Amid “Fake News,” Magazines Can Offer Credibility, Safer Ad Environments, Argues New MPA Campaign

More than 120 major magazines will lend ad pages to the six-month campaign, titled "Magazine Media. Better. Believe It." The post Amid “Fake News,” Magazines Can Offer Credibility, Safer Ad Environments, Argues New MPA Campaign appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2017-10-04 00:00:00 UTC ]
News tagged with: #magazine media

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Christian Retailers Offer a Status Update Amid Covid-19

The Christian Retail Association surveyed over 220 independent Christian bookstores to see how the Covid-19 pandemic has impacted them, offering an idea of the number of store closures, furloughs, layoffs, and ways retailers are coping. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-05-11 04:00:00 UTC ]
More news stories like this | News stories tagged with: #covid-19 pandemic


Hackers, fake news and worldwide panic: The plot of ‘The Paladin’ feels eerily real

The latest novel by David Ignatius is a chilling spy thriller about the way the Internet can be weaponized. Continue reading at The Washington Post

[ The Washington Post | 2020-05-01 14:06:26 UTC ]
More news stories like this | News stories tagged with: #fake news


As brands block coronavirus, streaming app Newsy opens an ad slot free from bad news

Digital publisher develops commercial break that avoids pandemic stories, as industry struggles with skittish advertisers. Continue reading at Advertising Age

[ Advertising Age | 2020-04-17 17:36:26 UTC ]
More news stories like this | News stories tagged with: #bad news #digital publisher


Vox Solicits Reader Contributions to Keep Its Content Free Amid Ad Declines

The near-simultaneous rush among publishers with subscription businesses to loosen their paywalls and provide free access to reporting on the COVID-19 pandemic has reignited long-standing debates about whether the news should fundamentally be free, even as ad-supported journalism (with some... Continue reading at Folio Magazine

[ Folio Magazine | 2020-04-10 16:17:19 UTC ]
More news stories like this | News stories tagged with: #caption id= #subscription model #apple news+ #york magazine #media industry


Using School Libraries to Fight Fake News

How one school librarian has addressed fake news in his curriculum -- and how it can be replicated. Continue reading at Book Riot

[ Book Riot | 2020-03-15 10:31:27 UTC ]
More news stories like this | News stories tagged with: #school libraries #school librarian #libraries


Arizent Closes Two Titles Amid Relaunch | News & Notes

Arizent, the B2B media and events firm previously known as SourceMedia, has closed two of its 19 publications as it concentrates its focus on the financial services space after unveiling a new corporate branding in January. Health Data Management, a 27-year-old brand which included a quarterly... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-20 12:54:41 UTC ]
More news stories like this | News stories tagged with: #wenner media #separate deals #bauer media #national enquirer #york post #keith kelly


The Graveyard Talks Back: Arundhati Roy on Fiction in the Time of Fake News

Below is the text of the 2020 Clark Lecture in English Literature instituted by Trinity College, Cambridge. * Thank you for inviting me to deliver this, the Clark Lecture, now in its 152nd year. When I received the invitation, I scrolled down the list of previous speakers, the many “Sirs” and... Continue reading at Literrary Hub

[ Literrary Hub | 2020-02-12 09:49:50 UTC ]
More news stories like this | News stories tagged with: #arundhati roy #fake news #trinity college #english literature


Tremor International to Buy Video Ad Platform Unruly from News Corp

Tremor International is to buy video advertising platform Unruly from News Corp, with the international publishing giant set to take Continue reading at Editor & Publisher

[ Editor & Publisher | 2020-01-07 22:43:20 UTC ]
More news stories like this | News stories tagged with: #tremor international #international publishing


Tremor International to Buy Video Ad Platform Unruly from News Corp

Tremor International is to buy video advertising platform Unruly from News Corp, with the international publishing giant set to take a minority stake as part of the transaction. The deal will see News Corp take a 6.91% stake in Tremor, with the ad-tech company to receive the exclusive rights to... Continue reading at AdWeek

[ AdWeek | 2020-01-06 14:18:42 UTC ]
More news stories like this | News stories tagged with: #tremor international #minority stake #ad-tech company #exclusive rights #news corp #international publishing


Unruly eyes faster growth in tough video ad market after News Corp sale

News Corp, which will get small stake in Tremor, has also entered into three-year partnership for outstream video. Continue reading at Media Week

[ Media Week | 2020-01-06 09:49:13 UTC ]
More news stories like this | News stories tagged with: #three-year partnership #news corp


Florida men deny smalltown library access to the New York Times online, citing “fake news.”

