Barnes & Noble's Nook e-readers getting NFC, says CEO

Now that all of that Microsoft-related news is out in the open, Barnes & Noble's CEO William Lynch is ready to talk about the future. Fortune sat down with him to discuss the deal and what's next for the Nook. The answer to the latter is, at least in part, near-field communication. The exec talked up plans to begin embedding NFC chips into the readers, offering up a bit of synergy between physical books and their electronic counterparts. Says Lynch: We can work with the publishers so they would ship a copy of each hardcover with an NFC chip embedded with all the editorial reviews they can get on BN.com. And if you had your Nook, you can walk up to any of our pictures, any our aisles, any of our bestseller lists, and just touch the book, and get information on that physical book on your Nook and have some frictionless purchase experience. As for whether that functionality will actually be hitting this year, Lynch offered up a big old "maybe."Barnes & Noble's Nook e-readers getting NFC, says CEO originally appeared on Engadget on Tue, 01 May 2012 15:34:00 EDT. Please see our terms for use of feeds.Permalink   |  Fortune  | Email this | Comments Continue reading at 'Engadget'

[ Engadget | 2012-05-02 00:00:00 UTC ]
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Barnes & Noble intros buy-one-get-one Nook book offer, only valid in stores

Well, this process seems a bit counterintuitive, eh? This morning, Barnes & Noble introduced a new scheme for getting Nook customers to visit the company's retail stores. The promotion nets you one free ebook when you purchase another, but -- and this is where the offer tripped us up a bit... Continue reading at Engadget

[ Engadget | 2013-05-02 00:00:00 UTC ]
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Barnes and Noble Rebrands Self-publishing Platform Pubit as NOOK Press

Capitalizing on the recognition of NOOK, Barnes & Noble has rebranded its self-publishing platform Pubit as NOOK Press and added features from FastPencil. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-04-10 00:00:00 UTC ]
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Barnes & Noble relabels PubIt! as Nook Press, adds web-based publishing tool

Barnes & Noble's PubIt! self-publishing conduit has been active for well over two years, but you'd be forgiven for overlooking it with that somewhat forgettable (if very emphatic) name. The company might just know what you're thinking, as it's giving the service a considerably more memorable... Continue reading at Engadget

[ Engadget | 2013-04-09 00:00:00 UTC ]
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Poor Nook Sales Sink Barnes & Noble's Revenues

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[ Fast Company | 2013-02-28 00:00:00 UTC ]
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Barnes & Noble 'founder' pondering bid to buy back retail business, hive off Nook Media

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[ Engadget | 2013-02-25 00:00:00 UTC ]
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Pearson to Invest $89.5 Million in Barnes & Noble's Nook Media

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[ AllThingsD | 2012-12-29 00:00:00 UTC ]
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Barnes & Noble says holiday sales disappointing, Nook has new investor

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[ Los Angeles Times | 2012-12-28 00:00:00 UTC ]
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Barnes & Noble reports Q2 2013 earnings: digital content sales up 38%, Nook unit rakes $160 million

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[ Engadget | 2012-11-29 00:00:00 UTC ]
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Microsoft's $300M Barnes and Noble investment promises new Windows 8 Nook app

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[ Betanews | 2012-10-04 00:00:00 UTC ]
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Going Beyond E-Books, Barnes & Noble Nook Launches Digital Video Store

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Nook headed for UK as Barnes & Noble goes international, dabbles in the Queen's English

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[ Engadget | 2012-08-20 00:00:00 UTC ]
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[ Engadget | 2012-07-17 00:00:00 UTC ]
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[ Baltimore Sun | 2012-04-30 00:00:00 UTC ]
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[ Los Angeles Times | 2012-04-30 00:00:00 UTC ]
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Microsoft finds a nook of its own in Barnes & Noble

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[ Editor & Publisher | 2012-04-13 00:00:00 UTC ]
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Barnes & Noble establishes German base: Will the Nook visit Europe?

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[ Engadget | 2012-03-29 00:00:00 UTC ]
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