America's leading news agency, the Associated Press, has announced that most of its stories about the quarterly results for US companies will be produced in future through the use of automation technology.Calling the move "a leap forward," AP's managing director, Lou Ferrara, explains: "For many years, we have been spending a lot of time crunching numbers and rewriting information from companies to publish approximately 300 earnings reports each quarter. We discovered that automation technology, from a company called Automated Insights, paired with data from Zacks Investment Research, would allow us to automate short stories 150 to 300 words about the earnings of companies in roughly the same time that it took our reporters.""Zacks maintains the data when the earnings reports are issued. Automated Insights has algorithms that ping that data and then in seconds output a story. The structure for the earnings reports stories was crafted by AP with Automated Insights. All conform to AP style... The stories will be labelled as being produced automatically with material from Zacks. Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2014-07-02 00:00:00 UTC ]
[caption id="attachment_81446" align="alignright" width="150"] Dawn Ostroff[/caption] Condé Nast Entertainment’s Dawn Ostroff is leaving her post as president and is heading to Spotify to take on the role of chief content officer. In her new position, Ostroff will lead Spotify’s content... Continue reading at Folio Magazine
[ Folio Magazine | 2018-06-27 00:00:00 UTC ]
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[caption id="attachment_81446" align="alignright" width="150"] Dawn Ostroff[/caption] Condé Nast Entertainment’s Dawn Ostroff is leaving her post as president and is heading to Spotify to take on the role of chief content officer. In her new position, Ostroff will lead Spotify’s content... Continue reading at Folio Magazine
[ Folio Magazine | 2018-06-27 00:00:00 UTC ]
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Facebook is opening up its data for streaming video publishers to target video ads on their sites and in their apps.A&E Networks, ESPN, Hearst Television and Scripps Networks Interactive are testing an automated system that lets marketers find their intended audience using Facebook data such... Continue reading at Advertising Age
[ Advertising Age | 2017-05-23 00:00:00 UTC ]
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Meredith Corp. is close to walking away from its attempt to merge with Media General, allowing Nexstar Broadcasting Group to acquire the TV station owner after months of negotiation, according to people familiar with the matter.Meredith, the owner of broadcast stations and magazines like Better... Continue reading at Advertising Age
[ Advertising Age | 2016-01-27 00:00:00 UTC ]
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Google is bringing a clearer picture of advertising to the mobile world with three tech advancements it announced at a company conference in the Florida Keys today. With Neal Mohan still at the helm of the display ad business, Google unveiled new services that help advertisers more effectively... Continue reading at AdWeek
[ AdWeek | 2015-06-17 00:00:00 UTC ]
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A strong performance from HarperCollins and the acquisition of Harlequin has boosted parent company News Corp's quarterly results. Revenue for publisher's worldwide operation for the second quarter of the financial year, covering the three months to December 31st 2014, increased 20% from $391m... Continue reading at The Bookseller
[ The Bookseller | 2015-02-07 00:00:00 UTC ]
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America's leading news agency, the Associated Press, has announced that most of its stories about the quarterly results for US companies will be produced in future through the use of automation technology.Calling the move "a leap forward," AP's managing director, Lou Ferrara, explains: "For many... Continue reading at The Guardian
[ The Guardian | 2014-07-02 00:00:00 UTC ]
More news stories like this