Martin Sorrell-backed S4S Ventures, Bertelsmann invest $10M in data asset management outfit as it blends new content, analytics-based marketing for clients

The recent explosion in content has created the need not only for more sophisticated tools to manage it, but better ways to attach data and analytics to the content in order to better optimize it at the right time for the right opportunity. Continue reading at 'Digiday'

[ Digiday | 2022-11-22 05:01:00 UTC ]
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Other Publishing stories related to: 'Martin Sorrell-backed S4S Ventures, Bertelsmann invest $10M in data asset management outfit as it blends new content, analytics-based marketing for clients'


Google and Facebook urged by EU to label AI-generated content

Call comes amid moves to combat disinformation from Russia, while Twitter is warned to comply with new digital content lawsSocial media companies including Google and Facebook have been urged by the EU to “immediately” start labelling content and images generated by artificial intelligence as... Continue reading at The Guardian

[ The Guardian | 2023-06-05 13:06:04 UTC ]
More news stories like this | News stories tagged with: #artificial intelligence #digital content


Publicis Groupe joins content standards body

The Coalition of Content Provenance Authenticity aims to “advance the future of responsible digital media creation, publication and sharing”. Continue reading at Media Week

[ Media Week | 2023-06-05 12:11:00 UTC ]
More news stories like this | News stories tagged with: #digital media


The Audiobook Market, and Revenue, Keeps Growing

The Audio Publishers Association’s annual sales survey revealed an 11th straight year of double-digit growth in audiobook sales, with 2022 revenue from reporting publishers up 10%, to $1.8 billion. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-01 04:00:00 UTC ]
More news stories like this | News stories tagged with: #audiobook market #double-digit growth #audiobook sales #audiobook


William Boyd on his friend Martin Amis: ‘He was ferociously intelligent – and very funny’

He saw the world’s cruel absurdities through a comic lens, writes Boyd, who recalls his very first meeting with Amis – and explains why his unmistakable voice will never be forgotten• John Self on Amis: ‘He stamped his style over a generation’• Geoff Dyer on Amis: ‘Mick Jagger in literary... Continue reading at The Guardian

[ The Guardian | 2023-05-22 07:00:49 UTC ]
More news stories like this | News stories tagged with: #avid reader #charles dickens #james joyce #vladimir nabokov #elite group #first novel


‘Damn, that fool can write’: how Martin Amis made everyone up their game

He exploded into the tweedy world of literature, a young, pouting and outrageously brash crusader for prose. Our writer remembers her encounters with the novelist, whose smarts and chutzpah confounded his peers‘You’ll be reading me every now and then at least until about 2080, weather... Continue reading at The Guardian

[ The Guardian | 2023-05-22 05:00:48 UTC ]
More news stories like this | News stories tagged with: #major event #inside story #short-story collections #saturday night #memoir


Kraft increases investment in its digital media mix with a focus on nostalgia and millennial parents

In addition to preparing television and sponsored ads, Kraft has also taken an interest in digital OOH and social media displays to account for how consumer shopping habits have changed. Continue reading at Digiday

[ Digiday | 2023-05-22 04:01:00 UTC ]
More news stories like this | News stories tagged with: #millennial parents #digital media


Martin Amis, acclaimed British novelist and London scenester of '80s and '90s, dies at 73

Martin Amis, best known for a scathing, dazzling trilogy of novels on money-saturated '80s London and the memoir "Experience," died Friday at 73. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-05-20 20:05:38 UTC ]
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Martin Amis, era-defining British novelist, dies aged 73

The celebrated author of Money and London Fields, whose works defined the 80s and 90s literary scene, died of oesophageal cancer on Friday at his home in FloridaMartin Amis, the influential author of era-defining novels including Money and London Fields, and the memoir Experience, has died at... Continue reading at The Guardian

[ The Guardian | 2023-05-20 18:53:35 UTC ]
More news stories like this | News stories tagged with: #martin amis #celebrated author #influential author #lake worth #ian mcewan #julian barnes #novelists #memoir


YouTube adds VideoAmp to its data clean room

Nielsen and iSpot.tv also have integrations as YouTube rounds out measurement options. Continue reading at Advertising Age

[ Advertising Age | 2023-05-17 10:00:00 UTC ]
More news stories like this | News stories tagged with: #nielsen


Clancy Martin’s Writerly Repetitions

In “How Not to Kill Yourself,” a memoir on suicide, the author returns to the obsessions and self-obliterations that have recurred in his fiction and essays. Continue reading at New Yorker

[ New Yorker | 2023-05-10 19:01:05 UTC ]
More news stories like this | News stories tagged with: #clancy martin #author returns #memoir


Penguin Random House, Sourcebooks Buy Callisto Assets

The largest trade book publisher in the U.S., now the majority owner of Sourcebooks, has funded the publisher's acquisition of the publishing assets of the once high-flying Callisto Media. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-10 04:00:00 UTC ]
More news stories like this | News stories tagged with: #majority owner #publishing assets #trade book


Have a look back at every Pulitzer Prize for Nonfiction winner of the 21st Century.

