As Traditional TV Evolves, Television Rating Systems Remain the Same

The history of television ratings is of great interest to me because--to quote Maya Angelou--"if you don't know where you've come from, you don't know where you're going." Market research firm The Nielsen Company, founded in 1923, is perhaps best known for its ubiquitous television ratings, but Nielsen actually started out measuring radio ratings before... Continue reading at 'AdWeek'

[ AdWeek | 2019-07-18 16:04:09 UTC ]
News tagged with: #nielsen company #nielsen

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A Neuromancer TV series is coming to Apple TV+

Apple TV+ has announced it's adapting William Gibson's Neuromancer into a 10-episode series. The novel debuted in 1984 and is largely thought to mark the birth of cyberpunk, which includes creations like The Matrix and Robocop. In fact, it's crazy that it has taken four decades for it to get the... Continue reading at Engadget

[ Engadget | 2024-02-29 10:34:03 UTC ]
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Future of TV Briefing: How the TV ad measurement landscape has changed since summer

The Future of TV Briefing this week reviews the flurry of activity on the TV ad measurement front since the summer when the Media Rating Council stripped Nielsen of its accreditation and NBCUniversal opened the doors to alternative providers. The post Future of TV Briefing: How the TV ad... Continue reading at Digiday

[ Digiday | 2021-11-24 05:01:00 UTC ]
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‘I need it verified’: Vizio will add Nielsen measurement to lure linear TV ad dollars to its connected TV platform

In the first half of 2021, the smart TV maker will start selling CTV ads guaranteed against Nielsen’s Digital Ad Ratings. The post ‘I need it verified’: Vizio will add Nielsen measurement to lure linear TV ad dollars to its connected TV platform appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-11-17 05:01:32 UTC ]
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MDM's Orion TV and Brat win TV rights for The Boyband Murder Mystery

Ava Eldred’s debut YA thriller The Boyband Murder Mystery has been optioned by MGM's Orion TV and digital entertainment start-up Brat in a "heated" four-way auction. Continue reading at The Bookseller

[ The Bookseller | 2020-05-07 08:52:39 UTC ]
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Lion TV snaps up Raffi Berg's debut for TV

Lion TV have acquired the option to develop BBC Middle East editor Raffi Berg's debut Red Sea Spies: The True Story of Mossad's Fake Diving Resort as a television documentary. Continue reading at The Bookseller

[ The Bookseller | 2019-11-29 01:06:38 UTC ]
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The Defenders is most ambitious TV project ever, says Marvel's head of TV

Netflix show is newest in ever-expanding Marvel universe and brings together Jessica Jones, Luke Cage, Daredevil and Iron FistThe recent hold of caped crusaders over cinema has been unavoidable, but now a new Netflix show aims to push the boundaries of the superhero genre on television.The... Continue reading at The Guardian

[ The Guardian | 2017-08-11 00:00:00 UTC ]
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The TV news where you are is not the TV news where we are...

Thank you, thank you, to commenter DialMforMurdo for pointing to this brilliantly funny deconstruction of what follows, and precedes, that moment when BBC's News At Ten's presenters say: "Now here's the news where you are."Sit back and enjoy this three-minute skit by James Robertson, novelist,... Continue reading at The Guardian

[ The Guardian | 2014-06-16 00:00:00 UTC ]
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TV Choice sales hit five-year high as it benefits from closure of TV Pick

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[ The Guardian | 2014-02-13 00:00:00 UTC ]
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The Chernin Group's Billy Parks Imagines Reality TV, Without TV

This past summer media and entertainment company The Chernin Group (founded by former News Corp. president and COO Peter Chernin) released a digital reality series that took the notion of digital media and ran with it.Mr. Parks: The first thing I did was call all my favorite smartest people... Continue reading at Advertising Age

[ Advertising Age | 2013-10-01 00:00:00 UTC ]
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Fed rate cuts unlikely thanks spending by rich Americans