The bullpen of the 1993 San Diego Padres Citrus County Commission (pictured above) has denied funding to county libraries for digital subscriptions to the New York Times. Led by left-handed middle-reliever area man Scott Carnahan, the commission (comprised of Scott, Jeff, Ron, Jimmie, and Brian)... Continue reading at Literrary Hub

[ Literrary Hub | 2019-11-05 16:08:55 UTC ]
More news stories like this | News stories tagged with: #denied funding #digital subscriptions #libraries


WPP returns to growth and Facebook News offers publishers ‘free money’: Friday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our Wake-Up Call newsletters. You can get an audio version of this briefing on your Alexa device; sign up... Continue reading at Advertising Age

[ Advertising Age | 2019-10-25 10:25:54 UTC ]
More news stories like this | News stories tagged with: #profits fell #anthony crupi #silicon valley #final season #parting gift #hearst


Apple News strikes ad deal with Verizon and issues new guide for publishers

Apple is making changes to its news service, including a deal with Verizon to sell ads and new guidelines for publishers, as it tries to make the platform more accessible to marketers and media. On Thursday, Verizon Media won the right to sell ads for Apple News and Apple Stocks in Canada,... Continue reading at Advertising Age

[ Advertising Age | 2019-10-17 21:42:28 UTC ]
More news stories like this | News stories tagged with: #brand safety #direct response #ve built #context matters #publishing tools #biggest players #digital publishing #publishing partners


Mac Conner, Illustrator for Ads and Magazines, Dies at 105

In the 1950s and ’60s, Mr. Conner’s art helped sell airlines and overalls and accompanied short stories in The Saturday Evening Post and elsewhere. Continue reading at The New York Times

[ The New York Times | 2019-10-03 21:16:21 UTC ]
More news stories like this | News stories tagged with: #short stories


What recession? Holiday sales expected to rise amid boost in ad spend

Shoppers appear unfazed by a potential recession, tariff uncertainty and an impeachment inquiry in Washington. The National Retail Federation, which released its annual holiday sales forecast Thursday, says retail sales will increase between 3.8 percent and 4.2 percent during the last two months... Continue reading at Advertising Age

[ Advertising Age | 2019-10-03 19:49:51 UTC ]
More news stories like this | News stories tagged with: #cyber monday #direct impact #consumer confidence #physical stores #digital media


The FBI’s unusual Facebook ads, and bad news on TV ratings: Thursday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. If you're reading this online or in a forwarded email, here's the link to sign up for our daily newsletter. You can also get an audio version of this briefing on your Alexa device. The FBI’s... Continue reading at Advertising Age

[ Advertising Age | 2019-10-03 10:00:00 UTC ]
More news stories like this | News stories tagged with: #patrick mahomes #ad lib #environmental activist #exclusive data #online publisher #nielsen


Why viewability suffers in ad-heavy environments

Fundamentally, advertising doesn’t work unless it is seen. In print media, the mantra was “far forward, on a right-hand page, facing a full page of editorial content.” On TV, it was and still is “the first or last spot in the advertising pod.” And in the digital publishing world, it is “above... Continue reading at Digiday

[ Digiday | 2019-09-12 18:40:59 UTC ]
More news stories like this | News stories tagged with: #print media #full page #editorial content #digital publishing


Endeavour scoops Woolley's book on 'next frontier of fake news'

Octopus imprint Endeavour has scooped the "gripping inside story of the next frontier of fake news" from digital propaganda expert Dr Samuel Woolley. Continue reading at The Bookseller

[ The Bookseller | 2019-09-05 10:18:03 UTC ]
More news stories like this | News stories tagged with: #fake news


U.K. Print Media Grows Amid Brexit News Cycle

U.K. media companies from the Financial Times to The Guardian have reported growth in the last year, amid the boom of the Brexit-related news Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-09-04 16:35:32 UTC ]
More news stories like this | News stories tagged with: #media companies #print media


News Corp Tabloid the Herald Sun Offers Journalists Cash Bonuses for Clicks

The News Corp tabloid newspaper the Herald Sun is offering journalists a financial bonus of between $10 and $50 for Continue reading at Editor & Publisher

[ Editor & Publisher | 2019-06-24 15:22:05 UTC ]
More news stories like this | News stories tagged with: #herald sun #offering journalists #financial bonus #news corp