How Net-a-Porter’s 70-person content team operates online and in print

Content is a robust piece of both Net-a-Porter’s marketing and merchandising strategies: The company employs 70 people on its editorial team, and it publishes six issues of Porter’s print edition per year, which have featured celebrity cover stars like Viola Davis, Penelope Cruz and Bella Hadid. The post How Net-a-Porter’s 70-person content team operates online and in print appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-04-23 00:00:00 UTC ]
News tagged with: #print appeared #merchandising strategies #editorial team

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Digital Soars, Print Improves For Meredith in Second Quarter

Total revenue jumped 9 percent to $367 million for Meredith Corp in the second quarter of fiscal 2011, driven by strong advertising growth and integrated marketing services. Total advertising revenue for the first six months of fiscal 2011 jumped 11 percent to $420 million (with total revenue of... Continue reading at Folio Magazine

[ Folio Magazine | 2011-01-25 00:00:00 UTC ]
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Pearson moves into online tutoring

Sanchia Berg reports on the publishing company Pearson who have bought a majority stake in an Indian online tutoring company Tutorvista Continue reading at BBC News