'Heavy hitting' campaign for new Boyd novel

Bloomsbury has promised a “high profile and heavy hitting” marketing campaign for the global release of William Boyd’s new novel Sweet Caress next week (27th August). The publisher said marketing plans include a “major” National Rail advertising campaign, third party partnerships, national television interviews and a six city speaking tour. Continue reading at 'The Bookseller'

[ The Bookseller | 2015-08-20 00:00:00 UTC ]

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