 UTC ]
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[ Publishers Weekly | 2012-09-01 00:00:00 UTC ]
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Twitter Cofounders Unveil Medium, A Publishing Platform That Feels Like Tumblr And Looks Like Pinterest

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[ Fast Company | 2012-08-15 00:00:00 UTC ]
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[ Publishers Weekly | 2012-06-15 00:00:00 UTC ]
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[ The Bookseller | 2012-06-01 00:00:00 UTC ]
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[ Editor & Publisher | 2012-05-29 00:00:00 UTC ]
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[ Knowledge@Wharton | 2012-05-08 00:00:00 UTC ]
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[ Editor & Publisher | 2012-04-09 00:00:00 UTC ]
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