Ad Age Women to Watch, a new Gillette ad and a deal for Sports Illustrated: Tuesday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today For over two decades, Ad Age has named Women to Watch in the marketing, media and advertising fields. Today we’re releasing our latest lists—one for the United States and one for Europe. Our honorees work for agencies (Forsman & Bodenfors, R/GA, Mother, The Martin Agency), brands (L’Oreal, PepsiCo, Diesel), media outlets (Cosmopolitan, The Dodo) and tech companies (Google, Facebook, Spotify). Check out their stories, and read some of their advice. Here’s what Lorraine Barber-Miller, senior VP and chief marketing officer of ADP, wishes she could tell her younger self: “From a professional perspective, I think it’s important to not allow your work to speak for itself. You need to also be present and visible around your own accomplishments and career trajectory.” ‘Whenever, wherever, however it happens’ Once again, Gillette is out with an ad that attempts to reframe masculinity: It shows a transgender man shaving for the first time, with his father teaching, guiding and supporting him. “Whenever, wherever, however it happens, your first shave is special,” the copy says. In January, Procter & Gamble’s Gillette was in the spotlight for an ad that touched off widespread debate -- sometimes heated -- about its portrayal of modern manhood and about cause... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-05-28 10:00:00 UTC ]
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Mae D Huettig, Romana Javitz and Shirley Graham DuBois were instrumental in their respective media fields but very few of us will be aware of their individual contributions. Continue reading at The Conversation

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[ Publishing Perspectives | 2024-01-22 20:48:14 UTC ]
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UK-US: Open Road’s Bloodhound Books in Audiobook Deal With Dreamscape

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[ Publishing Perspectives | 2024-01-19 20:47:58 UTC ]
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Book Deals: Week of January 22, 2024

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[ Publishers Weekly | 2024-01-19 05:00:00 UTC ]
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Call of Duty didn’t top the yearly sales charts for one of the first times since 2009

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Canada Calls for AI Input With Copyright Needs Still Unmet

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End Notes: 'The Women' by Kristin Hannah

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Rights Roundup: JVNLA and Esku Cooking Up Deals

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[ Publishing Perspectives | 2024-01-11 21:40:51 UTC ]
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Women Ruled the 2023 Bestseller List

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Religion Book Deals: January 3, 2024

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A History of Ad Tech Chapter 4: The Privacy Reckoning

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Digiday’s Oral History of Ad Tech podcast, episode 4, the privacy reckoning with Ana Milicevic

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[ Digiday | 2023-12-22 05:01:00 UTC ]
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