Using Mobile Apps to Increase Content Monetization: Digital Solutions in India 2015

Across the globe, mobile apps have become one of the most popular channels to access content for users. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2015-04-24 00:00:00 UTC ]
News tagged with: #mobile apps #digital solutions #access content

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New York Times Magazine’s Pages Come to Digital Life Through Google Partnership

The New York Times Magazine will come to life this weekend in a whole new way. In partnership with Google Lens, smartphone users will be able to access additional information online that corresponds to the print version of the magazine. Readers who hover their smartphones over many of the pages... Continue reading at AdWeek

[ AdWeek | 2020-03-12 13:50:26 UTC ]
More news stories like this | News stories tagged with: #digital life #google lens #print version


Twitter, Meredith Are Latest NewFronts Participants Moving to Digital-Only Presentations

Just two weeks ago, the International Advertising Bureau had deemed this year's Digital Content NewFronts the "new NewFronts." Indeed, the 2020 slate is going to be very different--just not the way the IAB had initially intended. The spread of the novel coronavirus, which the World Health... Continue reading at AdWeek

[ AdWeek | 2020-03-11 20:24:39 UTC ]
More news stories like this | News stories tagged with: #pandemic today #digital content


YouTube’s Brandcast NewFront Will Shift to Digital-Only Due to Coronavirus Concerns

YouTube's Brandcast, an annual presentation for advertisers that is part of the Interactive Advertising Bureau's NewFronts in New York, will stream over YouTube instead of the traditional in-person event this year, the company said today. The news comes amid growing coronavirus concerns, which... Continue reading at AdWeek

[ AdWeek | 2020-03-11 16:37:06 UTC ]
More news stories like this | News stories tagged with: #coronavirus concerns #digital media


A New Strategy for Digital ARCs? (shelftalker)

Why it might be smart to extend e-ARC downloading rights to booksellers a few weeks past pub date. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-03-10 12:00:00 UTC ]
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Sponsored Content Needs More Than Good Storytelling, It Needs a Good Story

Sponsored content doesn’t have to be an oxymoron. As publishers and marketers double down on their commitment to providing deeper branded experiences, instead of traditional advertising, the rules of the road are becoming clearer on both sides. And more so than just four or five years ago;... Continue reading at Folio Magazine

[ Folio Magazine | 2020-03-05 17:34:24 UTC ]
More news stories like this | News stories tagged with: #social distribution #key metric #user experience


Digital bestseller lists: Koontz’s prophetic novel hits charts

Alex North's The Whisper Man has claimed the Bookstat E-Book number one for the week ending 29th February. In its fourth week in the top 10, the psychological thriller leapfrogged the previous week's number one, Ali Mercer's His Secret Family. Continue reading at The Bookseller

[ The Bookseller | 2020-03-05 16:19:01 UTC ]
More news stories like this | News stories tagged with: #previous week #ali mercer #e-book


How Content Consumption & Creation Is Changing (and How to Keep Up)

From Gutenberg’s printing press to Google’s AMP format, the publishing world has gone from zero to one million miles per hour, with revolutionary changes to the way we produce, distribute, and consume content. Here is a breakdown of some of the key changes in digital publishing, plus tips for... Continue reading at Publishing Executive

[ Publishing Executive | 2020-03-05 15:43:14 UTC ]
More news stories like this | News stories tagged with: #million miles #consume content #digital publishing #publishing world #printing press


Indies increasingly dominating translated fiction

Indie presses are increasingly dominating translated fiction because of the way they find and promote authors, according to an analysis of the longlists for the Booker International Prize and its predecessor. Continue reading at The Bookseller

[ The Bookseller | 2020-02-28 06:05:08 UTC ]
More news stories like this | News stories tagged with: #indie presses


Digital Bestseller Lists: Secret Family is a winning formula

Ali Mercer’s His Secret Family climbed two places to swipe the Bookstat E-Book number one for the first time, for the week ending 22nd February. Continue reading at The Bookseller

[ The Bookseller | 2020-02-27 20:21:16 UTC ]
More news stories like this | News stories tagged with: #winning formula #ali mercer #e-book


