Time Out Is All “In” on Rebuilding Its Business Post-Pandemic

The COVID-19 pandemic has been devastating to several industries, and publishing has been no exception. Among those hardest hit have been titles serving local markets. With public spaces temporarily shutting down, regional titles have little leverage to sell advertising, and readers have little interest in learning about activities they can no longer partake in. This has led to print suspensions (temporary and permanent) , furloughs, layoffs and left some on the brink of bankruptcy or closure. The Time Out Group, which serves 328 cities in 58 countries around the world, was not immune to the impacts of the pandemic. The company took swift action when stay-at-home orders were put in place and temporally halted its print in its cities that still offered it. Further, given immediate and forecasted decreases in revenue, CEO Julio Bruno says the company also made some salary reductions, and furloughed an undisclosed number of employees. The company was also forced to lay off hourly employees at its six Time Out Markets food courts, since they were unable to remain open. However, despite these difficult times, Time Out has been proactive in pivoting its business, and establishing more secure footing to stabilize and eventually grow once the crisis is behind us. Its first initiative was to rethink its content strategy. “Time Out is a brand that people come to explore and experience the best of the city when they go out,” Bruno says. “All of a sudden, our audience was homebound.... Continue reading at 'Folio Magazine'

[ Folio Magazine | 2020-05-28 16:08:28 UTC ]
News tagged with: #cash flow #balance sheet #social distancing #allowing customers

Other Publishing stories related to: 'Time Out Is All “In” on Rebuilding Its Business Post-Pandemic'


Panel Mania: 'Aama The Invisible Throng' Journeys Through Space And Time

Swiss cartoonist Frederik Peeters' sci-fi series, Aama continues Verloc Nim's reluctant space journey with his brother Conrad and the android chimpanzee, Churchill, as they search to uncover any material relating to the mysterious experiment known as Aama. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #sci-fi series #material relating


It's Time to Take a Responsive Approach to Content Marketing

Lots of companies are grouping a few writers and designers together and proclaiming themselves "brand newsrooms," but most of the messaging that comes out of newsrooms like these feels stale and awkward. The culprit? Process. Most brands won't let a single Tweet, Facebook image, or banner ad out... Continue reading at Advertising Age

[ Advertising Age | 2014-10-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content producers #banner ad


In the Name of Content Marketing, Leo Burnett to Share Client Work With Huffington Post

The rise of content marketing and native advertising occasionally makes for strange bedfellows, as in a recent alliance between ad agency Leo Burnett and digital publisher The Huffington Post, which the companies plan to announce Monday.Under the agreement, HuffPost Partner Studio, the... Continue reading at Advertising Age

[ Advertising Age | 2014-10-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #announce monday #in-house team #produce content #ad agency


Digital Newsstand Preps Makeover with Former Time Inc. CTO

Time Inc.’s former CTO, Abe Cytryn, is joining Magzter in the same role as the digital newsstand company preps a series of new features for both publishers and consumers. Continue reading at Folio Magazine

[ Folio Magazine | 2014-10-10 00:00:00 UTC ]
More news stories like this |


How the Washington Post is Capitalizing on Mobile Advertising

The mobile advertising boom is more apparent than ever and publishers are now recognizing the success of custom and native ad strategies on mobile. Continue reading at Folio Magazine

[ Folio Magazine | 2014-10-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #mobile advertising


Time Inc UK almost doubles pre-tax profits

Marie Claire and NME publisher, formerly known as IPC Media, reports £21.5m profit as revenues fall 7% year on year Continue reading... Continue reading at The Guardian

[ The Guardian | 2014-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marie claire #ipc media


Introducing Frankfurt’s New Business Club

New this year at the Frankfurt Book Fair, the Business Club offers exclusive networking opportunities, high-level discussions about book publishing and more. Here is a selection of events for Tuesday, October 7. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #business club #book publishing


How Dan Roth became the most powerful editor in business publishing

When Dan Roth left Fortune for LinkedIn, the publishing world thought he was crazy. Now he holds publishing's most powerful editorial position. The post How Dan Roth became the most powerful editor in business publishing appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2014-10-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dan roth #business publishing


