At Informa, Virtual Events Are a Testing Ground for Exhibitions’ Hybrid Future

The COVID-19 pandemic was a sudden jolt to organizers of face-to-face events, and perhaps none more so than Informa plc, the world's largest exhibitions firm, which has been forced to cancel or postpone more than 450 live events originally scheduled for the spring and summer. But even as states and municipalities lock down, the need to connect buyers and sellers endures, leading organizers across the industry to turn to virtual events as a means of keeping constituents engaged and recouping some lost business. "The appetite for communities to connect online is tremendous," says Rick McConnell, president of North America for Informa Markets, the company's exhibitions division. "You’re not traveling, so your ability to control your calendar is a little better, and your desire to connect and network with industry professionals never goes away." One obvious solution that's emerged has been webinars, a familiar product, of which Informa Markets is producing around three-times as many as it traditionally would have. But these are just one element in what McConnell describes as a spectrum of digital products, ranging from podcasts and videos at the most basic level all the way up to the most complex and difficult experiences to translate online: full-scale, virtual trade shows. The latter are a relatively new offering, driven mostly by necessity, with events of any kind unlikely to return until the Fall at the earliest (even August now feels "queasy," McConnell says). But... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-05-14 17:31:50 UTC ]
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Upcoming Comics Events: 8/4–8/10

Bendis, Fraction, DeConnick Signing in Portland, OR; The Wrenchies Release Party in Portland, OR; Boston Comic Con in Boston, MA; Jim Woodring in Seattle, WA Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-08-04 00:00:00 UTC ]
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Asus Transformer Pad TF103C review: This hybrid is better for fun than work

I enjoyed the Windows-based Transformer Book T100 I tested a few months ago, so I was excited to see how its Android-powered sibling would stack up. The engineers at Asus engineers have now proven themselves to be pros at designing 2-in-1 tablet/laptop hybrids running in both Windows and Android... Continue reading at PC World

[ PC World | 2014-08-01 00:00:00 UTC ]
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Informa Acquires Virgo Publishing

London-based events producer and academic publisher Informa plc has agreed to acquire Virgo Publishing, pending regulatory approval. Terms weren't disclosed. Continue reading at Folio Magazine

[ Folio Magazine | 2014-07-30 00:00:00 UTC ]
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With Five Days Until Independence, Six Measures of Tribune Publishing's Future

It's do or die time for Chicago Tribune and its sibling newspapers.On Aug. 4, Tribune Publishing Co. will be on its own, after parent Tribune Media Co. hives off its print properties. While Tribune Media will remain privately held, the new publishing company will start trading the next day on... Continue reading at Advertising Age

[ Advertising Age | 2014-07-30 00:00:00 UTC ]
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VenueBook's special event today: Seed funding

The industry of business events is a veritable growth machine, with publishers, service providers and just about everybody else seeing live get-togethers as moneymakers and can't-miss marketing vehicles. But the details of event planning can be an analogue mess, and a web software startup... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2014-07-29 00:00:00 UTC ]
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Why One Event Is Doing Away With Exhibitors

  Light Reading, a b-to-b publisher and event producer in the telecommunications market, tried something new with the launch of its Big Telecom Event (BTE) last month: they got rid of exhibitors. Continue reading at Folio Magazine

[ Folio Magazine | 2014-07-25 00:00:00 UTC ]
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Beyond the Paywall: Future Valuation of News

News pay models seem to be caught in a publishing purgatory. Newspaper publishers have the need to make content accessible, shareable, viral even. And yet, much of it is nestled behind paywalls, some of which have been erected with greater success th ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-07-22 00:00:00 UTC ]
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George R R Martin and Robin Hobb event

George R R Martin and Robin Hobb will spend an evening discussing their works with fans in an... Continue reading at The Bookseller

[ The Bookseller | 2014-07-21 00:00:00 UTC ]
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Upcoming Comics Events: 7/20-7/26

J.H. WIlliams III in Merced, CA; Corinne Mucha in Chicago, IL; Comic-Con International: San Diego, CA Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-21 00:00:00 UTC ]
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Amazon Tests Kindle Unlimited, Its Own E-book Subscription Service

The $9.99 monthly service offers access to more than 600,000 books and audiobooks.Now the go-to place for electronics, groceries, and pretty much everything else, Amazon's e-commerce empire was built atop books. The site hasn't forgotten about its roots--it is reportedly testing an ebook and... Continue reading at Fast Company

[ Fast Company | 2014-07-17 00:00:00 UTC ]
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Amazon testing Netflix-style subscription service for ebooks

Ever heard of Kindle Unlimited? Us either, at least not until now. Originally spotted by kboards, a forum site that welcomes Kindle chatter, this previously unknown service appears to be an upcoming all-you-can-read subscription service from Amazon.... Continue reading at Engadget

[ Engadget | 2014-07-16 00:00:00 UTC ]
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Amazon testing Netflix-style $9.99 'Kindle Unlimited' subscription for ebooks

But remember: All-you-can-eat subscriptions are only appetizing if there's delicious stuff in the buffet. Continue reading at PC World

[ PC World | 2014-07-16 00:00:00 UTC ]
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Amazon 'testing ebook/audio subscription service'

Amazon appears to be testing an ebook and audiobook subscription programme in the US called... Continue reading at The Bookseller

[ The Bookseller | 2014-07-16 00:00:00 UTC ]
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Amazon appears to be testing an unlimited Kindle ebook subscription

Amazon.com appears to be testing a new subscription model that would give members all-you-can-read access to more than 600,000 ebooks for $9.99 a month.  Continue reading at Los Angeles Times

[ Los Angeles Times | 2014-07-16 00:00:00 UTC ]
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Amazon Tests Its Own E-Book Subscription Service

Amazon is quietly testing its own subscription ebook service, Kindle Unlimited, which will reportedly cost $9.99 per month and include over 600,000 titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-16 00:00:00 UTC ]
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Upcoming Comics Events: 7/14-7/20

John Romita, Jr. in New York, NY; Bryan Lee O'Malley in Portland, OR; The International Graphic Novel and Comics Conference in London, U.K.; Steve Lafler in San Francisco, CA Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-14 00:00:00 UTC ]
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Live event to mark final Skulduggery book

HarperCollins Children’s Books is celebrating the publication of the final Skulduggery... Continue reading at The Bookseller

[ The Bookseller | 2014-07-09 00:00:00 UTC ]
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Ray Tindle reaffirms his faith in the future of local weekly newspapers

Ray Tindle, the grand old man of local newspaper publishing who remained bullish throughout the dark days of recession, is positively bubbling now. Continue reading... Continue reading at The Guardian

[ The Guardian | 2014-07-09 00:00:00 UTC ]
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Upcoming Comics Events: 7/7-7/13

Drawing Party with Telgemeier & Roman in Astoria, NY; Mike Richardson in Beaverton, OR; Eleanor Davis and Esther Pearl Watson in Seattle, WA. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-07 00:00:00 UTC ]
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Recommended Reading: Colombia's high-tech World Cup training and testing Facebook

Recommended Reading highlights the best long-form writing on technology and more in print and on the web. Some weeks, you'll also find short reviews of books that we think are worth your time. We hope you enjoy the read. Colombia's High-Tech... Continue reading at Engadget

[ Engadget | 2014-07-06 00:00:00 UTC ]
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