Lightning Source to Introduce 'Content Integrity' Guidelines

Lightning Source has sent a notice to all publishers who use Ingram’s print-on-demand service informing them that, as of April 27, it will remove print content from its catalog that falls within certain prohibited areas. The goal, Ingram said, is to uphold the quality of its content and to guard... Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-02-26 05:00:00 UTC ]
More news stories like this | News stories tagged with: #lightning source #copyright infringement


Eye Books unveils digital list Lightning Bolts

Independent publisher Eye Books has unveiled a digital-first fiction list, Lightning Bolts. Continue reading at The Bookseller

[ The Bookseller | 2020-02-19 15:02:30 UTC ]
More news stories like this | News stories tagged with: #fiction list #independent publisher


Digital subscriptions help Sweden market rise as physical sales sink

Physical book sales in Sweden are falling but the take-up of digital subscription services is on the rise, leading to a boost in revenue during 2019, new figures show. Statistics published by trade magazine Svensk Bokhandel showed sales nudged up 1.1% by value and 4.9% by volume in 2019... Continue reading at The Bookseller

[ The Bookseller | 2020-02-18 15:14:31 UTC ]
More news stories like this | News stories tagged with: #digital subscriptions #figures show #online stores #physical bookstores #4% decline #physical book


What a $5.6m Super Bowl buy can purchase in digital media in 2020

Each year Digiday calculates what advertisers could do with the cash they spend on Super Bowl ads if used on digital media buys instead. For this year's tally, Digiday explores alternate purchases, such as TikTok hashtag campaigns, digital out-of-home ads and use of "The Bachelor"... Continue reading at Digiday

[ Digiday | 2020-01-30 05:00:53 UTC ]
More news stories like this | News stories tagged with: #digital media


Beyond ad targeting, the demise of the third-party cookie will hit key digital media functions

When third-party cookies vanish, publishers will need to find alternatives for a host of functions, including user profiling and audience analytics. The post Beyond ad targeting, the demise of the third-party cookie will hit key digital media functions appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2020-01-29 05:01:53 UTC ]
More news stories like this | News stories tagged with: #ad targeting #third-party cookie #find alternatives #digital media


Steal This Idea: Winsight’s Restaurant Business Implements “Content Cycles”

Wary of shifting marketing budgets and rising production costs, publishers across the magazine industry have spent the past few years evaluating ways to reconcile difficult financial realities without sacrificing the print foundations that have anchored their brands for decades. In Chicago,... Continue reading at Folio Magazine

[ Folio Magazine | 2020-01-28 18:44:20 UTC ]
More news stories like this | News stories tagged with: #big stories #big part #multiple channels #unique opportunity


An ‘app whisperer’ teams up with time travelers in William Gibson’s ‘Agency’

The sequel to “The Peripheral” is full of cultural commentary, plus imagination and suspense. Continue reading at The Washington Post

[ The Washington Post | 2020-01-16 19:59:44 UTC ]
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Read Harder 2020: An Edition of a Literary Magazine (Digital or Physical)

From POETRY Magazine to The Paris Review, here are 9 literary magazines to check out for the 23rd task of Book Riot's 2020 Reader Harder challenge! Continue reading at Book Riot

[ Book Riot | 2020-01-13 11:36:36 UTC ]
More news stories like this | News stories tagged with: #paris review #literary magazine


Capital Crime launches digital festival

Capital Crime has launched a digital festival to showcase crime and thriller writers and offer readers the opportunity to connect with authors.  Continue reading at The Bookseller

[ The Bookseller | 2020-01-13 04:47:29 UTC ]
More news stories like this | News stories tagged with: #capital crime #offer readers


New Literary Agency Specializes in Children’s and YA Graphic Content

Returning to earlier career experience in comics and graphic novels, Janna Morishima is focusing on visual storytelling in her relaunched agency venture. The post New Literary Agency Specializes in Children’s and YA Graphic Content appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2020-01-10 12:30:35 UTC ]
More news stories like this | News stories tagged with: #graphic novels #visual storytelling #literary agency


Digital Bestseller Lists: Kay tops weekly e-book ranking as Amazon list joins line-up

As the old saying goes, new year, new e-book charts—the Bookstat E-Book Top 10 is joining the Publisher E-Book Ranking in The Bookseller’s regular e-book chart section. Continue reading at The Bookseller

[ The Bookseller | 2020-01-10 11:38:52 UTC ]
More news stories like this | News stories tagged with: #e-book #e-book ranking