The Washington Post Takes its ‘Native’ Ads to Print

When is a print advertorial a native ad? The Washington Post published an ad for Shell in Thursday’s print edition that it’s touting as its first native ad in print. Shell used the ad, which ran on A13, to tell readers about the w ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #native ad


Religion Update Fall 2014: The Business of Scholarly Publishing

The shape of publishing continues to shift, but academic presses still face the perennial questions: audience, sales, course adoptions, a shrinking library market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-10-03 00:00:00 UTC ]
More news stories like this | News stories tagged with: #scholarly publishing #publishing continues #academic presses


Publishers Diversify Their Businesses with Innovative Brand Extensions

By Dan Eldridge There's certainly nothing new, or even particularly unusual, about magazine publishers trading on the public recognition of their brands to create new lines of consumer products and services. Back... Continue reading at Publishing Executive

[ Publishing Executive | 2014-10-01 00:00:00 UTC ]
More news stories like this | News stories tagged with: #consumer products


Cosmopolitan Assumes Editorial and Business Control of Seventeen

On Sept. 29, Hearst Magazines president David Carey announced the creation of a new "Millennial Group" to better showcase the editorial and marketing common denominators between Seventeen and Cosmopolitan among women and girls born after 1980. Continue reading at Folio Magazine

[ Folio Magazine | 2014-10-01 00:00:00 UTC ]
More news stories like this |


Honoring Women’s Books in Translation: It’s Time

Writing on the blog Love German Books, translator Katy Derbyshire makes the call for a prize honoring women authors in translation. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-10-01 00:00:00 UTC ]
More news stories like this |


Publishing Vet Builds His Own Cathedral, One Rock at a Time: Bill Henderson

Bill Henderson, founder of Pushcart Press and recipient of the National Book Critics Circle’s Lifetime Achievement Award, tells the story of “an aging man who builds a holy place in his backyard” in his new book. The memoir features bugs, cancer, spiritual wavering, and rocks. Lots of rocks. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bill henderson #pushcart press


Shortlist Announced for 'FT,' McKinsey & Co Business Book of the Year Award

The winner will be announced at a dinner ceremony on November 11 in London, and will receive £30,000, with each shortlisted author receiving £10,000. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #shortlist announced #business book


Comic David Mitchell rails at Amazons cynical life-crushing business style

Online giant operates a rapacious near monopoly, the Observer columnist and Peep Show star tells Booksellers conferencePeep Show star David Mitchell blasted the monopolistic, cynical and frankly life-crushing way that Amazon operates to a roomful of booksellers.The comedian was giving the... Continue reading at The Guardian

[ The Guardian | 2014-09-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #amazon paid #observer columnist #keynote speech #business model #corporation tax #uk sales


Time Inc. done talking with Newspaper Guild

Time Inc.'s transformation from Time Warner division to stand-alone publicly traded company has taken a new turn with a breakdown in talks between the publisher and the Newspaper Guild, which... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2014-09-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newspaper guild


Time Inc. Seeks Power to Ship Edit Jobs Abroad, Newspaper Guild Alleges

Time Inc. wants the ability to outsource nearly 200 editorial jobs overseas, according to the Newspaper Guild of New York, which has been locked in an 18-month-long contract negotiation with the nation's largest magazine publisher, owner of People, Sports Illustrated and InStyle, among... Continue reading at Advertising Age

[ Advertising Age | 2014-09-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newspaper guild #sports illustrated #statement friday


Time Inc., Newspaper Guild at ‘Impasse’ on Talks

Newspaper Guild negotiators on Friday rejected the latest offer from Time Inc., prompting the nation’s No. 1 magazine publisher to declare an impasse in its labor negotiations. The biggest stumbling block appears to be the publisher&r ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-09-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #newspaper guild


Tampa Bay Times Cuts Employee Pay 5 Percent, Reduces Severance Payments

Paul Tash, CEO and chairman of the Times, announced the cuts in a memo to employees Thursday, citing a difficult summer that resulted in lower than expected revenue. "Newspaper publishing remains a tough business," he wrote. Anticipating jo ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-09-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #expected revenue