Bookshop.org is launching e-books to help local bookstores compete with Amazon’s Kindle

The challenger brand to Amazon’s hegemony has big plans to build further, starting with a new e-book initiative. Andy Hunter decided something needed to be done about the endless rise of Amazon in 2018—the year that the e-commerce giant surpassed 50% of book sales in the U.S. market. “I was concerned at that rate of growth,” says founder and CEO of Bookshop.org. Hunter did a back of a napkin projection and figured that by 2025, Amazon would have secured an 80% share of the U.S. market. Continue reading at 'Fast Company'

[ Fast Company | 2025-01-28 11:30:00 UTC ]

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