Radio audiences have declined, but audio is as popular as ever. Streaming music alone generated $2 billion in revenue last year, proving that there’s still demand for sound and opportunity for audio publishers. Programmatic audio is changing the way audio publishers generate revenue. Sponsored content by The Trade Desk The post Radio gets a second act with programmatic audio appeared first on Digiday. Continue reading at 'Digiday'
[ Digiday | 2016-08-11 00:00:00 UTC ]