‘We don’t have visibility’: Google’s ad targeting limits expose publishers with reliance on open programmatic market and first-party data weakness

Most digital publishers connect to Google’s ad tech in some way, but those reliant on open programmatic ad exchanges, and without robust first-party data solutions, could be hurt by Google's data decisions. The post ‘We don’t have visibility’: Google’s ad targeting limits expose publishers with reliance on open programmatic market and first-party data weakness appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2021-03-08 05:01:00 UTC ]
News tagged with: #ad tech #digital publishers

Other Publishing stories related to: '‘We don’t have visibility’: Google’s ad targeting limits expose publishers with reliance on open programmatic market and first-party data weakness'

Scholastic partners with RSPCA for publishing programme

Scholastic has partnered with animal welfare charity the RSPCA for a two-year publishing deal,... Continue reading at The Bookseller

[ The Bookseller | 2012-08-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #scholastic partners #publishing programme

Digital market 'not yet there' for illustrated

Illustrated publishers say the digital market is yet to take off for their businesses, with... Continue reading at The Bookseller

[ The Bookseller | 2012-08-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital market

With Key Filings in, Trials Loom In Google Book Cases

After a round of key filings, two Authors Guild cases challenging Google’s ambitious library book-scanning program are on schedule for early fall trial dates. Final reply briefs were filed July 27 for the Authors Guild v. HathiTrust, with that case now fully briefed and all but set for a... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-08-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #google case #final round #authors guild #summary judgment

Time To Unpackage: Publishing In The Age Of Social Media

Social media is young and its impact on news publishing is still unfolding. It&rsquo;s unlikely that sharing and commenting will be the only major trends to emerge from the social revolution. News publishers, already beset by extraordinary change ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #news publishing #major trends #news publishers

Amazon Picks Up Market Share

Amazon appears to have been the big winner in picking up former Borders customers. According to new figures from Bowker Market Research, Amazon’s share of book spending in the first quarter of 2012 was 29%, up from 23% in the comparable period in 2011. Barnes & Noble’s share of spending, in... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-07-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #book spending #amazon appears #big winner #borders customers #barnes noble

Headline to publish erotic ebook series

Headline has acquired contemporary erotic novel, Because You Are Mine by Beth Kery, and will... Continue reading at The Bookseller

[ The Bookseller | 2012-07-24 00:00:00 UTC ]
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Hachette UK opens office in Hong Kong

Hachette UK is opening a sales and marketing office in Hong Kong, with Paul Kenny [pictured]... Continue reading at The Bookseller

[ The Bookseller | 2012-07-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hong kong #hachette uk #marketing office

Amazon.co.uk takes 21% of entertainment market

E-book sales have helped Amazon to gain a 21.1% share of the entertainment market in the UK,... Continue reading at The Bookseller

[ The Bookseller | 2012-07-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #e-book sales

Amazon puts 50MB limit on 3G Kindle's 'free' experimental browser

Sad news for global freeloaders travellers looking to keep up with Gmail and Twitter on their Amazon e-reader. The online book seller has started closing in on excessive free web browsing, policing a 50MB data limit on its keyboard Kindle iterations. According to users on MobileRead, you'll... Continue reading at Engadget

[ Engadget | 2012-07-24 00:00:00 UTC ]
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Online Publishers to Promote Each Other’s Work, Strengthen Digital News

Four local online newsrooms have united to broaden New Orleans&rsquo; news options. The mission of the newly formed New Orleans Digital News Alliance is to connect independent digital news organizations for the benefit of our readers and to stren ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2012-07-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #online publishers

Travel publishing 'at crossroads'

Websites and apps by non-traditional publishers are most useful for travellers, according to an... Continue reading at The Bookseller

[ The Bookseller | 2012-07-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #travel publishing

Headline to publish Texts From Dog

Headline has acquired a new humour title, Texts from Dog, billed as "the first ever Tumblr... Continue reading at The Bookseller

[ The Bookseller | 2012-07-23 00:00:00 UTC ]
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Nominations open for World Book Night 2013

Nominations for books to be given out for free at next year's World Book Night will begin on... Continue reading at The Bookseller

[ The Bookseller | 2012-07-20 00:00:00 UTC ]
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Penguin buys into self-publishing

The parent company of Penguin Books, Pearson, has bought one of the biggest self-publishing companies, Author Solutions Inc (ASI). Continue reading at BBC News

[ BBC News | 2012-07-20 00:00:00 UTC ]
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Senator Schumer sides with Apple and publishers in ebook price fixing case

A prominent Senate Democrat sided with Apple this week, and called on the Justice Department to drop its ebook lawsuit against the Cupertino, Calif. company. Sen. Charles Schumer (D-N.Y.) wrote in an opinion piece that appeared in the Wednesday edition of the Wall Street Journal that a victory... Continue reading at Betanews

[ Betanews | 2012-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #justice department #ebook lawsuit #opinion piece #ebooks market

Self-publishing Goes Big Time

If it wasn’t clear before that self-publishing is transforming the book industry, Pearson’s $116 million acquisition of self-publishing vendor Author Solutions Inc. should wipe away any lingering uncertainty. The purchase of Author Solutions—which has 1,600 employees, has published 150,000... Continue reading at Publishers Weekly

[ Publishers Weekly | 2012-07-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #big time #book industry #$100 million

Sphere opens online Crime Vault

Sphere is setting up an online hub for crime, thriller and mystery ebooks, commissioning new... Continue reading at The Bookseller

[ The Bookseller | 2012-07-20 00:00:00 UTC ]
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Media Decoder Blog: Penguin Acquires Self-Publishing Company

The publisher has bought a Bloomington, Ind.-based company called Author Solutions, which so far has attracted 150,000 authors releasing their own books. Continue reading at The New York Times

[ The New York Times | 2012-07-19 00:00:00 UTC ]
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Google Play Books starts a new chapter in France

Now that the legal dust has settled and Google's publishing woes in 'ol Gaul have been swept under the rug, it's back to business as usual. Starting today, the land of Jerry Lewis lovers will have access to books on Google Play, making it the fifth European country to participate in Mountain... Continue reading at Engadget

[ Engadget | 2012-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mountain view #international publishers #fifty shades