YouTubers hit mainstream as digital media become top choice for new talent

They’ve become the voice of the millennials and now films, TV shows, book deals and live tours are followingYou may not have heard of Joe Sugg and Caspar Lee, but these British YouTube stars have more than 11 million subscribers and more than one billion views on Google’s online video service. They are also making a splash in more traditional media.The 2015 film Joe and Caspar Hit the Road was made with the production team from Top Gear, and after topping the sales charts as a DVD and digital download, will now air on Channel 4’s E4 TV network in April. A sequel featuring another road trip to the US is lined up for November. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2016-04-09 00:00:00 UTC ]
News tagged with: #billion views #traditional media #production team #top gear #sales charts #digital download

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OverDrive: Record Number of Libraries Hit Million Digital Lend Mark

Leading library service provider OverDrive this week reported that a total of 121 public libraries and consortia across seven countries and from 37 U.S. states surpassed one million digital lends in 2021, a significant jump from 2020, when 102 libraries hit the mark. Continue reading at Publishers Weekly

[ Publishers Weekly | 2022-01-12 05:00:00 UTC ]
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Books in the Media: The Last Emperor of Mexico by Shawcross tops reviews

The most reviewed non-fiction book of the week was The Last Emperor of Mexico by Edward Shawcross (Faber) featuring in the Times, Sunday Times, Financial Times, Wall Street Journal and Daily Mail.  Continue reading at The Bookseller

[ The Bookseller | 2022-01-09 19:34:48 UTC ]
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Books in the Media: Dolphin Junction by Mick Herron sails into the top spot

Dolphin Junction by Mick Herron (John Murray) was the most reviewed fiction book this week as it was mentioned in the Guardian, New York Times, Telegraph and Times. Continue reading at The Bookseller

[ The Bookseller | 2021-12-20 12:03:32 UTC ]
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Why Criteo is purchasing the best-kept secret in digital media for $380 million

Criteo announced plans to buy IPONWEB, a deal that could prove critical to its intended pivot from ad retargeting to retail media. The post Why Criteo is purchasing the best-kept secret in digital media for $380 million appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-12-10 10:02:00 UTC ]
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Books in the Media: The Every by Dave Eggers hits the spot

The Every by Dave Eggers (Hamish Hamilton) took the media by storm this week picking up mentions in The Guardian, Telegraph, Sunday Times, Times, iNews and Scotsman.  Continue reading at The Bookseller

[ The Bookseller | 2021-11-22 14:18:03 UTC ]
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YouTube admits deleting Novara Media the ‘wrong call’

The independent publisher was reinstated on YouTube following a backlash, but questions remain. Continue reading at Media Week

[ Media Week | 2021-10-26 15:58:53 UTC ]
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Books in the Media: Grohl and Strout rock to the top of reviews

Dave Grohl's memoir The Storyteller (S&S) was one of the critics most reviewed this week, picking up mentions in The Bookseller, the Observer, Guardian, Times, Sunday Times and Irish Times.  Continue reading at The Bookseller

[ The Bookseller | 2021-10-17 21:25:03 UTC ]
More news stories like this | All news stories tagged with: #memoir #irish times #sunday times #dave grohl


Case Study: How Trusted Media Brands is prioritizing video after acquiring a viral digital content company

Trusted Media Brands just recently acquired Jukin Media. Here's a look at what its strategy looks like — and what channels are set to expand first. The post Case Study: How Trusted Media Brands is prioritizing video after acquiring a viral digital content company appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-09-29 04:01:00 UTC ]
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2021 Top Women in Media Awards Luncheon

The women spearheading the progression of the publishing industry will be recognized at the Top Women in Media Awards Celebration on September 30, 2021 in New York City. Join your industry peers, the Folio: and AdMonsters Team, and a few surprise guests to celebrate the honorees and all of their... Continue reading at Folio Magazine

[ Folio Magazine | 2021-09-10 21:00:13 UTC ]
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2021 Top Women in Media Awards Luncheon

The women spearheading the progression of the publishing industry will be recognized at the Top Women in Media Awards Celebration on September 30, The post 2021 Top Women in Media Awards Luncheon appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2021-09-10 21:00:13 UTC ]
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Ad Tracker Tool to Improve Advertisers’ Digital Media Carbon Footprint

As advertisers have been increasing their carbon impact through the growing use of digital advertising, one adtech business has developed a campaign in a bid to support their attempt to repair the damage. Good-Loop, has created an ad tracker, 'The Green Ad Tag', which can be run cross-platform... Continue reading at AdWeek

[ AdWeek | 2021-07-19 12:56:17 UTC ]
More news stories like this | All news stories tagged with: #digital media #digital advertising


Books in the Media: Kellaway goes straight to top of the class

This week, it was Lucy Kellaway's memoir Re-educated (Ebury) that caught the critics' attention, picking up mentions in the Observer, the Times, the Telegraph, the Daily Mail and The Bookseller.  Continue reading at The Bookseller

[ The Bookseller | 2021-07-05 06:34:13 UTC ]
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Rankin's A Song for the Dark Times hits the high note in top spot

Ian Rankin's A Song for the Dark Times (Orion) has clearly struck a chord with the book-buying public, reaching a crescendo in its first full week on sale and hitting the UK Official Top 50 number one spot. Continue reading at The Bookseller

[ The Bookseller | 2021-05-11 02:14:07 UTC ]
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What a $5.5 million Super Bowl ad can buy in digital media

For example, in terms of Big Game spending, $5.5 million for a 30-second ad could cover the cost of 275 million impressions on YouTube. The post What a $5.5 million Super Bowl ad can buy in digital media appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-02-05 05:01:00 UTC ]
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What a $5.5 million Super Bowl ad can buy in digital media

For example, in terms of Big Game spending, $5.5 million for a 30-second ad could cover the cost of 275 million impressions on YouTube. The post What a $5.5 million Super Bowl ad can buy in digital media appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2021-02-05 05:01:00 UTC ]
More news stories like this | All news stories tagged with: #digital media


Digital media company launches flagship site iPondr to 'foster a more connected society'

Digital media company Pondr Global launched its flagship site, called iPondr, on Monday. The site is focused on national stories that aren't quite breaking news. It launched with verticals including "Dimensions of Health," "Women at Work," and "The Great Rural" and stories on subjects like... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2021-01-12 12:00:09 UTC ]
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Boston-born digital media startup shuts down

Laura Carpenter, CEO of Abridge News, a Boston-born digital media startup that went through the MassChallenge Boston accelerator in 2018, has decided to pull the plug, citing challenges in sustaining the business. The decision was effective on Dec. 11, after approximately three years of... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2020-12-28 11:30:00 UTC ]
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Obama memoir hits charts top spot, PRH says 147,000 sold

Barack Obama's A Promised Land (Viking) has soared straight into the UK Official Top 50 number one spot in its first week on sale.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-24 12:37:14 UTC ]
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BuzzFeed to buy HuffPost from Verizon in latest digital media deal

As part of the deal, Verizon is acquiring a minority stake in BuzzFeed, which will use the telecom giant’s ad platform to reach more customers. Continue reading at Advertising Age

[ Advertising Age | 2020-11-19 19:16:51 UTC ]
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Code Name Bananas keeps top spot as lockdown hits data

David Walliams and Tony Ross' Code Name Bananas (HarperCollins) has swung into a second week in the UK Official Top 50 number one spot.  Continue reading at The Bookseller

[ The Bookseller | 2020-11-17 15:53:00 UTC ]
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