[caption id="attachment_180858" align="alignright" width="150"] Rob Silverstein[/caption] Meredith Corp. is planning to launch a syndicated daily TV show based on the People brand, the company said Tuesday, bringing on longtime "Access Hollywood" showrunner Rob Silverstein as executive producer. Set to debut this Fall, the half-hour program will feature a mix of human interest and true crime stories, celebrity interviews and entertainment news—essentially, a similar content mix to People magazine—and will air weekdays across Meredith-owned TV stations in 12 markets, including Atlanta, Nashville, Phoenix and St. Louis, among others. Silverstein will work alongside People editor-in-chief Dan Wakeford but will report directly to Gary Brown, SVP of content for Meredith's local media group, which houses its 17 owned or operated TV stations. Silverstein had previously been with "Access Hollywood" since NBC first launched the program in 1996, ascending to executive producer in 1999 and running the show in that capacity for two decades before exiting last year amid disagreements with management over the creative direction of the show, he wrote in a memo to staffers at the time. “People is the gold standard in celebrity and entertainment news with a reputation as the most trusted brand in media,” Silverstein said in a statement. “It is the opportunity of a lifetime to be at the helm of this beloved brand on television.” Here are the rest of this week's people on the... Continue reading at 'Folio Magazine'
[ Folio Magazine | 2020-05-20 20:57:57 UTC ]