Open Road Expands Marketing Team

Open Road Integrated Media is expanding its marketing team, adding new members and promoting those within the department. Rachel Chou, chief marketing officer at Open Road, annouced the changes, crediting the growth to the rapidly expanding market for ebooks. Lauren Naefe has been hired as senior digital marketing manager; she was most recently at the National School Climate Council. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2011-06-08 00:00:00 UTC ]
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Digital marketeers set for busy Christmas Day

Publishers are planning to up their marketing campaigns over the crucial festive period,... Continue reading at The Bookseller

[ The Bookseller | 2011-12-16 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing campaigns


Bloomsbury Institute enters reader events market

Bloomsbury has set up a literary events arm called Bloomsbury Institute, hosting literary salons... Continue reading at The Bookseller

[ The Bookseller | 2011-12-09 00:00:00 UTC ]
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Foyle family selling leasehold to Charing Cross Road

The Foyle family investment vehicle Noved Investment Holdings is selling the leasehold to the... Continue reading at The Bookseller

[ The Bookseller | 2011-12-09 00:00:00 UTC ]
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Two Roads acquires The Stockholm Octavo

Two Roads has acquired a historical debut novel, The Stockholm Octavo, set in 18th century Sweden... Continue reading at The Bookseller

[ The Bookseller | 2011-12-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #historical debut


European Commission opens formal investigation into sale of ebooks

The European Commission has announced it has opened formal antitrust proceedings to investigate... Continue reading at The Bookseller

[ The Bookseller | 2011-12-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #european commission


Scholastic targets younger market

Scholastic UK is building its younger fiction in order to replicate its strength in the Young... Continue reading at The Bookseller

[ The Bookseller | 2011-11-28 00:00:00 UTC ]
More news stories like this | News stories tagged with: #scholastic uk


Academic sector outperforming market

The surge of students attending higher education institutions ahead of funding changes in 2012... Continue reading at The Bookseller

[ The Bookseller | 2011-11-28 00:00:00 UTC ]
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Angry Robot finds deals through Open Door

Written By: Charlotte Williams Publication Date: Tue, 15/11/2011 - 15:39 Angry Robot has books by two debut authors following its "Open Door Month", in which un-agented authors could submit their works directly to the publisher. Editor Lee Harris negotiated both deals, each for world rights... Continue reading at The Bookseller

[ The Bookseller | 2011-11-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #world rights #un-agented authors #debut authors


Maher opens discount bookshop

Written By: Lisa Campbell Publication Date: Fri, 11/11/2011 - 07:25 The former owner of Maher the Bookseller, which went out of business in June after 16 years trading, has opened another bookshop selling titles for up to 50% off r.r.p. Tony Maher, who used to own his former business in the... Continue reading at The Bookseller

[ The Bookseller | 2011-11-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #shopping complex #recently opened #tony maher


Foyles in Westfield Stratford City to open in 10 days

Written By: Lisa Campbell Publication Date: Mon, 31/10/2011 - 08:05 Foyles' seventh branch, in Westfield Stratford City shopping centre, is due to open on 10th November. The shopping centre site, situated near the London Olympic Stadium, opened in September but Foyles delayed its own opening... Continue reading at The Bookseller

[ The Bookseller | 2011-10-31 00:00:00 UTC ]
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PA conference to study changing international markets

Written By: Charlotte Williams Publication Date: Thu, 27/10/2011 - 09:00 The Publishers Association's international conference will focus on issues such as export sales and the growth of the English language, with speakers to include Barnes and Noble vice-president of digital content Theresa... Continue reading at The Bookseller

[ The Bookseller | 2011-10-27 00:00:00 UTC ]
More news stories like this | News stories tagged with: #uk publishers #international markets #british council #susie nicklin #english language #export sales #international conference


Hughes & Hughes opens in former Waterstone's store

Written By: Lisa Campbell Publication Date: Tue, 25/10/2011 - 07:50 Hughes & Hughes has opened a branch in a former Dublin Waterstone’s store, creating 14 jobs. The bookseller claimed the outlet in Dublin’s Jervis Centre is the country’s first pop-up bookshop. The 6,000 square-metre space... Continue reading at The Bookseller

[ The Bookseller | 2011-10-25 00:00:00 UTC ]
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Norfolk Police opens Bertrams fraud probe

Written By: Lisa Campbell Publication Date: Tue, 25/10/2011 - 15:34 Norfolk Police has begun an investigation into a £1.9m fraud alleged to have taken place at Bertrams. The Norwich-based wholesaler originally revealed it had discovered an employee had been “fraudulently controlling” a... Continue reading at The Bookseller

[ The Bookseller | 2011-10-25 00:00:00 UTC ]
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Federated Expands Long Tail Ad Empire to Wordpress

Wordpress.com blogs just got ad-friendlier. On the heels of its acquisition of Lijit Networks, Federated Media Publishing has struck a deal to expand its ad network further, offering Wordpress.com bloggers the ability to tap into its monetization tools. The opt-in service will give Federated the... Continue reading at AdWeek

[ AdWeek | 2011-10-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #blogging platform #ad network


Alma Books to expand after profitable year

Written By: Charlotte Williams Publication Date: Thu, 20/10/2011 - 08:45 Alma Books is planning to hire more staff and expand its non-fiction and YA lists, after reversing a loss made in its 2009 financial year. read more Continue reading at The Bookseller

[ The Bookseller | 2011-10-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #profitable year #alma books


Torbay Bookshop to stay open

Written By: Lisa Campbell Publication Date: Wed, 12/10/2011 - 11:13 The Torbay Bookshop in Paignton has made a dramatic U-turn on its decision to close after purchasing a franchise in Thorntons chocolates. Husband-and-wife team Matthew and Sarah Clarke announced their decision to sell the... Continue reading at The Bookseller

[ The Bookseller | 2011-10-12 00:00:00 UTC ]
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Amazon expands into SF publishing

Written By: Lisa Campbell Publication Date: Tue, 11/10/2011 - 14:30 Amazon.com has announced its seventh imprint, a science fiction, fantasy and horror brand called 47North, which has launched with 15 books. The imprint name is based on the latitude co-ordinates of Seattle, where Amazon was... Continue reading at The Bookseller

[ The Bookseller | 2011-10-11 00:00:00 UTC ]
More news stories like this | News stories tagged with: #science fiction


Content Marketing Has Arrived. Should Publishers Be Worried?

September 6th was a coming out party for content marketing. Over 600 marketing professionals came together in Cleveland from 18 different countries for Content Marketing World to learn how to create and grow their own publishing and storytelling platforms. Continue reading at Folio Magazine

[ Folio Magazine | 2011-10-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #content marketing


Trump, Rich Dad's Kiyosaki Put Twist on E-book Marketing

Donald Trump has trained his eye for promotion on ebooks, teaming up with Robert Kiyosaki, author of "Rich Dad Poor Dad," in a new twist on the traditional... Continue reading at PC World

[ PC World | 2011-10-07 00:00:00 UTC ]
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Hachette opens Dubai office

Written By: Charlotte Williams Publication Date: Thu, 29/09/2011 - 12:08 Hachette UK is opening a sales and marketing office in Dubai to cover the Middle East, with Matt Cowdery taking on the role of sales manager, Middle East. Group commercial director Richard Kitson said: "The establishment... Continue reading at The Bookseller

[ The Bookseller | 2011-09-29 00:00:00 UTC ]
More news stories like this | News stories tagged with: #middle east #sales operation #sales operations #sales manager #marketing office