Book Publishing’s Weak Bet On “Fire And Fury”? Blame Data

The success of Michael Wolff’s Trump tell-all left publisher Henry Holt unprepared to meet initial demand. A big reason is the way data moves (and doesn’t) in the industry. Michael Wolff’s Fire and Fury is exploding. Threats of legal action from the Trump White House–the book’s subject–seem only to have poured fuel on the flames. To date, it’s racked up more than a million orders, more than six times the demand that Henry Holt, Fire and Fury’s U.S. publisher, had anticipated, with 29,000 hardcover copies reportedly selling out within two days of the book hitting shelves. Last week’s “bomb cyclone” snow storm delayed restocking shipments in the Northeast. While Macmillan, Henry Holt’s parent company, scrambles to rush out more copies, pirated versions are circulating online.Read Full Story Continue reading at 'Fast Company'

[ Fast Company | 2018-01-12 00:00:00 UTC ]

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'Fire and Fury' Sales Hit 1.7 Million

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[ Publishers Weekly | 2018-01-25 00:00:00 UTC ]
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Book Publishing’s Weak Bet On “Fire And Fury”? Blame Data

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[ Fast Company | 2018-01-12 00:00:00 UTC ]
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