'Batman v Superman' Seen Earning Less Profit Than Superman Alone

"Batman v Superman: Dawn of Justice," is poised to conquer the box office for the third straight weekend. But beneath the cape, tights and superhero armor lies a mere mortal."Batman v Superman," one of the most expensive films ever made, is on pace to produce a $278 million profit for Warner Bros. once home video, TV and merchandise proceeds are tallied, according to SNL Kagan analyst Wade Holden. That's less than the estimated $300 million the studio earned from "Man Of Steel." It's also evidence that Warner Bros. has more work to do to make its DC Comics division the unbreakable superhero movie business it needs."I'm sure that it's a bit of a disappointment," Holden said. "They were probably hoping for box-office numbers similar to 'Avengers: Age of Ultron,' since 'Batman v Superman' had DC's three most well-known comic book heroes together in the same movie" -- Batman, Superman and Wonder Woman. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2016-04-08 00:00:00 UTC ]
News tagged with: #box office #warner bros #home video

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[ PC World | 2015-07-24 00:00:00 UTC ]
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Slimmer Scholastic Reports $15 Million in Profits

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[ Publishers Weekly | 2015-07-23 00:00:00 UTC ]
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Comic-Con 2015: Fans insist Superman never goes out of style

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[ Los Angeles Times | 2015-07-10 00:00:00 UTC ]
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OUP sales up but profit down

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[ The Bookseller | 2015-07-04 00:00:00 UTC ]
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[ Publishing Perspectives | 2015-07-02 00:00:00 UTC ]
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Local World profits rise to £43.6m

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[ The Guardian | 2015-06-30 00:00:00 UTC ]
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[ The Bookseller | 2015-06-30 00:00:00 UTC ]
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[ Publishers Weekly | 2015-06-26 00:00:00 UTC ]
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Quarto Group profits up 26% in 2014

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[ The Bookseller | 2015-06-26 00:00:00 UTC ]
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[ Publishers Weekly | 2015-06-25 00:00:00 UTC ]
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[ Publishers Weekly | 2015-06-17 00:00:00 UTC ]
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[ The Bookseller | 2015-06-16 00:00:00 UTC ]
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[ The Bookseller | 2015-06-13 00:00:00 UTC ]
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[ Publishers Weekly | 2015-05-07 00:00:00 UTC ]
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[ The Guardian | 2015-05-07 00:00:00 UTC ]
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[ The Bookseller | 2015-04-21 00:00:00 UTC ]
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[ The Bookseller | 2015-04-21 00:00:00 UTC ]
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[ Publishers Weekly | 2015-04-07 00:00:00 UTC ]
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[ The Bookseller | 2015-04-01 00:00:00 UTC ]
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