Conde Nast is joining NBC Universal and Vox Media to sell ads across their combined digital properties. It's the latest move by publishers and TV conglomerates to better compete with digital advertising from the likes of Google and Facebook.The addition of Conde Nast builds on what NBCU and Vox have already been doing over the past year, when they teamed up to create Concert, an advertising marketplace for high-quality content and its audiences.The idea was to give advertisers greater reach among particular consumer groups than either company could provide alone. So a marketer trying to reach foodies, for example, could use Concert to buy ad inventory across NBCU digital content related to Bravo's "Top Chef" and Vox's Eater.com. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-03-09 00:00:00 UTC ]
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In 2008, The Daily Beast launched as an ambitious online effort by magazine legend Tina Brown. That effort took a detour two years ago, when it merged with old-line print publication Newsweek. The result is a publication that has crafted a model tha ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-08-15 00:00:00 UTC ]
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Orchard Books has appointed Kate Burns to the role of publisher for picture books, gift and... Continue reading at The Bookseller
[ The Bookseller | 2012-08-14 00:00:00 UTC ]
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Retailers say sport could play a major part in the Christmas market, as publishers hasten to sign... Continue reading at The Bookseller
[ The Bookseller | 2012-08-10 00:00:00 UTC ]
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Oxford University Press children’s books is entering the digital picture book market as the... Continue reading at The Bookseller
[ The Bookseller | 2012-08-10 00:00:00 UTC ]
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Illustrated publishers say the digital market is yet to take off for their businesses, with... Continue reading at The Bookseller
[ The Bookseller | 2012-08-03 00:00:00 UTC ]
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Random House India has appointed Caroline Newbury, formerly deputy publicity director at Ebury,... Continue reading at The Bookseller
[ The Bookseller | 2012-08-01 00:00:00 UTC ]
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News Corp's digital tablet magazine The Daily is letting go of 50 employees, around 29 per cent of its total, as it streamlines production to focus on its most popular features. Continue reading at Stuff
[ Stuff | 2012-08-01 00:00:00 UTC ]
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Bestselling authors Jeffrey Archer and David Baldacci are the latest to be given the 20p... Continue reading at The Bookseller
[ The Bookseller | 2012-07-30 00:00:00 UTC ]
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Four local online newsrooms have united to broaden New Orleans’ news options. The mission of the newly formed New Orleans Digital News Alliance is to connect independent digital news organizations for the benefit of our readers and to stren ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-07-24 00:00:00 UTC ]
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Smaller academic presses said the digital transition was a “huge” issue for their... Continue reading at The Bookseller
[ The Bookseller | 2012-07-23 00:00:00 UTC ]
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If it wasn’t clear before that self-publishing is transforming the book industry, Pearson’s $116 million acquisition of self-publishing vendor Author Solutions Inc. should wipe away any lingering uncertainty. The purchase of Author Solutions—which has 1,600 employees, has published 150,000... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-07-20 00:00:00 UTC ]
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NEW YORK -- This fall, the University of Oregon’s Daily Emerald -- a print publication for more than 90 years -- will ditch the daily for digital, publish a twice-weekly magazine, and launch a mini-tech start-up called The Garage. It' ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-07-20 00:00:00 UTC ]
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Launched at the end of 2011, the ebook program of the Library of America has released eight titles so far with plans to publish about two ebooks a month for the next year. LOA publisher Max Rudin explained that the nonprofit charged with producing high-quality, beautifully designed editions of... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-07-20 00:00:00 UTC ]
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Italian publisher RCS Libri has launched Rizzoli First, a digital-first list that will publish... Continue reading at The Bookseller
[ The Bookseller | 2012-07-18 00:00:00 UTC ]
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Headline Publishing Group has appointed Simon Thorogood to the role of non-fiction publisher,... Continue reading at The Bookseller
[ The Bookseller | 2012-07-18 00:00:00 UTC ]
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Traditional trade publishers have been testing the digital-first/digital-only publishing waters for more than two years now, and the pace is accelerating. This month alone, Penguin is reviving the Dutton Guilt Edged Mysteries line as a digital only imprint, Kensington has launched eKensington as... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-07-13 00:00:00 UTC ]
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Led by big dollar gains at Amazon and Walt Disney Co., the Publishers Weekly Stock Index rose 16.7% in the first six months of 2012, almost triple the increase posted by the Dow Jones Industrial Average. Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-07-06 00:00:00 UTC ]
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E-books, plus the consumer downturn, have taken a £50m bite out of the print book market... Continue reading at The Bookseller
[ The Bookseller | 2012-07-06 00:00:00 UTC ]
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Booming digital revenues now make up almost 80 per cent of sales at Auto Trader and could hasten the end of the print version of the car-classifieds magazine in 12-18 months. Annual turnover rose only 1 per cent to £257.2m, but digital sa ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-07-05 00:00:00 UTC ]
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More retailers than ever before are taking part in Independent Booksellers Week (starting... Continue reading at The Bookseller
[ The Bookseller | 2012-06-29 00:00:00 UTC ]
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