As baby boomers have aged, they have accumulated more assets leading to more discretionary spending. Since retiring two years ago, Joan Harris has upped her travel game.Once or twice a year, she visits her two adult children in different states. She’s planning multiple other trips, including to... Continue reading at Fast Company

[ Fast Company | 2024-04-29 13:22:05 UTC ]
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Le Monde in English Misses Lofty Subscriber Goals But Remains ‘Optimistic’

French news publisher Le Monde launched its English-language product, Le Monde in English, two years ago, with the goal of generating 30,000 subscribers by the end of 2023. It has since fallen short of that goal, according to business development officer Arnaud Aubron,... Continue reading at AdWeek

[ AdWeek | 2024-04-25 10:00:00 UTC ]
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Spotify Audiobooks Draw Younger Listeners, Get Bump from TV Adaptations

According to data released by Spotify, users aged 18-34 make up 57% of the platform's audiobook listeners, while television adaptations such as 'Shōgun' and 'The Talented Mr. Ripley' have prompted a surge in demand for specific titles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-19 04:00:00 UTC ]
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‘Unfurling tension and menace’: how slow TV like Ripley makes for a truly gripping watch

Elegant, luxurious, catlike … Netflix’s Andrew Scott-starring series is devastatingly unhurried – although not all viewers agree• Don’t get the What’s On TV newsletter delivered to your inbox? Sign up hereThe reviews for Netflix’s elegant new Patricia Highsmith adaptation, Ripley, have been... Continue reading at The Guardian

[ The Guardian | 2024-04-09 11:00:06 UTC ]
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Religious Traditions Enter a New Spiritual Era

New books for spiritual and religious readers alike suggest the need for a deeper understanding of core tenets, a more inclusive theology, or expanded principles and practices for those who remain affiliated with religion. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-04-05 04:00:00 UTC ]
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U.K. Publishing Spotlight: Severn House Evolves

At 50, the U.K. press is growing its list and expanding into new formats, all while keeping a sharp focus on libraries. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-23 05:00:00 UTC ]
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Super Bowl LVIII was most-watched TV program ever, averaging 123.4m viewers

Chiefs-49ers sets US TV ratings mark with 123.4m viewersNickelodeon’s Super Bowl telecast: ingenious and wildly chaoticThe longest Super Bowl game will also go down as the most-watched program in television history.According to Nielsen and Adobe Analytics, Kansas City’s 25-22 overtime victory... Continue reading at The Guardian

[ The Guardian | 2024-02-13 07:37:15 UTC ]
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Super Bowl 58 Breaks Viewership Records With Swift Rise in Ratings

Super Bowl 58 was Taylor-made for ratings gold. Thanks to multiple telecasts and streams, the power of live sports and even a Taylor Swift bump, Sunday's Super Bowl matchup showcasing the Kansas City Chiefs' overtime win against the San Fransisco 49ers smashed viewership... Continue reading at AdWeek

[ AdWeek | 2024-02-13 02:47:06 UTC ]
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Giovanna Fletcher: ‘My most embarrassing moment? At the TV Baftas I went arse over tit’

The author and podcaster on young love, chips and curry sauce, and her husband’s selective hearingBorn in Essex, Giovanna Fletcher, 39, studied at drama school. She made her fiction debut in 2013 with Billy and Me, writes young adult fiction with her husband, musician Tom Fletcher, and in 2017... Continue reading at The Guardian

[ The Guardian | 2024-02-10 09:30:38 UTC ]
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Breaking Traditions: Gen Z and Millennial Women Transform Super Bowl

Women have always watched the Super Bowl, with Nielsen reporting that in 2018, women made up nearly half of Super Bowl viewers--surpassing the combined female viewership of the Oscars, Grammys and Emmys. Brands, marketers and the NFL have begun to embrace female... Continue reading at AdWeek

[ AdWeek | 2024-02-08 21:53:41 UTC ]
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