Jack in the Box’s mystery, New Coke’s revival and Dressbarn’s downfall: Wednesday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today We're still pondering this mystery: What exactly prompted Kim Kardashian West to send an urgent secret message to Jack in the Box via Twitter? Her tweet to the fast food brand: “I have a serious complaint but I won’t fully put you on blast, check your corporate email inbox or send me a DM with direct person for my team to contact. Pronto!” Whatever the complaint was, the fast food brand followed up, Kardashian West said thanks, and now everything’s apparently fine. (Although other fast food brands poked fun at Jack in the Box over this. Including Wendy’s, which tweeted, “but like, who even goes there?”) So … is there any chance Kardashian West’s mystery complaint was actually a marketing stunt in disguise? Because suddenly everyone’s talking about Jack in the Box and how Kardashian West is apparently a customer. Ad Age sent the brand a question on Twitter but didn't hear back. New Coke is It Enough time has passed that Coca-Cola can poke fun at an inglorious chapter in its history: the failed launch of New Coke, a new formula that was launched in 1985 and quickly discontinued when consumers rejected it. Now “the beverage giant is celebrating its mistake in a partnership with Netflix’s sci-fi thriller ‘Stranger Things,’” which is set in the 1980s, Jeanine... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-05-22 10:00:00 UTC ]
News tagged with: #i-hsien sherwood #alfred maskeroni #bryan wiener #martha stewart #big deal #forwarded email

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Call for Stories: Publishing Perspectives’ Frankfurt Book Fair Show Dailies

Publishing Perspectives will again publish print editions during the Frankfurt Book Fair. We’re looking for interesting stories that can both inform and delight. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-22 00:00:00 UTC ]
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Who is Robert Galbraith? The Mystery is Solved!

After it was revealed that JK Rowling wrote the crime novel, The Cuckoo's Calling, under pseudonym Robert Galbraith, book sales on Amazon have spiked by 507,000 percent. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-07-16 00:00:00 UTC ]
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Philip Pullman Calls for UK Authors to Be Paid for Digital Library Loans

In the UK, authors are paid by the government when their physical books are borrowed (around 6p per loan), but digital titles are not yet a part of that agreement. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2013-06-14 00:00:00 UTC ]
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Jack Vance, prolific, prize-winning pulp author, dies at 96

Jack Vance, prolific author of science fiction, mystery and epic fantasy, died Sunday at 96, his son John told the Associated Press. He had written more than 60 books during his long life.Jack Vance, prolific author of science fiction, mystery and epic fantasy, died Sunday at 96, his son John... Continue reading at Los Angeles Times

[ Los Angeles Times | 2013-05-30 00:00:00 UTC ]
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Jack Vance was one of literature's 'most distinctive and undervalued voices'

Vance collected a number of awards over the years, including Hugo Awards for 'The Dragon Masters' in 1963, 'The Last Castle' in 1967, and for his memoir 'This is Me, Jack Vance!' in 2010. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-05-30 00:00:00 UTC ]
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ALLi calls on trade to 'open up'

The Alliance of Independent Authors (ALLi) has launched a campaign to encourage literary and book... Continue reading at The Bookseller

[ The Bookseller | 2013-05-30 00:00:00 UTC ]
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Mysteries, Exposés Dominate Europe

Roberto Saviano’s ZeroZeroZero, an examination of the cocaine trade, debuted at #1 in his native Italy in April, knocking another famous Italian writer, Andrea Camilleri, from #1 to #5. Continue reading at Publishers Weekly

[ Publishers Weekly | 2013-05-20 00:00:00 UTC ]
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DOJ Filing Calls Apple "Ringmaster" of E-Book Pricing Rise

The gist: "Apple knew that the plan it was proposing involved a ‘dramatic business change’ for publisher defendants." Continue reading at AllThingsD

[ AllThingsD | 2013-05-15 00:00:00 UTC ]
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S&S Children's partners with Box of Awesome

Simon & Schuster Children's Books has partnered with new company Box of Awesome to... Continue reading at The Bookseller

[ The Bookseller | 2013-05-02 00:00:00 UTC ]
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World’s Press Calls for Withdrawal of Proposed Royal Charter

The World Association of Newspapers and News Publishers (WAN-IFRA) and the World Editors Forum have appealed to the British government to rethink statutory regulation that threatens more than 300 years of press freedom in the UK. In a letter to Prim ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2013-04-16 00:00:00 UTC ]
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Books on Call on the road

Bookstores may be closing right and left under the ebook onslaught, but a sort of traveling bookstore came back to life earlier this month with the launch of Books on Call NYC.The company, which sells books at author readings and other events, is the successor to Mobile Libris, which shut down... Continue reading at Crains New York

[ Crains New York | 2013-03-24 00:00:00 UTC ]
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Agents call for licensing model shift

Basic book contracts should grant a fixed-term licence in a book rather than rights for the... Continue reading at The Bookseller

[ The Bookseller | 2013-03-08 00:00:00 UTC ]
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Bestselling author riles many, calling libraries 'no longer relevant'

British writer Terry Deary, author of the 'Horrible Histories' children's series, says that libraries have 'had their day' and that there is no 'entitlement to read books for free.' Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2013-02-15 00:00:00 UTC ]
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Pageturner Prize 2013 calls for submissions

The Tibor Jones Pageturner Prize 2013 is calling for entries. The winner of the biennial prize... Continue reading at The Bookseller

[ The Bookseller | 2013-02-01 00:00:00 UTC ]
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Amazon starts Boxing Day sale on Christmas Day

Amazon.co.uk will begin its Boxing Day sales on Christmas Day this year, responding to the fact... Continue reading at The Bookseller

[ The Bookseller | 2012-12-17 00:00:00 UTC ]
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Transworld Wakes up with Anna Hope buy

Transworld has acquired a "powerful wartime novel", Wake by Anna Hope, with plans to... Continue reading at The Bookseller

[ The Bookseller | 2012-12-12 00:00:00 UTC ]
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Jacks Thomas to succeed Burtenshaw at LBF

Midas chief Jacks Thomas has been appointed senior exhibition director of the London Book Fair,... Continue reading at The Bookseller

[ The Bookseller | 2012-11-30 00:00:00 UTC ]
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London Book Fair Names Jacks Thomas as Director

Jacks Thomas, currently CEO at Midas PR, will take over as new director of the London Book Fair in January 2013, succeeding Alistair Burtenshaw. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2012-11-30 00:00:00 UTC ]
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Aurum hooks boxing title

Aurum Press has acquired a title which tells the story of British boxing in the late 1980s and... Continue reading at The Bookseller

[ The Bookseller | 2012-11-02 00:00:00 UTC ]
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