4 Secrets to Social Video Success

The power of social video marketing is increasingly touted as the fastest way for brands to build engagement with customers and prospects. In a recent survey, 80 percent of content marketers said videos published on Facebook, Instagram and Twitter have directly impacted their business. This figure confirms the kind of effect I see every day... Continue reading at 'AdWeek'

[ AdWeek | 2017-02-24 00:00:00 UTC ]
News tagged with: #recent survey

Other Publishing stories related to: '4 Secrets to Social Video Success'


4 Secrets to Social Video Success

The power of social video marketing is increasingly touted as the fastest way for brands to build engagement with customers and prospects. In a recent survey, 80 percent of content marketers said videos published on Facebook, Instagram and Twitter have directly impacted their business. This... Continue reading at AdWeek

[ AdWeek | 2017-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #recent survey


How brands are combining audio and video formats to boost digital campaign success

Rachel Brooks, associate director of business marketing, global, Spotify Digital media consumers seamlessly transition from audio to video throughout their day — listening to a favorite playlist during a workout or commute, then tuning into video content when relaxing in front of screens at the... Continue reading at Digiday

[ Digiday | 2023-12-14 15:56:06 UTC ]
More news stories like this | News stories tagged with: #video content #associate director #digital media


Context and environment are driving success for video pre-roll ads

Hilary Pollack, research manager, Twitter Good storytellers know that context matters. But did you know that applies to your ads as well? We partnered with MAGNA and IPG Media Lab to measure the impact of context, specifically content adjacency and user experience, on ad perception and... Continue reading at Digiday

[ Digiday | 2021-02-17 02:00:00 UTC ]
More news stories like this | News stories tagged with: #context matters #user experience #premium publisher


Susie Yang’s ‘White Ivy’ is an entertaining character study of a social climber with a secret

Yang’s debut novel owes a debt to Edith Wharton’s “The House of Mirth,” though Ivy Lin is no Lily Bart. Continue reading at The Washington Post

[ The Washington Post | 2020-11-05 16:42:29 UTC ]
More news stories like this | News stories tagged with: #susie yang #white ivy #edith wharton #debut novel


McKee shares the secrets of Elmer success after lifetime achievement win

David McKee’s now-revered picture book Tusk Tusk was once banned in a number of libraries in the UK, the illustrator said after celebrating winning this year’s BookTrust Lifetime Achievement Award.  Continue reading at The Bookseller

[ The Bookseller | 2020-10-18 16:44:34 UTC ]
More news stories like this | News stories tagged with: #david mckee #libraries #picture book


NewFronts Now: Social platforms highlight positivity on day 4

Welcome to Ad Age’s special-edition NewFronts Now newsletter, a roundup of the biggest news, trends, insights and takeaways from IAB’s Digital Content NewFronts.  Continue reading at Advertising Age

[ Advertising Age | 2020-06-25 21:05:12 UTC ]
More news stories like this | News stories tagged with: #biggest news #takeawaysfrom iab #digital content


Publishers Share Their Social Distribution Secrets

Since Yahoo first organized its directory of websites (manually, no less) in 1994, past the “portal” years of “carriage fees” and syndication agreements, and through a decade of ever-changing search and social indexing algorithms, digital distribution has been a frustrating, elusive and often... Continue reading at Folio Magazine

[ Folio Magazine | 2020-02-12 18:56:47 UTC ]
More news stories like this | News stories tagged with: #caption id= #open invitation


Is this inclusive? Why only 4% of children's book heroes are BAME – video

More than 33% of students at UK schools are from black and minority ethnic backgrounds, but only 4% of the protagonists in children's books in the UK are BAME. The publishing industry has made big claims about its push for inclusivity both on and off the page, but some believe progress is... Continue reading at The Guardian

[ The Guardian | 2019-10-29 10:10:28 UTC ]
More news stories like this | News stories tagged with: #uk schools #publishing industry #children's book


Pullman's The Secret Commonwealth tops chart of Super Thursday successes

Philip Pullman’s The Secret Commonwealth (Penguin/David Fickling) has knocked Margaret Atwood’s The Testaments (Chatto & Windus) from the UK Official Top 50 number one spot, selling 54,301 copies in its first three days on sale.  Continue reading at The Bookseller

