Publishers stop Facebook ad spending over policy that treats publishers as political advertisers

The Financial Times and New York Media suspended their paid media on Facebook over concerns about how news publishers are treated under its new ad policy. The post Publishers stop Facebook ad spending over policy that treats publishers as political advertisers appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-05-25 00:00:00 UTC ]
News tagged with: #ad policy #paid media #news publishers

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Facebook is hitting publishers where it hurts: here’s what you can do

It’s no secret that Facebook is cracking down on publishers. This strategic move makes perfect sense for the social media giant, but it leaves many online publishers wary of the buzz that they may have heard recently about abrupt changes that Facebook is planning to roll out. Sponsored by... Continue reading at Digiday

[ Digiday | 2018-07-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post facebook


Facebook hires Spiegel exec (and sometimes critic) to strengthen relations with publishers in Europe

“A lot of trust has been destroyed in the past months due to Facebook's unpredictable and unreliable actions." The post Facebook hires Spiegel exec (and sometimes critic) to strengthen relations with publishers in Europe appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-07-02 00:00:00 UTC ]
More news stories like this | News stories tagged with: #europe appeared


How France’s top Facebook publisher Chefclub is growing commerce

“We’d rather keep ad-free content that promotes Chefclub products at the end rather than inserting the content with a Facebook ad. That’s much healthier.” The post How France’s top Facebook publisher Chefclub is growing commerce appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #ad-free content


Facebook creates Orwellian headache as news is labelled politics

Archive of political content becomes batleground between publishers and platformsGeorge Orwell wrote in his essay Politics and the English Language: “In our age there is no such thing as ‘keeping out of politics’. All issues are political issues.” When Facebook constructed a new archive of... Continue reading at The Guardian

[ The Guardian | 2018-06-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #english language


Sports publisher theScore’s Facebook Messenger bot has 500,000 monthly users

The publisher formed a six-person emerging platforms team to experiment with new products and features. The post Sports publisher theScore’s Facebook Messenger bot has 500,000 monthly users appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-19 00:00:00 UTC ]
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‘That’s YouTube’: Facebook opens Watch to all videos from publishers, creators

Facebook is adding a new feed to Watch that intersperses one-off videos from the Facebook pages people follow among episodic original shows. The post ‘That’s YouTube’: Facebook opens Watch to all videos from publishers, creators appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-19 00:00:00 UTC ]
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How publishers are bridging their Instagram and Facebook audiences

Following Facebook’s algorithm change, media companies are turning to Instagram, which is also turning them back to Facebook, albeit in a different way. The post How publishers are bridging their Instagram and Facebook audiences appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook audiences #algorithm change #media companies


Google is using Facebook fatigue to woo publishers

Through mounds of grants, training and in-house expertise, Google’s impact on the publishing business is pervasive. The post Google is using Facebook fatigue to woo publishers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-06-13 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post google #in-house expertise #publishing business


Lionel Shriver attacks Penguin publisher's inclusion policy

Lionel Shriver says the "dissemination of good books" should be most important for publishers. Continue reading at BBC News

[ BBC News | 2018-06-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lionel shriver #good books


Publishers Are Seeing Traffic From More Than Just Facebook and Google

For publishers, the past two years were a lesson in chasing traffic and finding the true value of an audience. Some have shut down and others have undergone layoffs. The ever-growing threat of a simple algorithm change continues to loom over publishers, but Parse.ly's latest traffic report has a... Continue reading at AdWeek

[ AdWeek | 2018-06-09 00:00:00 UTC ]
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Facebook advertises for 'fake news' fact checkers

Firm changes initial ad for ‘news credibility specialists’ to ‘news publisher specialists’Facebook has advertised for “news credibility specialists” to fact-check content that appears on its site, after accusations of bias and the ongoing controversy over fake news. Almost two years after the... Continue reading at The Guardian

[ The Guardian | 2018-06-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #fake news


Political advertising online to be reformed, says UK data regulator

Twitter and Facebook told they will be held more responsible for the content they publishBritain’s chief data regulator has said the online political advertising industry will be forced to reform for good as a result of the Cambridge Analytica scandal.Elizabeth Denham, the head of the... Continue reading at The Guardian

[ The Guardian | 2018-06-05 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook told #elizabeth denham #personal data #political purposes


In the post-Facebook era, publishers see increase in direct traffic

Chartbeat is publishing new data today that shows that more mobile readers are coming to publishers’ sites and apps directly than from social. The post In the post-Facebook era, publishers see increase in direct traffic appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post-facebook era #direct traffic #data today #mobile readers


How Kiplinger uses Facebook ads to grow its newsletters

The personal finance publisher has used the platform to get newsletter subscribers. The post How Kiplinger uses Facebook ads to grow its newsletters appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook ads


Twitter looks to woo smaller, Facebook-frustrated publishers with new site

Twitter will launch a site to help smaller publishers use its platform through how-to guides and case studies from larger publishers it works with directly. The post Twitter looks to woo smaller, Facebook-frustrated publishers with new site appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #post twitter #site appeared #smaller publishers #case studies #larger publishers


Publishers try to use ad annoyance as a lure to subscribers

Publishers including the Guardian, USA Today and Salon let readers turn off mobile ads for a price. The post Publishers try to use ad annoyance as a lure to subscribers appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-22 00:00:00 UTC ]
More news stories like this | News stories tagged with: #publishers including #post publishers #usa today #readers turn #mobile ads


Magazine publishers with video ambitions see YouTube as safer bet than Facebook

Fast Company and The Atlantic are among other smaller video publishers that are prioritizing YouTube. The post Magazine publishers with video ambitions see YouTube as safer bet than Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-17 00:00:00 UTC ]
More news stories like this | News stories tagged with: #facebook appeared #magazine publishers #fast company


In a tough ad climate, small publishers are finding success in small donations

Publishers are finding readers are willing to make small-dollar donations to support news operations. The post In a tough ad climate, small publishers are finding success in small donations appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2018-05-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #small publishers #finding success


Quartz' about-face on programmatic ads has big implications for digital publishing

Atlantic Media-owned Quartz has long eschewed programmatic advertising, arguing display ads sold through automation negatively impact user experience. But the company said Tuesday that it is changing its mind, and among other steps has begun selling ads through Concert, a digital ad marketplace... Continue reading at Advertising Age

[ Advertising Age | 2018-05-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #digital publishing #vox media #nbc universal