Whether or not Starbucks' actual coffee gets you buzzing, the retailer's marketing efforts always seem like a pretty good wake-up call to the competition. The Seattle-based brand has shown rare ability with Facebook ads, Tumblr promos and mobile marketing. Now add Instagram videos to the mix. ... Continue reading >> [ Source: AdWeek | 2014-10-03 00:00:00 UTC ]
As the ebook market develops on a licensed-access model, librarians caution that we are tumbling toward a digital memory hole in which large portions of our literary heritage could one day be lost altogether. Continue reading >> [ Source: Publishers Weekly | 2014-10-03 00:00:00 UTC ]
Publishers continue to struggle with print vs. digital issues, says Marianne Calilhanna, marketing director of Cenveo Publisher Services. Continue reading >> [ Source: Publishers Weekly | 2014-10-03 00:00:00 UTC ]
Among the challenges technology poses for publishing is the issue of how to handle globalization. Continue reading >> [ Source: Publishers Weekly | 2014-10-03 00:00:00 UTC ]
This week marks a number of milestones: 40 years for Town House Books in Aurora, Ill.; 30 for Quail Ridge Books & Music in Asheville, N.C., and 10 for stores in Waynesboro, Pa., and Berkeley, Calif. Continue reading >> [ Source: Publishers Weekly | 2014-10-03 00:00:00 UTC ]
When Amy Vaxman joined Hotel Management Magazine in 1994 as a young sales manager, she never imag- ined returning one day as its publisher-but it's a role she has now held since 2012. Continue reading >> [ Source: Folio Magazine | 2014-10-03 00:00:00 UTC ]
Disney announced a three million copy first print run for 'The Blood of Olympus' by Rick Riordan, the fifth and final installment in the author's Heroes of Olympus series. Continue reading >> [ Source: Publishers Weekly | 2014-10-03 00:00:00 UTC ]
The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, children & teens, and more for the week ended September 28, 2014. Continue reading >> [ Source: Publishers Weekly | 2014-10-03 00:00:00 UTC ]
The book review journal Kirkus Reviews is awarding prizes for the best fiction, nonfiction, and young readers' books for the first time this year. Here's the full list of nominees. Continue reading >> [ Source: The Christian Science Monitor | 2014-10-03 00:00:00 UTC ]
September was a bad month for the Publishers Weekly Stock Index, with only two of the 13 companies on the PWSI seeing an increase in their stock prices. Continue reading >> [ Source: Publishers Weekly | 2014-10-03 00:00:00 UTC ]
E-book sales continue to grow in both the U.S. and U.K., but to varying degrees. Continue reading >> [ Source: Publishers Weekly | 2014-10-03 00:00:00 UTC ]
Novelist Lauraine Snelling has authored 80 books since she began her writing career in 1982, has more than two million books in print, and has just published the first in her fifth historical series set among Norwegian immigrants to North Dakota, where her mother was born and raised: “Strong... Continue reading >> [ Source: Publishers Weekly | 2014-10-03 00:00:00 UTC ]
Reintje Gianotten of the Dutch Foundation for Literature discusses the symbiotic relationship between German and Dutch publishing and its long history. Continue reading >> [ Source: Publishing Perspectives | 2014-10-03 00:00:00 UTC ]
PW will hold a panel discussion October 16 to examine the question of diversity in the publishing industry workforce and the impact it has on the types of books that are published. Continue reading >> [ Source: Publishers Weekly | 2014-10-03 00:00:00 UTC ]
The shape of publishing continues to shift, but academic presses still face the perennial questions: audience, sales, course adoptions, a shrinking library market. Continue reading >> [ Source: Publishers Weekly | 2014-10-03 00:00:00 UTC ]
When is a print advertorial a native ad? The Washington Post published an ad for Shell in Thursday’s print edition that it’s touting as its first native ad in print. Shell used the ad, which ran on A13, to tell readers about the w ... Continue reading >> [ Source: Editor & Publisher | 2014-10-03 00:00:00 UTC ]
As the publishing world gathers at the 2014 Frankfurt Book Fair, the book business sits on the brink of some major changes, with a wave of new services and devices poised to take digital publishing—and digital reading—to another level. Continue reading >> [ Source: Publishers Weekly | 2014-10-03 00:00:00 UTC ]
As book publishing transitions from a largely print-based industry to one that produces both print and digital content, many publishers are restructuring their operations. Continue reading >> [ Source: Publishers Weekly | 2014-10-03 00:00:00 UTC ]
One rarely uses the term booming in publishing these days, but it’s fair to say that academic publishing about Islam is doing just that. Continue reading >> [ Source: Publishers Weekly | 2014-10-03 00:00:00 UTC ]
There’s a scene early in the recent film Noah in which Noah plants a seed from the garden of Eden. It sprouts and spreads into a lush and glorious forest as quickly as critics scrambled to find biblical precedent. Continue reading >> [ Source: Publishers Weekly | 2014-10-03 00:00:00 UTC ]