Author Mark Dawson has attracted criticism after bulk buying his own book gave him a high chart position. But that isn’t breaking any rulesFor any author, being able to describe yourself as a bona fide bestseller is key to conferring your career with a certain gravitas – and will often bring you even more sales. In the UK, while most book charts are tallied by Nielsen BookScan, the Sunday Times bestseller list – like the New York Times chart in the US – has become the gold standard. But making the bestseller list isn’t necessarily as straightforward as tallying sales. Not all is fair in romance and war (and other genres) when it comes to getting to the top of the charts.Take the case of Mark Dawson, a British writer who just over a week ago hit No 8 on the Sunday Times hardback list with his thriller The Cleaner, released by the independent publisher Welbeck at the end of June. This is a great achievement for any author or small publishing house, but Dawson had done something remarkable: he bought 400 copies of his own book, at a cost of £3,600, to push his sales high enough to make the top 10. Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2020-07-20 15:59:35 UTC ]
The British Book Awards and The Bookseller’s working class survey have been shortlisted for prizes at this year’s Professional Publishers Association (PPA) Independent Publisher Awards. Continue reading at The Bookseller
[ The Bookseller | 2019-10-02 16:52:21 UTC ]
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The 2020 elections are expected to see an unprecedented amount of advertising spending. Projections from Group M estimate a record-setting total of $10 billion, so the stakes for buyers and sellers have never been higher. As marketers map out their advertising plans leading up to the election,... Continue reading at Advertising Age
[ Advertising Age | 2019-10-02 13:42:00 UTC ]
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Doubleday has pre-empted Faber Academy graduate Ericka Waller’s debut novel, Dog Days, about the solace of canine companions “when times are hard”. Kirsty Dunseath, publishing director of Doubleday Fiction, bought world rights in all languages for two titles from Katie Greenstreet at C&W.... Continue reading at The Bookseller
[ The Bookseller | 2019-10-01 12:33:37 UTC ]
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Margaret Atwood’s The Testaments (Vintage) has spent a third week in the UK Official Top 50 number one spot, selling 23,078 copies through Nielsen BookScan’s Total Consumer Market. Continue reading at The Bookseller
[ The Bookseller | 2019-10-01 11:27:57 UTC ]
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Recently, I sat down with my 5-year-old son and explained to him what I do for a living. After a 15-minute conversation he said, “So Mommy, you send commercials to me for things that I like, like M&Ms and apple juice because I like them.” I’ve been working in the advanced television space... Continue reading at Advertising Age
[ Advertising Age | 2019-09-30 13:43:00 UTC ]
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The esports industry, notorious for its lack of reliable streaming viewer figures, is trying to get its act together and provide third-party ratings to make its broadcasts attractive for rights buyers and advertisers. Companies like Tencent Holding Ltd.’s Riot Games and World of Warcraft’s... Continue reading at Advertising Age
[ Advertising Age | 2019-09-26 18:44:54 UTC ]
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The 'New York Times Book Review' is making a slew of changes to its bestseller lists, both in print and online, including a slimming of some of its print lists from 15 to 10 titles, and the return of two much-loved lists. Continue reading at Publishers Weekly
[ Publishers Weekly | 2019-09-26 04:00:00 UTC ]
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If this particular model of the Acer Aspire 5 looks familiar, it's probably because it's been sitting atop Amazon’s laptop bestseller list for months. It’s easy to understand why. With a list price of $350 but usually selling for closer to $310, this AMD Ryzen 3-powered Aspire 5 packs some... Continue reading at PC World
[ PC World | 2019-09-25 10:00:00 UTC ]
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For the Record, the former PM’s account of his time in office sold close to 21,000 copies in its first week, behind Margaret Atwood’s The Testaments, which topped 100,000Almost 21,000 people rushed out to buy a copy of David Cameron’s memoir in its first week on sale, placing it second on the... Continue reading at The Guardian
[ The Guardian | 2019-09-24 14:00:06 UTC ]
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Employees at ad agencies, tech companies and brands skipped work today to join the Global Climate Strike, a protest of government and corporate inaction on climate change. Today's strike, scheduled just ahead of the U.N. Climate Action Summit in New York, is the third event in a series of... Continue reading at Advertising Age
[ Advertising Age | 2019-09-20 22:10:02 UTC ]
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The Nielsen Social Content Ratings measure talent's promotion of television shows across Instagram, Facebook and Twitter, and its data from Instagram just became more robust. Nielsen said in a release that the improvement was made possible by Instagram's recent enabling of creator account... Continue reading at AdWeek
[ AdWeek | 2019-09-19 13:30:21 UTC ]
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Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. Whassup?... Continue reading at Advertising Age
[ Advertising Age | 2019-09-19 10:00:00 UTC ]
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A rough weekend for three of the NFL’s most celebrated old-school quarterbacks may have long-term implications for the league’s TV partners, as the loss of Ben Roethlisberger, Drew Brees and Eli Manning could cause a shakeup in the Nielsen ratings. No team poses more of a risk than the... Continue reading at Advertising Age
[ Advertising Age | 2019-09-18 21:56:19 UTC ]
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In terms of digital disruption, magazines were far from the only form of traditional media upended by the rise of the internet over the past two decades. So as a relatively small fish in a rather large and well-funded pond of publications covering the music industry—a space that's undergone its... Continue reading at Folio Magazine
[ Folio Magazine | 2019-09-17 20:45:42 UTC ]
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Novelist’s return to the dystopia of Gilead sold more than 100,000 copies in hardback in its first week on sale in the UKA hardback copy of Margaret Atwood’s follow-up to The Handmaid’s Tale, The Testaments, was sold every four seconds in the UK last week, according to sales figures that show... Continue reading at The Guardian
[ The Guardian | 2019-09-17 14:57:57 UTC ]
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Anheuser-Busch InBev is poised to launch Bud Light Seltzer as part of a new product blitz, according to reports from two beer trade publications. Citing sources from the brewer’s distributor meeting this week, Beer Business Daily reported that the brewer was developing a seltzer line extension... Continue reading at Advertising Age
[ Advertising Age | 2019-09-13 13:12:06 UTC ]
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Welcome to another edition of Ad Age Sports Media Brief, a weekly roundup of news from every zone of the sports media spray chart, including the latest on broadcast/cable/streaming, sponsorships, endorsements, gambling and tech. The only game in town The NFL, its media partners and their... Continue reading at Advertising Age
[ Advertising Age | 2019-09-12 15:30:00 UTC ]
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Within the first week it was published, Bassey Ikpi’s essay collection I’m Telling the Truth, but I’m Lying, a collection of personal essays illuminating and encapsulating the experience of having mental illness, hit the New York Times bestseller list. What Ikpi depicts in I’m Telling the Truth... Continue reading at Electric Literature
[ Electric Literature | 2019-09-12 11:00:01 UTC ]
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Jamie Oliver’s Veg (Michael Joseph) has continued to prove fruitful in its third week in the UK Official Top 50 number one spot, with its volume through Nielsen BookScan’s TCM rising 22.5% week on week to 37,951 copies sold. Continue reading at The Bookseller
[ The Bookseller | 2019-09-10 10:23:31 UTC ]
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The fast-food industry is waging a chicken sandwich war. Bud Light and Coors Light are embroiled in “corngate.” And Kind and Cliff keep trading shots in a snack-bar skirmish over whose ingredients are healthier. These are among the many brand battles raging in what has become a feisty,... Continue reading at Advertising Age
[ Advertising Age | 2019-09-10 07:00:00 UTC ]
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