According to Elon Musk, Apple has “fully resumed” advertising on Twitter. The billionaire made the comment during a Twitter Spaces conversation he broadcast from his private plane on Saturday evening. On November 28th, Musk claimed Apple had “mostly stopped advertising on Twitter” and threatened to remove the platform’s iOS client from the App Store. Two days after that, Musk said he met with Tim Cook. “We resolved the misunderstanding about Twitter potentially being removed from the App Store,” he posted. “Tim was clear that Apple never considered doing so.” On Saturday, Musk added Apple was the largest advertiser on Twitter.Amazon also had plans to advertise on Twitter again, with reports from Platformer saying the company has committed to spending approximately $100 million per year, “pending some security tweaks.” During the first week of the World Cup in Qatar, Twitter only made about 20 percent of the ad revenue it expected to, according to The Times.Twitter continues to try to win back its army of advertisers while wrestling with a different approach to free speech: Musk’s “general amnesty” to users that haven’t broken rules. The social network recently restored the account of Andrew Anglin, one of America’s most notorious neo-Nazis. He then tweeted a defense of Ye, the rapper formerly known as Kanye West. “Saying you love Hitler is not even a big deal,” Anglin said, referencing Ye’s recent InfoWars interview with Alex Jones. This reinstatement comes in the same... Continue reading at 'Engadget'
[ Engadget | 2022-12-05 12:15:07 UTC ]
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After posting significant gains in 2011, the 16 publishers highlighted in PW’s annual Twitter snapshot all continued growing in 2012, showing that the book activity on the social media platform is still increasing substantially. All told, the total number of Twitter followers across all 16... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-06-15 00:00:00 UTC ]
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Lekiosk, a digital magazine newsstand app, has launched in the UK and is offering subscriptions to around 100 titles from publishers including Condé Nast, Immediate Media and Dennis. Continue reading at Media Week
[ Media Week | 2012-06-11 00:00:00 UTC ]
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Sales were “crazy, crazy,” at Sal Ali’s grocery and news shop in Manhattan, where issues of Time magazine featuring a controversial cover on attachment parenting were selling off the rack. It was the rack, of course, that generated so much interest for the May 21 cover story, illustrated with an... Continue reading at AdWeek
[ AdWeek | 2012-06-04 00:00:00 UTC ]
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Sceptre has acquired two titles which look to give more insight into two of the world's... Continue reading at The Bookseller
[ The Bookseller | 2012-06-01 00:00:00 UTC ]
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In the heyday of print advertising, the rules seemed simpler. Competition from television, radio, and other forms advertising was a factor, but each medium was distinct—with its own attributes, value propositions, and measurements. The Web changed all that. Along with the suicidal dilemma of... Continue reading at Folio Magazine
[ Folio Magazine | 2012-05-24 00:00:00 UTC ]
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The U.S. government has sided with monopoly rather than competition in bringing a case of ebook price-fixing against Apple, the company said in a filing on... Continue reading at PC World
[ PC World | 2012-05-24 00:00:00 UTC ]
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Apple was unable to have an antitrust lawsuit over the price of ebooks dismissed. Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-05-15 00:00:00 UTC ]
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The complaint says that Jobs was enlisted to sell high-ranking officials in the publisher’s parent company on the wisdom of the proposed pricing scheme. Continue reading at PC World
[ PC World | 2012-05-15 00:00:00 UTC ]
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Time Inc. reports a loss in both advertising and subscription revenue in the first quarter of 2012. Ad revenue decreased five percent (equivalent to $19 million), with subscription revenue down two percent (valued at $6 million). Continue reading at Folio Magazine
[ Folio Magazine | 2012-05-02 00:00:00 UTC ]
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Nobody partners, or negotiates deals, like Microsoft. That's evident from today's stunning agreement with Barnes & Noble, which is sure to turn the ebook market on its head. The two will jointly invest in Newco, temporary name for ebook venture that incorporates B&N's digital and College... Continue reading at Betanews
[ Betanews | 2012-04-30 00:00:00 UTC ]
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Tech giant Apple reported a net income of $11.6 billion during the second fiscal quarter of 2012, up from $5.9 billion during the same period in 2011. However, international sales represent 64 percent of Apple’s quarterly revenue. Continue reading at Folio Magazine
[ Folio Magazine | 2012-04-26 00:00:00 UTC ]
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The former publisher of the Wall Street Journal has defended Apple's Ebook Strategy saying it is not only good for Apple, but good for consumers and publishers as well. Continue reading at PC World
[ PC World | 2012-04-25 00:00:00 UTC ]
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NEW YORK (Reuters) - Apple Inc wants to go to trial to defend itself against U.S. government allegations that it conspired with publishers to raise prices of electronic books, a lawyer for the Silicon Valley giant said in court on Wednesday. Continue reading at Baltimore Sun
[ Baltimore Sun | 2012-04-19 00:00:00 UTC ]
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A brouhaha is shaping up: Apple and book publishers square off against Amazon and the DOJ over the price of an ebook. Who's right? CIO.com's Tom Kaneshige looks back to a Whiz Kid from the '90s for answers. Continue reading at PC World
[ PC World | 2012-04-18 00:00:00 UTC ]
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Unresolved conflicts among publishers, sellers, libraries, and the U.S. Justice Department cloud the future of the publishing industry. Continue reading at The Atlantic
[ The Atlantic | 2012-04-17 00:00:00 UTC ]
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Apple responded to DOJ antitrust accusations claiming it simply leveled the playing field against Amazon's virtual monopoly of the ebook industry. I disagree. Continue reading at PC World
[ PC World | 2012-04-16 00:00:00 UTC ]
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Apple shot back at critics and the Justice Department late Thursday, denying claims that it colluded with publishers to keep the price of ebooks artificially high. Even more interesting? The Cupertino, Calif. company took a veiled shot at Amazon, saying its actions were necessary to break up the... Continue reading at Betanews
[ Betanews | 2012-04-14 00:00:00 UTC ]
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Apple Inc. says the accusation that it conspired with major book publishers to raise the price of ebooks is untrue.Apple spokesman Tom Neumayr says that, contrary to allegations in lawsuits by the Justice Department and 15 states, Apple fostered innovation and competition by introducing its... Continue reading at Crains New York
[ Crains New York | 2012-04-14 00:00:00 UTC ]
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The company says it allows publishers to set their own prices. Several antitrust lawsuits have accused former chief Steve Jobs of inflating prices of new releases and bestsellers.Apple Inc., responding for the first time to antitrust charges levied against it and five major book publishers this... Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-04-14 00:00:00 UTC ]
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Apple responds to antitrust charges: "The launch of the iBookstore in 2010 fostered innovation and competition, breaking Amazon's monopolistic grip on the publishing industry." Continue reading at AllThingsD
[ AllThingsD | 2012-04-13 00:00:00 UTC ]
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