Adweek Expands Coverage Areas in Commerce, Performance Marketing and Convergent TV

Like all digital media businesses, Adweek is looking back at the challenges and successes of a vexing 2020, while also looking ahead to the opportunities in 2021. And we're going to start early--as in today. You may notice some changes to the Adweek.com homepage as we have scoped out new areas of coverage, while focusing... Continue reading at 'AdWeek'

[ AdWeek | 2020-12-29 12:00:28 UTC ]
News tagged with: #performance marketing #digital media

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International markets' Christmas performance

In Russia, a biography of Putin was a Christmas bestseller; in Norway and Sweden, there were surprise festive hits on hair-braiding; in Australia, it was beach read season; while in Spain, it was Ken Follett who topped FNAC's Christmas bestseller list. The Bookseller's international... Continue reading at The Bookseller

[ The Bookseller | 2015-01-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #international markets #ken follett #book trade


Expanding the International Rights Market for Children’s Books

A new breed of independent foreign rights professionals specialized in children’s book rights sales has emerged, and they are finding new homes abroad for kids' literature. The post Expanding the International Rights Market for Children’s Books appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-11-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post expanding #books appeared


AP Sees Expanded Coverage, Growth Ahead

The Associated Press will continue its efforts to retain U.S. newspaper publishers next year, adding an intermediate service level and a “shared news desk” for increased state coverage, says President and CEO Gary Pruitt.   E ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newspaper publishers


BEA 2014: China Looks Forward to Expanding Communication, Cooperation, and Commerce

Next year China is the guest of honor at Book Expo America’s Global Market Forum and is planning a host of events for the occasion. Vice Minister Wu Shulin details his country’s goals and expectations in this interview with Publishers Weekly. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
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A Small World: The Global E-Book Market Expands

The rise of easy-to-use ebook publishing platforms that distribute globally, the inherent speed of digital publishing, and the low cost and ever-rising demand for ebooks in both the developing world, as well as from developed but remote economies like Australia, offer the potential of vibrant... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-11-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishing #low cost #developing world #revenue streams


Open Road Expands Marketing Team

Open Road Integrated Media is expanding its marketing team, adding new members and promoting those within the department. Rachel Chou, chief marketing officer at Open Road, annouced the changes, crediting the growth to the rapidly expanding market for ebooks. Lauren Naefe has been hired as... Continue reading at Publishers Weekly

[ Publishers Weekly | 2011-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing team #open road


Tablet Market Expands With New Competitors

RIM and Samsung have announced release dates for their versions of the tablet computer, with the RIM Blackberry Playbook on sale on April 19th and the new Wi-Fi version of the Samsung Galaxy tablet line launching June 8th. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #tablet computer #wi-fi version


Summit Business Hires to Expand Advanced Markets AdvisorFX

Summit Business Media announced today the expansion of staff for the Advanced Markets AdvisorFX, an online source for practice-building and client-management tools serving financial advisors and insurance professionals. Continue reading at Folio Magazine

[ Folio Magazine | 2011-03-08 00:00:00 UTC ]
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Pearson performing well across "anaemic" market

Pearson, the publisher of the Financial Times, said it expects its headline company operating profits to balloon by around 20% in 2010, helped by the performance of its flagship business newspaper. Continue reading at Media Week

[ Media Week | 2011-01-19 00:00:00 UTC ]
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Trump watches TV. Trump stars on TV. Trump is TV.

Review of 'Audience of One: Donald Trump, Television, and the Fracturing of America' by James Poniewozik Continue reading at The Washington Post

[ The Washington Post | 2019-09-12 17:00:17 UTC ]
More news stories like this | News stories tagged with: #trump stars #james poniewozik


Trump watches TV. Trump stars on TV. Trump is TV.