[ The Bookseller | 2019-10-08 06:04:30 UTC ]
More news stories like this | News stories tagged with: #philip pullman


Doctored video of US House Speaker Nancy Pelosi shows social media giants ill-prepared for 2020

A doctored video showing the US House Speaker "slurring" her words doesn't violate Facebook standards. Continue reading at Stuff

[ Stuff | 2019-05-25 05:42:55 UTC ]
More news stories like this | News stories tagged with: #doctored video #house speaker


A doctored video of Nancy Pelosi shows social media giants ill-prepared for 2020

Hours after House Speaker Nancy Pelosi addressed a conference Wednesday, a distorted video of the California Democrat’s conversation began spreading across the internet. The manipulated clip, slowed to make Pelosi sound as if she were slurring her words, racked up millions of views on... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-05-25 00:10:00 UTC ]
More news stories like this | News stories tagged with: #doctored video #conference wednesday #distorted video #california democrat #manipulated clip


A doctored video of Nancy Pelosi shows social media giants ill-prepared for 2020

Hours after House Speaker Nancy Pelosi addressed a conference Wednesday, a distorted video of the California Democrat’s conversation began spreading across the internet. The manipulated clip, slowed to make Pelosi sound as if she were slurring her words, racked up millions of views on... Continue reading at Baltimore Sun

[ Baltimore Sun | 2019-05-25 00:10:00 UTC ]
More news stories like this | News stories tagged with: #doctored video #conference wednesday #distorted video #california democrat #manipulated clip


IBPA University 2019: Raccah Spills Secrets to Indie Publishing Success

The Independent Book Publishers Association held its annual IBPA University this year April 5-6 in Chicago, where 325 attendees mixed and mingled and talked shop about indie publishing. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-04-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #indie publishing


Bloomsbury to reveal secrets to Middle Grade success at Children's Conference

Rebecca McNally, publishing director of children's books at Bloomsbury, will reveal her insights into publishing middle grade fiction at this year’s The Bookseller Children’s Conference. Continue reading at The Bookseller

[ The Bookseller | 2018-09-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookseller children #rebecca mcnally


Video: Inside the Super Secret Batmobiles at Warner Bros.’ SXSW Activation

Warner Bros. subsidiary DC Comics is bringing its comic books to life for its 2018 SXSW activation. The film and TV studio brought several vehicles from two Batman films, as well as last year's Justice League, allowing festival-goers to get up close and personal with movie history. "They... Continue reading at AdWeek

[ AdWeek | 2018-03-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #warner bros #comic books #justice league #movie history


Magazine Brands Credit Video for Increased Social Engagement

Numbers show that consumer attraction to sight, sound and motion is undeniable. The post Magazine Brands Credit Video for Increased Social Engagement appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2017-11-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #numbers show


VideoPad Video Editor review: A great starter kit for up-and-coming social media stars

VideoPad Video Editor is an affordable, entry-level video editing application that’s particularly powerful for creators who want to publish their videos to YouTube or Facebook. It’s easy to use, and it makes the workflow of social publishing much easier than it is in some other apps.The social... Continue reading at PC World

[ PC World | 2017-09-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #youtube video #social publishing #easily fill #machine learning #facial recognition


Ad Age Wake-Up Call: Changes Ahead for Social Media Video Ads, and Other News to Know Today

Good morning. Welcome to Ad Age's Wake-Up Call, our daily roundup of advertising, marketing and digital-related news. What people are talking about today: Social media video advertising. It's been in the news a lot in the last 24 hours, with a few different developments of note to anyone keeping... Continue reading at Advertising Age

[ Advertising Age | 2017-08-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #daily roundup #keeping track #video ads #limited test #journal notes


BA president de la Hey on the secrets of Mainstreet’s success

Rosamund de la Hey talks to Lisa Campbell about her journey into bookselling and her plans as president of the Booksellers Association. Continue reading at The Bookseller

[ The Bookseller | 2017-03-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lisa campbell #booksellers association


Time Inc. is hungry for social food videos, too

The publishing giant plans to produce six to eight short videos a day for Facebook, Instagram, Snapchat and Twitter with its first social-only launch, Well Done. The post Time Inc. is hungry for social food videos, too appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2017-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post time #short videos