Octopus marketing and publicity restructure as Grindon and Brown step up

Octopus Publishing Group has announced promotions and a restructure in its publicity and marketing department with both Matt Grindon and Megan Brown stepping up to more senior roles.  Continue reading at 'The Bookseller'

[ The Bookseller | 2021-08-09 20:07:57 UTC ]
News tagged with: #announced promotions #marketing department #senior roles

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The Bookseller Marketing & Publicity Conference 2015

Great campaigns aren’t made in a vacuum. They build on what has come before, a combination of innovation and collaboration that delivers something unique to each author, title or brand. With this in mind, the 2015 Marketing & Publicity Conference brings you speakers from within and outside... Continue reading at The Bookseller

[ The Bookseller | 2015-04-10 00:00:00 UTC ]
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Miriam Robinson to direct Marketing & Publicity Conference

Miriam Robinson, former head of marketing at Foyles, is to become programme director for The Bookseller’s annual Marketing & Publicity Conference, to be held in June. Robinson led Foyles' widely-admired strategy to involve trade partners in the creation of the new Charing Cross Road... Continue reading at The Bookseller

[ The Bookseller | 2015-03-05 00:00:00 UTC ]
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Derek Jeter Steps Off the Baseball Diamond and Into Content Marketing

What's the logical second act for a baseball player who has won a Roberto Clemente Award, two Hank Aaron Awards, five Silver Slugger awards, and five Golden Glove Awards? Content marketing, of course.At least, that's what Derek Jeter seems to think, having launched The Players' Tribune just four... Continue reading at Advertising Age

[ Advertising Age | 2014-11-04 00:00:00 UTC ]
More news stories like this | News stories tagged with: #traditional media #rapid growth #digital publishing


Bookseller Marketing and Publicity Conference: 'Can't replace gut instinct'

The use of social media and consumer insight do not "replace our gut instinct", The... Continue reading at The Bookseller

[ The Bookseller | 2014-07-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookseller marketing #publicity conference #consumer insight


Bookseller Marketing and Publicity Conference: Live Blog

Speakers from YouTube and Buzzfeed will join representatives from the trade at today’s... Continue reading at The Bookseller

[ The Bookseller | 2014-07-07 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bookseller marketing #publicity conference #live blog


Manderson Steps Down as Hachette U.K. Restructures Sales

Hachette UK has restructured its sales operation, creating two sales teams, resulting in the loss of a respected and much-loved director and up to 20 jobs. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #hachette uk #sales operation #sales teams


Octopus merges PR and marketing

Octopus Publishing Group has merged its publicity and marketing departments to create one team... Continue reading at The Bookseller

[ The Bookseller | 2014-02-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #marketing departments


How to Launch a Successful Multiplatform Marketing Campaign in Nine Easy Steps

Scholastic's Julie Amitie and Gavin Brown offer nine steps to successful multi-platform storytelling and promotion, using The 39 Clues and Infinity Ring series as examples. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-05-30 00:00:00 UTC ]
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Dan Brown: Happy 'Inferno' publication day

Happy publication day to Dan Brown, whose latest Robert Langdon thriller, "Inferno," officially hits shelves Tuesday. Online, it's already declared its dominance: It's Amazon's No. 1 bestselling book.Happy publication day to Dan Brown, whose latest Robert Langdon thriller, "Inferno," officially... Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-05-14 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dan brown #publication day


Advance Publications Buys Digital Marketing Agency, POP

Advance Publications, parent company of Condé Nast, has stepped up its efforts on two fronts with the acquisition of digital marketing agency, POP. Continue reading at Folio Magazine

[ Folio Magazine | 2013-01-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #advance publications


'Next generation' steps up at Curtis Brown

Curtis Brown has restructured its top management, with c.e.o. Jonathan Lloyd moving to the role... Continue reading at The Bookseller

[ The Bookseller | 2012-05-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #curtis brown


Now Public, Demand Media Has Bigger Market Cap Than NYT

Demand Media started trading on the New York Stock Exchange this week, making it one of the first IPOs of 2011 and certainly one of the largest media IPOs that will be seen all year. Continue reading at Folio Magazine

[ Folio Magazine | 2011-01-27 00:00:00 UTC ]
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How to Buy Kindle Books: A Step-By-Step Guide for All Devices

Buying your first ebook? This comprehensive guide on how to buy Kindle books on Amazon for your different devices has got you covered. Continue reading at Book Riot

[ Book Riot | 2023-07-25 10:34:00 UTC ]
More news stories like this | News stories tagged with: #step-by-step guide #comprehensive guide #kindle


Brave Books, Kirk Cameron Plan Public Library Events August 5; Public Libraries Need to Prepare

Kirk Cameron is encouraging a national story time event in US public libraries August 5. Here's what library workers need to know. Continue reading at Book Riot

[ Book Riot | 2023-06-05 10:37:00 UTC ]
More news stories like this | News stories tagged with: #brave books #kirk cameron #library workers #public libraries


How to get your own book published: a step by step guide

Allow a budget of £4,000 to do-it-yourself, from the editing and design through to marketing“A top-of-her-game literary agent tells us she receives about 3,000 submissions a year,” says Joe Sedgwick, the head of writing services at The Literary Consultancy. “Of those, she requests to see the... Continue reading at The Guardian

[ The Guardian | 2022-08-09 06:00:19 UTC ]
More news stories like this | News stories tagged with: #book published #literary consultancy #literary agent


Demolishing Public Libraries From The Inside: Niles Public Library Is a Warning

The Niles-Maine Public Library in suburban Chicago is being destroyed from the inside by politically-conservative Board officials. Continue reading at Book Riot

[ Book Riot | 2021-07-15 10:40:00 UTC ]
More news stories like this | News stories tagged with: #public libraries


Q&A: Marketing Guru Seth Godin on How to Be a Better Marketer

Seth Godin is a bestselling author and entrepreneur. He also runs an online course that helps marketers learn by doing, which has resonated with many industry professionals over the years. Godin joined us on a bonus episode of Adweek's Yeah, That's Probably an Ad podcast to talk about how... Continue reading at AdWeek

[ AdWeek | 2020-03-18 20:43:09 UTC ]
More news stories like this | News stories tagged with: #industry professionals #bestselling author


Brown and Morris promoted to agents at Curtis Brown

Becky Brown and Lucy Morris have both been promoted to agents at Curtis Brown's books department. Continue reading at The Bookseller

[ The Bookseller | 2020-01-07 14:10:50 UTC ]
More news stories like this | News stories tagged with: #curtis brown #books department


Arvon takes inclusive steps for 50th anniversay and Borthwick steps down

National writing charity Arvon has made a raft of changes to encourage inclusivity, through discounted places for young people and online tutorials, as part of its 50th year celebrations. Continue reading at The Bookseller

[ The Bookseller | 2018-11-09 00:00:00 UTC ]
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Dover Publications Looks Beyond The Public Domain

Dover will add royalty-paying titles to its large and historically successful catalog of public-domain based works. Continue reading at Publishers Weekly

[ Publishers Weekly | 2016-01-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #dover publications #public domain