This afternoon, at around 3PM (EST), from Columbia University in New York City, the winner of this year’s Pulitzer Prize for General Nonfiction will be announced. As well as a check for a cool $15,000 dollars (which feels a little low, tbh), the victor will gain entry to a very exclusive... Continue reading at Literrary Hub

[ Literrary Hub | 2023-05-08 14:30:42 UTC ]
More news stories like this | News stories tagged with: #nonfiction winner #21st century #3pm est #columbia university #general nonfiction #cool $15 #gain entry #pulitzer prize


Have a look back at every Pulitzer Prize for Fiction winner of the 21st Century.

On Monday, at around 3PM (EST), from Columbia University in New York City, the winner of this year’s Pulitzer Prize for Fiction will be announced. As well as a check for a cool $15,000 dollars (which feels a little low, tbh), the victor (if there is to be one; see 2012) will gain entry to […] Continue reading at Literrary Hub

[ Literrary Hub | 2023-05-05 14:30:48 UTC ]
More news stories like this | News stories tagged with: #fiction winner #21st century #3pm est #columbia university #cool $15 #gain entry #pulitzer prize


2022 Print Book Sales in 10 Major Markets Were Flat Compared to Previous Year

A Nielsen report finds that sales of print books in 10 countries totaled 614 million copies last year, level with 2021 sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-05 04:00:00 UTC ]
More news stories like this | News stories tagged with: #flat compared #print books #nielsen #print book


This Alaska bookstore in Sarah Palin’s hometown isn’t backing down about its drag story time.

Respect and support to Wasilla, Alaska’s Black Birch Books, who’re getting a lot of online flack for announcing a drag story time in June. But despite a slew of negative, and sometimes threatening, comments and reviews, Black Birch owner Taylor Jordan is going on with the show. As she told... Continue reading at Literrary Hub

[ Literrary Hub | 2023-05-04 15:21:17 UTC ]
More news stories like this | News stories tagged with: #sarah palin #bookstore


Digital content platforms and streamers pitch new ad formats in short and long-form video on NewFronts day two

On IAB NewFronts day two, digital content platforms and streamers pitched new ad formats (with a focus on artificial intelligence and shoppable content) in short-form social video and longer-form TV shows and movies. Continue reading at Digiday

[ Digiday | 2023-05-03 10:01:00 UTC ]
More news stories like this | News stories tagged with: #ad formats #artificial intelligence #digital content


BPG Promotes Three in Retail, Marketing Roles

Michele Misiak has been named executive v-p for direct to consumer and retail sales at Baker Publishing Group, and Raela Schoenherr and Brianne Dekker get new roles. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-05-02 04:00:00 UTC ]
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Southern Manitoba libraries battle defunding attempts over sex-ed content in children's books

What started last year with a group trying to get a few children's sexual education books pulled from the shelves of a southern Manitoba library has now turned into accusations that its staff are pedophiles and a campaign to defund it, the... Continue reading at CBC

[ CBC | 2023-05-01 10:00:00 UTC ]
More news stories like this | News stories tagged with: #libraries


iRobot's Roomba 694 drops back to $180, plus the rest of the week's best tech deals

Two factors had an effect on the deals we saw this week: spring sales and early Mother's Day promotions. Even if you don't need a gift for a mom or it's still cold (or weirdly summery hot) where you are, you can snag a decent price on some of our recommended tech. Like our top budget robot... Continue reading at Engadget

[ Engadget | 2023-04-28 18:00:16 UTC ]
More news stories like this | News stories tagged with: #wireless headset #holding firm #buying advice #$40 savings #follow @engadgetdeals #ebooks #kindle


The top 5 AI marketing activations you need to know about right now

Bush's Beans gets a spot, a fake pizza brand pops up, Harry Potter gets Wes Anderson treatment and more. Continue reading at Advertising Age

[ Advertising Age | 2023-04-27 09:30:00 UTC ]
More news stories like this | News stories tagged with: #harry potter