Conde Nast is joining NBC Universal and Vox Media to sell ads across their combined digital properties. It's the latest move by publishers and TV conglomerates to better compete with digital advertising from the likes of Google and Facebook.The addition of Conde Nast builds on what NBCU and Vox have already been doing over the past year, when they teamed up to create Concert, an advertising marketplace for high-quality content and its audiences.The idea was to give advertisers greater reach among particular consumer groups than either company could provide alone. So a marketer trying to reach foodies, for example, could use Concert to buy ad inventory across NBCU digital content related to Bravo's "Top Chef" and Vox's Eater.com. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2017-03-09 00:00:00 UTC ]
News tagged with:
#latest move
#digital advertising
#advertising marketplace
#high-quality content
#consumer groups
#top chef
Patience, Perspective, and the Power of Story: An Interview with Toni Ann Johnson, by Scott LaMascus Interviews [email protected] Mon, 10/16/2023 - 13:46 Storyteller Toni Ann Johnson uses her skills as an actor, playwright, and fiction writer to... Continue reading at World Literature Today
[ World Literature Today | 2023-10-16 18:46:19 UTC ]
More news stories like this | News stories tagged with:
#young adult
#ruby bridges
#social justice
#easy ways
#literary agent
The tech industry is reeling from the combination of a rough economy, the COVID-19 pandemic and some obvious business missteps. And while that led to job cuts in 2022, the headcount reductions have unfortunately ramped up in 2023. It can be tough to keep track of these... Continue reading at Engadget
[ Engadget | 2023-10-16 15:52:41 UTC ]
More news stories like this | News stories tagged with:
#simply put
#ibm pivoted
#cloud computing
#second-largest wave
#beaten expectations
#staffing level
#big names
#podcast empire
#quickly put
#premium subscribers
#revenue existed
#reach break-
#earnings sooner
#publishing giant
More than 150 writers and industry professionals are asking the firm, which is a leading sponsor of UK literary festivals, to drop their investmentsMore than 150 authors and books industry professionals including Naomi Klein, Robert Macfarlane, Emma Dabiri and Geoff Dyer have signed a statement... Continue reading at The Guardian
[ The Guardian | 2023-10-13 11:35:41 UTC ]
More news stories like this | News stories tagged with:
#statement calling
#baillie gifford
#industry professionals
#robert macfarlane
#geoff dyer
#open letter
#fossil fuels
#sponsorship deal
#literary festival
Editor Martin Baron will discuss "Collision of Power: Trump, Bezos and the Washington Post" at L.A. Times Book Club night at USC. Continue reading at Los Angeles Times
[ Los Angeles Times | 2023-10-11 21:08:41 UTC ]
More news stories like this | News stories tagged with:
#times book
It’s 40 years since The Colour of Magic hit the shelves. As newly unearthed short stories are published, fans and friends celebrate the late author’s enduring legacy“Of all the dead authors in the world, Terry Pratchett is the most alive,” said John Lloyd at the author’s memorial in 2015. This... Continue reading at The Guardian
[ The Guardian | 2023-10-07 10:00:09 UTC ]
More news stories like this | News stories tagged with:
#good omens
#neil gaiman
#graphic novel
#short stories
Safiya Sinclair writes in her memoir How to Say Babylon, “The perfect daughter was nothing but a vessel for the man’s seed, unblemished clay waiting for Jah’s fingerprint.” The memoir, Sinclair’s first, is about her journey to shaping a future that isn’t limited by the idea of the perfect... Continue reading at Electric Literature
[ Electric Literature | 2023-10-05 11:00:00 UTC ]
More news stories like this | News stories tagged with:
#safiya sinclair
#electric literature
#memoir
The artist’s new picture book for adults explores the power of collective action. If you’re a parent, there’s a good chance you know the artist Oliver Jeffers. He illustrated the wildly popular children’s book, The Day the Crayons Quit, and he’s also written and illustrated several of his own... Continue reading at Fast Company
[ Fast Company | 2023-10-02 05:00:00 UTC ]
More news stories like this | News stories tagged with:
#oliver jeffers
#climate crisis
#collective action
#good chance
#crayons quit
#planet earth
#picture book
“Collision of Power,” Martin Baron’s memoir of his tenure as the paper’s executive editor, is a gripping chronicle of politics and journalism in a period of instability for both. Continue reading at The New York Times
[ The New York Times | 2023-09-30 09:00:50 UTC ]
More news stories like this | News stories tagged with:
#book review
#memoir
Since 2017, 130-year-old Canadian publisher La Presse has been digital only, a shift that's led to a focus on growing online audiences. The publisher has grown from 4 million monthly unique visitors in 2019 to over 4.6 million as of July 2023, according to data by Comscore, which only has data... Continue reading at AdWeek
[ AdWeek | 2023-09-29 06:00:00 UTC ]
More news stories like this | News stories tagged with:
#canadian publisher
Apartment Therapy's president Riva Syrop took the stage at the Digiday Publishing Summit to discuss the convergence of commerce and sponsorship revenue within its Small/Cool event. Continue reading at Digiday
[ Digiday | 2023-09-22 04:01:00 UTC ]
More news stories like this | News stories tagged with:
#sponsorship revenue
#publishing summit
Forthcoming titles from religion and spirituality publishers aim to get families talking about right-to-life messaging, sex trafficking, climate change, houselessness, gender roles, and more. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-09-22 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#religion books
#forthcoming titles
#sex trafficking
#climate change
#gender roles
Illustration by Krishna Bala Shenoi. Talk Easy with Sam Fragoso is a weekly series of intimate conversations with artists, authors, and politicians. It’s a podcast where people sound like people. New episodes air every Sunday, distributed by Pushkin Industries. * To celebrate the release of her... Continue reading at Literrary Hub
[ Literrary Hub | 2023-09-19 08:35:25 UTC ]
More news stories like this | News stories tagged with:
#people sound
#big feelings
#talk easy
#sam fragoso
#weekly series
#intimate conversations
#episodes air
#pushkin industries
#paperback edition
A book-length thought experiment uses math to investigate some of life’s big questions. Continue reading at The Conversation
[ The Conversation | 2023-09-18 12:19:43 UTC ]
More news stories like this | News stories tagged with:
#big bang
#big questions
#book club
Amazon Prime Day came and went in July, but Amazon’s not done with its membership-only sales events for 2023. The company just announced that it will hold “Prime Big Deal Days,” another Prime Day of sorts, on October 10 and 11, mirroring what it did during the same month last year. Engadget will... Continue reading at Engadget
[ Engadget | 2023-09-18 11:58:42 UTC ]
More news stories like this | News stories tagged with:
#means knowing
#avoid distractions
#unofficial kickoff
#gift buying
#dedicated wishlist
#originally added
#price-drop alerts
#receiving emails
#browser extensions
#blatant displays
#recommend checking
#include gadgets
#latest discounts
#bit easier
#kindle
Following a contentious meeting last week, Nielsen won't change panel currency used to write deals but will make Amazon first-party data part of offering. Continue reading at Advertising Age
[ Advertising Age | 2023-09-07 20:12:10 UTC ]
More news stories like this | News stories tagged with:
#nielsen
The actor is now a children’s book author with his longtime friend Greta Caruso. Continue reading at Slate
[ Slate | 2023-09-07 18:05:00 UTC ]
More news stories like this | News stories tagged with:
#dan santat
#book author
#children’s book
In the first half of 2023, publishers struggled to keep expenses down, with multiple companies citing higher costs as the major reason margins shrank in the first six months of 2023. Continue reading at Publishers Weekly
[ Publishers Weekly | 2023-09-01 04:00:00 UTC ]
More news stories like this | News stories tagged with:
#big publishers
#publishers struggled
Sponsored: On September 13, Bookwire's 'All About Multi-Format Publishing' program will look at digital publishing developments. The post Bookwire Stages ‘Shaping the Future of Digital Books’ appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2023-08-31 17:46:41 UTC ]
More news stories like this | News stories tagged with:
#digital books
#digital publishing
It was a hot summer of activity within the digital media space as publishers experimented with new technology, rode the social media rollercoaster and looked for ways to offset the hits to ad revenue. Continue reading at Digiday
[ Digiday | 2023-08-31 04:01:00 UTC ]
More news stories like this | News stories tagged with:
#media briefing
#hot summer
#ad revenue
#digital media
#digital publishers
Nielsen’s big data trading rollout comes prior to MRC audit meetings and without Nielsen detailing findings that could drastically impact ratings for some Spanish-language networks and other programming. Continue reading at Advertising Age
[ Advertising Age | 2023-08-28 09:30:00 UTC ]
More news stories like this | News stories tagged with:
#nielsen