In the modern media environment, publishers need a formula for success that they can depend on—not just for today, but one that will allow them to adapt for the trends of tomorrow. That means embracing three key ingredients that every publisher needs to ensure future-readiness, regardless of size or market: integration, automation and cost-consciousness. At this year's Folio: Show in New York in late October, HCL Media Services hosted a panel of publishing industry experts for a wide-ranging discussion covering how media companies can incorporate all three elements and orient themselves for growth, even in the most challenging of times. Prag Singh, practice head and AVP of media, publishing and entertainment at HCL America, kicked off the session by asking Craig Bauer—a printing and publishing industry veteran currently serving as global SVP and managing director of R.R. Donnelley’s Motifphotos.com—for his take on what’s happening in the industry and where things are headed. Media companies are feeling squeezed, Bauer said, by the substantial costs associated with digitizing their products and their operations. And although partnering with firms like HCL can help make those costs more manageable, “it’s still a significant investment, both in infrastructure and skills. At the same time, though, customers are typically voting with their wallets for both digital and physical formats. So you’re not walking away from that, you’re solving for both.” Claudio Goldbarg, chief... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2019-11-19 17:38:05 UTC ]
Written By: Philip Jones The system of lending one ebook per library user works for authors, agents, booksellers and librarians, a session at Digital Book World discussing the sector heard yesterday. At the session, entitled 'Where Do Libraries Fit Into the Ecosystem?', publishers were... Continue reading at The Bookseller
[ The Bookseller | 2011-01-27 00:00:00 UTC ]
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