YouTubers hit mainstream as digital media become top choice for new talent

They’ve become the voice of the millennials and now films, TV shows, book deals and live tours are followingYou may not have heard of Joe Sugg and Caspar Lee, but these British YouTube stars have more than 11 million subscribers and more than one billion views on Google’s online video service. They are also making a splash in more traditional media.The 2015 film Joe and Caspar Hit the Road was made with the production team from Top Gear, and after topping the sales charts as a DVD and digital download, will now air on Channel 4’s E4 TV network in April. A sequel featuring another road trip to the US is lined up for November. Continue reading... Continue reading at 'The Guardian'

[ The Guardian | 2016-04-09 00:00:00 UTC ]
News tagged with: #billion views #traditional media #production team #top gear #sales charts #digital download

Other Publishing stories related to: 'YouTubers hit mainstream as digital media become top choice for new talent'


Pricing and digital dominate at LBF

Publisher concerns over whether the ebook agency model can survive globally in the wake of the... Continue reading at The Bookseller

[ The Bookseller | 2012-04-18 00:00:00 UTC ]
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'Traditional' digital for new J K

J K Rowling's first adult book, The Casual Vacancy, will have a more traditional digital... Continue reading at The Bookseller

[ The Bookseller | 2012-04-18 00:00:00 UTC ]
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Managing the Digital Audience

Managing a digital audience is truly a mixed bag: on one hand, it is now possible to understand more about who is consuming what content, where and how-maybe even why; on the other hand, it can be incredibly complicated, despite all the advantages, to do so. Continue reading at Folio Magazine

[ Folio Magazine | 2012-04-17 00:00:00 UTC ]
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Media Decoder Blog: Pulitzer Fiction Snub Has Book Publishers Fuming

An unconventional collection of novels failed to generate a consensus among the Pulitzer board members. Continue reading at The New York Times

[ The New York Times | 2012-04-17 00:00:00 UTC ]
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The Media Equation: Amazon Low Prices Disguise a High Cost

An antitrust suit may provide short-term price reductions on ebooks, but once the competition is flattened, Amazon is likely to resume its monopolistic ways. Continue reading at The New York Times

[ The New York Times | 2012-04-16 00:00:00 UTC ]
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Local Media Association and California Newspaper Publishers Association Form Strategic Partnership

Recognizing that collaboration in the industry has never been more important, the California Newspaper Publishers Association (CNPA) has joined forces with the Local Media Association (formerly Suburban Newspapers of America) to offer certain product ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-04-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #joined forces


Issuu Integrates Peecho to Transform its Digital Content Into Printed Copies

NEW YORK CITY– April 11, 2012 - Peecho (http://www.peecho.com), a free service that allows anyone to sell their digital content as a physical product, and Issuu (http://www.issuu.com), a leading global digital publishing platform that deliv ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-04-11 00:00:00 UTC ]
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The misunderstood 'digital native' has a two-minute attention span

There have been quite a few studies aimed at figuring out what makes the so-called "digital native" (i.e. children of the 90's who have had Web access and mobile technology their entire lives) tick. Most of them arrive at some disparaging conclusion or other: "Digital natives are slow to pick up... Continue reading at Betanews

[ Betanews | 2012-04-10 00:00:00 UTC ]
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Fairfax Media in talks to buy Business Spectator: Reuters

Fairfax Media is in exclusive talks to acquire the publisher of independent news and opinion website Business Spectator, Reuters says. Continue reading at The Sydney Morning Herald

[ The Sydney Morning Herald | 2012-04-10 00:00:00 UTC ]
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Yale Publishing Course Aims to Expand Publishing’s International Scope, and Enhance Digital Monetization

Yale’s summer publishing course is entering its third year. The course offers publishing professionals an opportunity to learn industry strategies for expanding a brand’s scope and monetizing digital products. Continue reading at Folio Magazine

[ Folio Magazine | 2012-04-10 00:00:00 UTC ]
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YouTube Co-Founders Silently Introduce Magazine Publishing App, Zeen

YouTube co-founders Chad Hurley and Steve Chen have a new project up their sleeves under their parent company, AVOS. Within the last 24 hours, the duo launched a landing page for their latest project, Zeen. AVOS is responsible for acquiring Delicious ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-04-09 00:00:00 UTC ]
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Media Decoder Blog: In a Blow to Independent Bookstores, Google to Discontinue Reseller Program

Google said the program, which allowed independent bookstores to sell ebooks through their Web sites, was not a success. Bookstores said it was a valuable platform that allowed them to give customers something they wanted. Continue reading at The New York Times

[ The New York Times | 2012-04-06 00:00:00 UTC ]
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Amazon tax probe in media spotlight

Amazon's tax arrangements are in the spotlight this morning after national newspapers... Continue reading at The Bookseller

[ The Bookseller | 2012-04-05 00:00:00 UTC ]
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Media Decoder Blog: Former Goldman Executive Is Said to Complete Book Deal

Greg Smith, the former Goldman executive who wrote a widely read Op-Ed in The New York Times about the changing culture at the Wall Street firm, has reported made a deal with Grand Central Publishing, part of Hachette. Continue reading at The New York Times

[ The New York Times | 2012-03-30 00:00:00 UTC ]
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How Marvel's Digital Superpowers Won Over Brick-And-Mortar Retailers

Comic-book nerds are about to have it all. Beginning this month, all new Marvel releases are available digitally the same day they hit shelves. But the real feat is this: Comic-book stores will be on board with the change, too. That's because Marvel has spent years developing its strategy,... Continue reading at Fast Company

[ Fast Company | 2012-03-27 00:00:00 UTC ]
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AOP: Two Thirds of Online Publishers Plan to Grow Digital Roles

Two thirds of UK online publishers are planning to increase the number of digital roles "on the back of product growth expectations", the Association of Online Publishers reported today, compared to 55 per cent which saw growth in 2011. Acco ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-03-26 00:00:00 UTC ]
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Media Decoder Blog: "50 Shades of Grey" Movie Rights Are Bought by Universal

"Fifty Shades of Grey'' and its two sequels, which became underground sensations and attracted interest from major publishing houses, is headed for Hollywood. Continue reading at The New York Times

[ The New York Times | 2012-03-26 00:00:00 UTC ]
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Marvel Offers Digital Extras for Comic Book Fans

Next month, Marvel Comics will release a new application to add content enhanced with augmented reality to some of its comic books. Continue reading at PC World

[ PC World | 2012-03-26 00:00:00 UTC ]
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MPA Event Panelists: Innovation on the Digital Newsstand Is Key

Imagine bundling your publication's content with that of your competitor's. That was one interesting theory explored at the MPA Digital: Swipe conference on tablets, e-readers and smartphones. Panelists speaking on the digital newsstand debated several best practices that publishers should be... Continue reading at Folio Magazine

[ Folio Magazine | 2012-03-22 00:00:00 UTC ]
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Johnston Press CEO Signals Move to 'Digital First'

The chief executive of Johnston Press (JP) has signalled that the local newspaper publisher will adopt a digital-first strategy. Speaking at the Guardian Changing Media Summit, Ashley Highfield, who took over as CEO in November, said "we will fl ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-03-22 00:00:00 UTC ]
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