Jack in the Box’s mystery, New Coke’s revival and Dressbarn’s downfall: Wednesday Wake-Up Call

Welcome to Ad Age’s Wake-Up Call, our daily roundup of advertising, marketing, media and digital news. You can get an audio version of this briefing on your Alexa device; sign up here. What people are talking about today We're still pondering this mystery: What exactly prompted Kim Kardashian West to send an urgent secret message to Jack in the Box via Twitter? Her tweet to the fast food brand: “I have a serious complaint but I won’t fully put you on blast, check your corporate email inbox or send me a DM with direct person for my team to contact. Pronto!” Whatever the complaint was, the fast food brand followed up, Kardashian West said thanks, and now everything’s apparently fine. (Although other fast food brands poked fun at Jack in the Box over this. Including Wendy’s, which tweeted, “but like, who even goes there?”) So … is there any chance Kardashian West’s mystery complaint was actually a marketing stunt in disguise? Because suddenly everyone’s talking about Jack in the Box and how Kardashian West is apparently a customer. Ad Age sent the brand a question on Twitter but didn't hear back. New Coke is It Enough time has passed that Coca-Cola can poke fun at an inglorious chapter in its history: the failed launch of New Coke, a new formula that was launched in 1985 and quickly discontinued when consumers rejected it. Now “the beverage giant is celebrating its mistake in a partnership with Netflix’s sci-fi thriller ‘Stranger Things,’” which is set in the 1980s, Jeanine... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-05-22 10:00:00 UTC ]
News tagged with: #i-hsien sherwood #alfred maskeroni #bryan wiener #martha stewart #big deal #forwarded email

Other Publishing stories related to: ' Jack in the Box’s mystery, New Coke’s revival and Dressbarn’s downfall: Wednesday Wake-Up Call '


Jack White's Publishing Upstart Signs with Consortium

Grammy Award-winning rock musician Jack White's indie publishing effort, Third Man Books, has signed a North American distribution with Consortium, and is looking ahead to releasing three titles in 2015. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-03-16 00:00:00 UTC ]
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Winston Graham Historical Prize revived

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[ The Bookseller | 2015-03-10 00:00:00 UTC ]
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Legality of Spotify’s lyrics feature called into question

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[ PC World | 2015-03-06 00:00:00 UTC ]
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Morrow Touts Success of Mystery Digital-First Line

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[ Publishers Weekly | 2015-03-05 00:00:00 UTC ]
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Bestselling author Erik Larson garners rave reviews for his upcoming book 'Dead Wake'

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[ The Christian Science Monitor | 2015-03-04 00:00:00 UTC ]
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Authors call for PLR to be applied to remote e-loans

Authors have called for Public Lending Right (PLR) to be extended to all ebook loans from libraries. Continue reading at The Bookseller

[ The Bookseller | 2015-03-03 00:00:00 UTC ]
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London's Calling for Foreign Pubs Who Want New Harper Lee

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[ Publishers Weekly | 2015-02-25 00:00:00 UTC ]
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Publishers encouraged by Waterstones revival

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[ The Bookseller | 2015-02-17 00:00:00 UTC ]
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iBooks Bestsellers: 'Fifty Shades' Tops the Charts, Box Office

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[ Publishers Weekly | 2015-02-17 00:00:00 UTC ]
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In the Wake of Tragedy: Voltaire Hits the French Bestseller Lists

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[ Publishing Perspectives | 2015-02-17 00:00:00 UTC ]
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Blink acquires former boxing promoter Kellie Maloney's memoir

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[ The Bookseller | 2015-02-13 00:00:00 UTC ]
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Delhi Calls: A Look at Publishing in India

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[ Publishers Weekly | 2015-02-10 00:00:00 UTC ]
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When They Got the Call: PW Speaks with the Newly Minted Newbery, Caldecott, and Printz Winners

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[ Publishers Weekly | 2015-02-03 00:00:00 UTC ]
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Houellebecq’s Soumission becomes instant bestseller in wake of Paris attacks

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[ The Guardian | 2015-01-16 00:00:00 UTC ]
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New Generation Revives Cameron + Company

In 1964, Robert Cameron became well known in San Francisco when he published The Drinking Man’s Diet, the original low-carb diet allowing ample booze consumption. Continue reading at Publishers Weekly

[ Publishers Weekly | 2015-01-16 00:00:00 UTC ]
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Writers join call to legalise assisted dying

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[ The Bookseller | 2014-12-30 00:00:00 UTC ]
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Argentina’s La Bestia Revives English Authors in Spanish

Argentina's La Bestia publishing house brings previously untranslated top English titles, from authors such as Kurt Vonnegut, into Spanish translations. The post Argentina’s La Bestia Revives English Authors in Spanish appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-12-23 00:00:00 UTC ]
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IPA calls on China to release Xu Xiao

The International Publishers Association has called on China's government to release Xu Xiao, a prominent publisher, writer and editor, and 2014 IPA Freedom to Publish Prize nominee. Xu was arrested on 26th November during a crackdown on writers, journalists, publishers and civil society... Continue reading at The Bookseller

[ The Bookseller | 2014-12-18 00:00:00 UTC ]
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Call for indies to fill out Christmas Trading Survey

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[ The Bookseller | 2014-12-16 00:00:00 UTC ]
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Petition calls on Foyles to pay the Living Wage

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[ The Bookseller | 2014-12-12 00:00:00 UTC ]
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