Open Road Expands Marketing Team

Open Road Integrated Media is expanding its marketing team, adding new members and promoting those within the department. Rachel Chou, chief marketing officer at Open Road, annouced the changes, crediting the growth to the rapidly expanding market for ebooks. Lauren Naefe has been hired as senior digital marketing manager; she was most recently at the National School Climate Council. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2011-06-08 00:00:00 UTC ]
News tagged with: #marketing team #open road

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Microsoft is teaming up with Semafor on AI-assisted news stories

Microsoft is teaming up with media website Semafor on a new project that uses ChatGPT to aid in the creation of news stories, The Financial Times has reported. It's one of several journalistic collaborations Microsoft is set to announce today, and follows a New York Times lawsuit filed against... Continue reading at Engadget

[ Engadget | 2024-02-05 12:43:20 UTC ]
More news stories like this | News stories tagged with: #artificial intelligence #multiple languages #digital media


Nielsen Expands OOH Panel in Push for Complete U.S. Household Coverage

Nielsen is extending coverage of its national TV out-of-home (OOH) panel this year, which the measurement company says will account for 100% of U.S. TV households. Top line The company's OOH reporting system currently monitors 44 markets, and Nielsen's expansion will now... Continue reading at AdWeek

[ AdWeek | 2024-02-01 20:46:18 UTC ]
More news stories like this | News stories tagged with: #measurement company #top line #nielsen


Simon & Schuster Opens Its 100th Anniversary Year

Simon & Schuster kicks off its centenary year with a curated selection of 100 books from its 100 years and special programming ahead. The post Simon & Schuster Opens Its 100th Anniversary Year appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-01-31 17:56:56 UTC ]
More news stories like this | News stories tagged with: #curated selection #schuster


Taipei International Book Exhibition 2024: A Market Profile

A market boosted by the elimination of sales tax on books, Taiwan is ready for a strong year at its upcoming international book exhibition. The post Taipei International Book Exhibition 2024: A Market Profile appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-01-30 19:49:02 UTC ]
More news stories like this | News stories tagged with: #sales tax #strong year #international book


How The Midst Taps Into the Midlife and Perimenopause Ad Market With She Media

Independent publisher The Midst launched on its new website Tuesday, after more than four years of chronicling perimenopause and the modern midlife experience as a personal blog called Jumble and Flow. The publisher is one of a growing number of media companies to plant... Continue reading at AdWeek

[ AdWeek | 2024-01-23 13:42:51 UTC ]
More news stories like this | News stories tagged with: #media companies #growing number #independent publisher


No charges laid after man in 'state of crisis' tries to open door mid-flight on Air Canada plane: police

Police said the passenger attempted to open a door, which can't be done at cruising altitude. He was restrained by Air Canada employees during the flight as part of their safety protocols and met with officers once the plane landed at Pearson International Airport shortly after 3 p.m. Continue reading at CBC

[ CBC | 2024-01-21 22:50:31 UTC ]
More news stories like this | News stories tagged with: #pearson


Lauren Groff on Opening a Bookstore in Florida

Novelist Lauren Groff joins co-hosts Whitney Terrell and V.V. Ganeshananthan to discuss the new independent bookstore she and her husband are planning in Gainesville, Florida. The Lynx, which Groff aims to open this spring, will feature banned books, an act of resistance in a state where more... Continue reading at Literrary Hub

[ Literrary Hub | 2024-01-11 09:04:26 UTC ]
More news stories like this | News stories tagged with: #lauren groff #school districts #independent bookstore #bookstore


Following a Successful 2023, B&N Aims to Open 50 Stores in 2024

Barnes & Noble followed up sales increases in 2022 with more gains in 2023 and CEO James Daunt said the bookseller is "entering a period of significant growth." Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-10 05:00:00 UTC ]
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Pietsch Touts New Marketing Efforts in Letter to Authors

In his last annual letter to authors as Hachettte Book Group CEO, Michael Pietsch hit on a number of topics, including the publisher’s steps to improve its marketing efforts. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-26 05:00:00 UTC ]
More news stories like this | News stories tagged with: #annual letter #marketing efforts #book group


Apple is reportedly looking to team up with news publishers to train its AI

Apple has been noticeably missing in the list of companies with their own generative AI product, but based on a new report by The New York Times, it's looking to change that real soon. In recent weeks, Apple has reportedly started negotiating with major publishers and news organizations to ask... Continue reading at Engadget

[ Engadget | 2023-12-23 07:43:48 UTC ]
More news stories like this | News stories tagged with: #news articles #legal issues #generative ais #rights holders #john grisham #novelists


Skyhorse Expands Its Footprint in Conservative Publishing

An independent publishing company known for releasing books with opposing political viewpoints is buying Regnery, a well-known conservative press. Continue reading at The New York Times

[ The New York Times | 2023-12-22 15:21:07 UTC ]
More news stories like this | News stories tagged with: #conservative publishing #releasing books #conservative press #independent publishing


California Poet Laureate Lee Herrick opens up and performs at the L.A. Times Book Club

On Dec. 12, California Poet Laureate Lee Herrick talks about life on the road at the L.A. Times Book Club. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-12-12 20:24:33 UTC ]
More news stories like this | News stories tagged with: #times book


AAP’s September StatShot: US Book Market Up 0.8 Percent YTD

 US trade revenue was down 0.1 percent year-to-date, and down 0.4 percent for the month of September YTD, in the AAP's StatShot report. The post AAP’s September StatShot: US Book Market Up 0.8 Percent YTD appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-12-12 16:24:19 UTC ]
More news stories like this | News stories tagged with: #post aap #statshot report #book market


Children’s Books: Publishers Discuss the Mexican Market’s Evolution

At the 2023 Guadalajara International Book Fair, three Mexican children’s publishers discuss what they describe the sector’s boom. The post Children’s Books: Publishers Discuss the Mexican Market’s Evolution appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-12-08 19:37:01 UTC ]
More news stories like this | News stories tagged with: #mexican children #post children #publishers discuss #mexican market


Quarto to Go Private, Delist from London Stock Market

The U.K.-based publisher said a proposed stock market delisting will save money and give it more flexibility to react to business challenges and opportunities. The U.S. is Quarto's largest market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-12-01 05:00:00 UTC ]
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Adweek Builds New Executive Team, Naming Former People GM Zoë Ruderman Chief Content Officer and Former Condé Nast Executive Drew Schutte Chief Revenue Officer

Adweek, the leading source of news, insights and intelligence for the marketing and advertising industry, today announced it has hired former Vice President and General Manager of People, Zoe Ruderman as Chief Content Officer and Drew Schutte, former executive at Conde Nast titles The New... Continue reading at AdWeek

[ AdWeek | 2023-11-30 19:30:00 UTC ]
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Germany: Bookwire’s Audiobook Service Goes to Brazilian, English, Spanish Markets

Bookwire's 'WAY' audiobook services are to be available to French-language publishers early in 2024. The post Germany: Bookwire’s Audiobook Service Goes to Brazilian, English, Spanish Markets appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-11-29 04:44:54 UTC ]
More news stories like this | News stories tagged with: #post germany #audiobook service #spanish markets #audiobook


IPA’s Karine Pansa Opens Guadalajara: ‘A Union of Cultures to Build’

The 37th iteration of the Guadalajara International Book Fair opens with IPA's Karine Pansa flagging world publishing's challenges. The post IPA’s Karine Pansa Opens Guadalajara: ‘A Union of Cultures to Build’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-11-26 16:46:54 UTC ]
More news stories like this | News stories tagged with: #post ipa