After seeing Samsung's spirited swing at Apple users, Amazon's continuing anti-Apple pandering just feels weak. The new ad for the Kindle Fire pits a dorky, single iPad user against a Kindle-reading mom in a bikini—the same ice queen from the 2010 spot, though now she's warmed up a bit and seems to have a couple of kids. They might as well show the Kindle riding a dragon in space if they're this desperate to make it look appealing. Gizmodo pokes some more holes in the new spot, saying that ripping the iPad for not being like the Kindle is like "making fun of a Lexus for not being a Kia." And the Los Angeles Times points out that Amazon is losing money on every Kindle it sells. Of course, Amazon is making up for that by Walmarting the publishing industry out of existence, so they won't be going belly-up anytime soon. Continue reading at 'AdWeek'
[ AdWeek | 2012-02-10 00:00:00 UTC ]
Arts editor Will Gompertz's second report into the impact of technology on the publishing industry Continue reading at BBC News
[ BBC News | 2011-06-29 00:00:00 UTC ]
More news stories like this
Written By: Bookseller Staff Publication Date: Mon, 23/05/2011 - 09:40 The takeover of Waterstone's by Alexander Mamut is cause for celebration among the publishing industry, Faber c.e.o. Stephen Page has said. read more Continue reading at The Bookseller
[ The Bookseller | 2011-05-23 00:00:00 UTC ]
More news stories like this
Barnes & Nobles advertising campaign for the Nook Color, an e-reading tablet, features no company stores in the ads, a nod to changes in the publishing industry. Continue reading at The New York Times
[ The New York Times | 2011-04-25 00:00:00 UTC ]
More news stories like this
Written By: Charlotte Williams Publication Date: Fri, 18/03/2011 - 14:52 Lonely Planet general manager for Asia Pacific Richard Samson has died today [18th March], following a battle with a terminal illness. Samson started in his latest role in Lonely Planet's Melbourne head office in June... Continue reading at The Bookseller
[ The Bookseller | 2011-03-18 00:00:00 UTC ]
More news stories like this
Written By: Graeme Neill Publication Date: Tue, 01/03/2011 - 08:22 Vintage will open its doors to 30 members of the public next month to give them a glimpse into the publishing industry, as part of its 21st birthday celebrations. The open day will be held on 18th April in Vintage's offices in... Continue reading at The Bookseller
[ The Bookseller | 2011-03-01 00:00:00 UTC ]
More news stories like this