The Alliance of Independent Authors (ALLi) is to launch a new campaign aimed at bookshops during the London Book Fair. Called Authors for Bookstores, the campaign will launch at the Indie Author Fringe Festival, which will be held on 17th April at Foyles’ Charing Cross Road flagship. ALLi founder and director Orna Ross (pictured) said the organisation saw getting books into bookstores as “the next step for indie authors”. Continue reading at 'The Bookseller'
[ The Bookseller | 2015-03-31 00:00:00 UTC ]
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Penguin Classics will launch its first ever pop-up bookshop next month with a series of events and workshops planned. Continue reading at The Bookseller
[ The Bookseller | 2019-02-28 00:00:00 UTC ]
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The Bookseller is teaming up with World Book Day to launch a competition for bookshops. Continue reading at The Bookseller
[ The Bookseller | 2019-02-15 00:00:00 UTC ]
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The marketing campaign for The Flower Girls by Alice Clark-Platts will be Raven Books’ largest to date. Continue reading at The Bookseller
[ The Bookseller | 2019-01-19 00:00:00 UTC ]
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A digital consultant has launched a crowdfunder to create London’s first black feminist bookshop. Continue reading at The Bookseller
[ The Bookseller | 2019-01-10 00:00:00 UTC ]
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Michelle Obama’s memoir, issued next Thursday in a simultaneous global publication, is the recipient of Penguin General’s biggest ever marketing spend, with campaigns to run across formats, platforms, and even on the bare walls of Brixton... Continue reading at The Bookseller
[ The Bookseller | 2018-11-09 00:00:00 UTC ]
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Around 20 bookshops are partnering with Granta, author Rose George and the NHS to encourage the public to give blood through the ‘Share a Pint campaign’. Continue reading at The Bookseller
[ The Bookseller | 2018-10-31 00:00:00 UTC ]
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A number of industry members have gotten together to form Love Your Bookstore, a campaign aimed to help draw attention to all physical bookstores as the holiday shopping season begins. Continue reading at Publishers Weekly
[ Publishers Weekly | 2018-10-01 00:00:00 UTC ]
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A primary school teacher in Kent has launched an online children’s bookshop to promote little-known titles for primary school-aged readers. Continue reading at The Bookseller
[ The Bookseller | 2018-09-04 00:00:00 UTC ]
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Penguin Random House Children’s has pledged to donate money to the mental health charity Mind as part of a fundraising campaign tied to John Green’s latest book Turtles All The Way Down. Continue reading at The Bookseller
[ The Bookseller | 2018-07-03 00:00:00 UTC ]
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Independent bookshops can win £500 and a visit from Jonny Duddle via a new window display competition, organised by Templar Publishing. Continue reading at The Bookseller
[ The Bookseller | 2018-06-29 00:00:00 UTC ]
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Drake – The Bookshop has launched a campaign to place 285 copies of refugee tale The Day War Came into schools whilst also raising money for the author, illustrator and charity. Continue reading at The Bookseller
[ The Bookseller | 2018-06-27 00:00:00 UTC ]
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Bookshops are asking to be given the same business-rate relief as pubs, arguing they help to drive social cohesion in a similar way to drinking establishments. Continue reading at The Bookseller
[ The Bookseller | 2018-06-08 00:00:00 UTC ]
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Canongate has launched a singing competition to give bookshops the chance for author Matt Lucas to visit their shop. Continue reading at The Bookseller
[ The Bookseller | 2017-09-27 00:00:00 UTC ]
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The London Book Fair and US magazine Writer’s Digest are to launch a new conference for authors, The Writer’s Summit, which will explore new opportunities in publishing and in developing successful writing careers. Continue reading at The Bookseller
[ The Bookseller | 2017-07-28 00:00:00 UTC ]
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YouTube Kids partnered with global book publishers HarperCollins, Penguin Random House, Houghton Mifflin Harcourt and National Geographic Kids to launch a global initiative called #ReadAlong month. Taking place throughout the month of June, the program is designed to help young viewers learn to... Continue reading at AdWeek
[ AdWeek | 2017-06-01 00:00:00 UTC ]
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The social media and charity initiative is timed to the publisher's 200th anniversary. It aims to stress the importance of literacy, and will donate $200,000 to literacy-related charities. Continue reading at Publishers Weekly
[ Publishers Weekly | 2017-05-01 00:00:00 UTC ]
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East London bookshop Libreria has launched a subscription scheme which will provide customers with a monthly choice of "low-profile, high-quality" fiction. Continue reading at The Bookseller
[ The Bookseller | 2017-03-06 00:00:00 UTC ]
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Cornerstone has initiated countdown for the launch of astronaut Tim Peake's Hello, is this Planet Earth? on 17th November with a full roster of marketing and promotional activity. Continue reading at The Bookseller
[ The Bookseller | 2016-11-17 00:00:00 UTC ]
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Clothing brand Barbour is basing its Christmas campaign on Raymond Briggs’ The Snowman and The Snowdog, in a collaboration with Penguin Ventures. Continue reading at The Bookseller
[ The Bookseller | 2016-11-04 00:00:00 UTC ]
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Waterstones has pledged to raise more money for Oxfam after an “escalation” in the humanitarian refugee crisis in Europe stemming from war-torn Syria. Continue reading at The Bookseller
[ The Bookseller | 2016-11-01 00:00:00 UTC ]
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