After seeing Samsung's spirited swing at Apple users, Amazon's continuing anti-Apple pandering just feels weak. The new ad for the Kindle Fire pits a dorky, single iPad user against a Kindle-reading mom in a bikini—the same ice queen from the 2010 spot, though now she's warmed up a bit and seems to have a couple of kids. They might as well show the Kindle riding a dragon in space if they're this desperate to make it look appealing. Gizmodo pokes some more holes in the new spot, saying that ripping the iPad for not being like the Kindle is like "making fun of a Lexus for not being a Kia." And the Los Angeles Times points out that Amazon is losing money on every Kindle it sells. Of course, Amazon is making up for that by Walmarting the publishing industry out of existence, so they won't be going belly-up anytime soon. Continue reading at 'AdWeek'
[ AdWeek | 2012-02-10 00:00:00 UTC ]
Written By: Graeme Neill Publication Date: Thu, 13/10/2011 - 09:02 The UK is the worst country for protecting its high street chains, which are essential for the long-term health of the book trade, the chief executive of Hachette Livre has claimed. Arnaud Nourry was speaking yesterday (12th... Continue reading at The Bookseller
[ The Bookseller | 2011-10-13 00:00:00 UTC ]
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While its natural to worry about how the publishing industry is going to attract the next generation of leaders, the fact is the industry is already seeing a demographic shift, with younger people taking on more leadership roles. Continue reading at Folio Magazine
[ Folio Magazine | 2011-10-10 00:00:00 UTC ]
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Although book historian Martyn Lyons has already published a half-dozen titles about books and reading, he still uncovered surprises about the subject while researching his forthcoming Books: A Living History, an illustrated overview of books in every form as well as the growth of the publishing... Continue reading at Publishers Weekly
[ Publishers Weekly | 2011-09-16 00:00:00 UTC ]
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Written By: M J Deschamps in Ottawa Publication Date: Fri, 22/07/2011 - 15:02 Canadian publishers have attacked the decision by Indigo Books & Music, the country's biggest bookshop chain, to stock fewer books and evaluate returns on a shorter time frame. They claim it is putting extra... Continue reading at The Bookseller
[ The Bookseller | 2011-07-22 00:00:00 UTC ]
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Since social media was identified as a relevant tool to the publishing industry, magazine publishers have devoted many resources and an abundance of energy to finding and implementing the best strategies to solidify a presence in the sphere. Continue reading at Folio Magazine
[ Folio Magazine | 2011-07-14 00:00:00 UTC ]
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Arts editor Will Gompertz's second report into the impact of technology on the publishing industry Continue reading at BBC News
[ BBC News | 2011-06-29 00:00:00 UTC ]
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Written By: Bookseller Staff Publication Date: Mon, 23/05/2011 - 09:40 The takeover of Waterstone's by Alexander Mamut is cause for celebration among the publishing industry, Faber c.e.o. Stephen Page has said. read more Continue reading at The Bookseller
[ The Bookseller | 2011-05-23 00:00:00 UTC ]
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Barnes & Nobles advertising campaign for the Nook Color, an e-reading tablet, features no company stores in the ads, a nod to changes in the publishing industry. Continue reading at The New York Times
[ The New York Times | 2011-04-25 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Fri, 18/03/2011 - 14:52 Lonely Planet general manager for Asia Pacific Richard Samson has died today [18th March], following a battle with a terminal illness. Samson started in his latest role in Lonely Planet's Melbourne head office in June... Continue reading at The Bookseller
[ The Bookseller | 2011-03-18 00:00:00 UTC ]
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Written By: Graeme Neill Publication Date: Tue, 01/03/2011 - 08:22 Vintage will open its doors to 30 members of the public next month to give them a glimpse into the publishing industry, as part of its 21st birthday celebrations. The open day will be held on 18th April in Vintage's offices in... Continue reading at The Bookseller
[ The Bookseller | 2011-03-01 00:00:00 UTC ]
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