Review of 'Audience of One: Donald Trump, Television, and the Fracturing of America' by James Poniewozik Continue reading at The Washington Post

[ The Washington Post | 2019-09-12 05:00:17 UTC ]
More news stories like this | News stories tagged with: #trump stars #james poniewozik


A Neuromancer TV series is coming to Apple TV+

Apple TV+ has announced it's adapting William Gibson's Neuromancer into a 10-episode series. The novel debuted in 1984 and is largely thought to mark the birth of cyberpunk, which includes creations like The Matrix and Robocop. In fact, it's crazy that it has taken four decades for it to get the... Continue reading at Engadget

[ Engadget | 2024-02-29 10:34:03 UTC ]
More news stories like this | News stories tagged with: #small screen #tom clancy #release date #graphic novel


Future of TV Briefing: How the TV ad measurement landscape has changed since summer

The Future of TV Briefing this week reviews the flurry of activity on the TV ad measurement front since the summer when the Media Rating Council stripped Nielsen of its accreditation and NBCUniversal opened the doors to alternative providers. The post Future of TV Briefing: How the TV ad... Continue reading at Digiday

[ Digiday | 2021-11-24 05:01:00 UTC ]
More news stories like this | News stories tagged with: #summer appeared #nielsen


‘I need it verified’: Vizio will add Nielsen measurement to lure linear TV ad dollars to its connected TV platform

In the first half of 2021, the smart TV maker will start selling CTV ads guaranteed against Nielsen’s Digital Ad Ratings. The post ‘I need it verified’: Vizio will add Nielsen measurement to lure linear TV ad dollars to its connected TV platform appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-11-17 05:01:32 UTC ]
More news stories like this | News stories tagged with: #nielsen


MDM's Orion TV and Brat win TV rights for The Boyband Murder Mystery

Ava Eldred’s debut YA thriller The Boyband Murder Mystery has been optioned by MGM's Orion TV and digital entertainment start-up Brat in a "heated" four-way auction. Continue reading at The Bookseller

[ The Bookseller | 2020-05-07 08:52:39 UTC ]
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Q&A: Marketing Guru Seth Godin on How to Be a Better Marketer

Seth Godin is a bestselling author and entrepreneur. He also runs an online course that helps marketers learn by doing, which has resonated with many industry professionals over the years. Godin joined us on a bonus episode of Adweek's Yeah, That's Probably an Ad podcast to talk about how... Continue reading at AdWeek

[ AdWeek | 2020-03-18 20:43:09 UTC ]
More news stories like this | News stories tagged with: #industry professionals #bestselling author


Lion TV snaps up Raffi Berg's debut for TV

Lion TV have acquired the option to develop BBC Middle East editor Raffi Berg's debut Red Sea Spies: The True Story of Mossad's Fake Diving Resort as a television documentary. Continue reading at The Bookseller

[ The Bookseller | 2019-11-29 01:06:38 UTC ]
More news stories like this | News stories tagged with: #true story


The Defenders is most ambitious TV project ever, says Marvel's head of TV

Netflix show is newest in ever-expanding Marvel universe and brings together Jessica Jones, Luke Cage, Daredevil and Iron FistThe recent hold of caped crusaders over cinema has been unavoidable, but now a new Netflix show aims to push the boundaries of the superhero genre on television.The... Continue reading at The Guardian

[ The Guardian | 2017-08-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #jessica jones #luke cage #superhero genre #iron fist #mark millar


Amazon Keeps Firm Grip on E-book Market, Even as the Format Loses Market Share

With sales of ebooks slipping and print books enjoying a mild rebound, ebooks’ share of consumer spending on books has declined over the past two years. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #firm grip #e-book market #consumer spending


Best Practices: Three Ways Marketers Can Go Back to Basics to Regain Market Share

When Led Zepplin wrote its iconic rock anthem in 1970, "Dazed and Confused," it could've been describing today's marketing landscape. I believe many marketers are simply scratching their heads about the right ways to reach consumers today. Billions of ad dollars are being thrown at a wide... Continue reading at Advertising Age

[ Advertising Age | 2015-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #search engines #disappointing results #things digital #simply isn #holy grail