Jane Friedman's Open Road ebook company has had one million page views for its new, direct-to-consumer online community The Lineup in its first six months of existence, Friedman revealed at the FutureBook Conference today (4th December). Open Book aims to get 10m unique users of The Lineup, which focuses on true crime, and it will take advertising, she said, at a panel session entitled "Face Out: Strategies that Work and Why". Continue reading at 'The Bookseller'
[ The Bookseller | 2015-12-05 00:00:00 UTC ]
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Twitter is on a pre-roll.The service is opening its pre-roll video ad program to popular Twitter users, giving them a way to make money for their efforts.The ads play before the videos that people share on the platform, and they come with a skip button, much like the one on YouTube. Twitter has... Continue reading at Advertising Age
[ Advertising Age | 2016-08-30 00:00:00 UTC ]
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Illustrated tales introducing youngsters to ‘iconic works of classic literature’ such as Jack Kerouac’s beatnik adventure are missing the pointMy daughter is five, and all for knowing about what her parents are up to. Her father was reading The Lord of the Rings on holiday last week, and she... Continue reading at The Guardian
[ The Guardian | 2016-08-26 00:00:00 UTC ]
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The mega-retailer is moving forward with bricks-and-mortar stores and is planning to open a 7,200 sq. ft. store in the Windy City's Southport Corridor. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-08-26 00:00:00 UTC ]
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For an independent bookstore, few threats are bigger than Amazon. With its ebook store and brutally competitive print book prices, it can be hard for a family-run business to compete. Well, it's only going to get tougher now that Amazon is expanding... Continue reading at Engadget
[ Engadget | 2016-08-26 00:00:00 UTC ]
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In the past year, W Magazine has grown its digital team from four to 16 people, with a focus on creating specific content not only for its website, but social platforms like Instagram and Facebook. With more than half of its website traffic coming through mobile, its publisher and chief revenue... Continue reading at Digiday
[ Digiday | 2016-08-25 00:00:00 UTC ]
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On Wednesday, Penguin Random House Canada has opened a new 'Penguin Shop' bookstore on the first floor of the tower that houses the company’s offices at 320 Front Street West. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-08-25 00:00:00 UTC ]
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You’ve found an ebook you need, downloaded the EPUB, tried to open it, but your viewer won’t display it properly. Or maybe at all. You might assume it’s the viewer, and try something else, but the problem could also be the file. A converter or publishing program might save something with an EPUB... Continue reading at Betanews
[ Betanews | 2016-08-24 00:00:00 UTC ]
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Waterstones is set to open a bookshop in the North Yorkshire market town of Yarm this weekend. Continue reading at The Bookseller
[ The Bookseller | 2016-08-23 00:00:00 UTC ]
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Despite investors' misgivings, city and regional magazines remain both vital and viable. The post Goodbye, Yellow Brick Road appeared first on Folio:. Continue reading at Folio Magazine
[ Folio Magazine | 2016-08-22 00:00:00 UTC ]
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As publishers try to figure out how much content to share on Facebook, the social giant is quietly making moves that may leave new publishers feeling as if they have no choice but to share content on it. As of this summer, publishers will no longer be able to sign up for access to Domain... Continue reading at Digiday
[ Digiday | 2016-08-22 00:00:00 UTC ]
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YouTube is to open its first Creator Store in London's King Cross, which will be open to the public and sell YouTuber merchandise. Continue reading at The Bookseller
[ The Bookseller | 2016-08-20 00:00:00 UTC ]
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Plenty of publishers are fretting about the time, posts and resources they are pouring into Facebook, especially Facebook video. But Fatherly, a millennial dad-focused website that's piled up more than 300 million video views this year, has had great success using its viral hits to convert... Continue reading at Digiday
[ Digiday | 2016-08-16 00:00:00 UTC ]
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The newly announced Man Booker longlist has had an enthusiastic reception from booksellers, who say the contest for the prize looks wide open this year. Continue reading at The Bookseller
[ The Bookseller | 2016-07-28 00:00:00 UTC ]
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Student and intern Ella Whiddett argues that publishing internships need to be more accessible for young people that want to enter the industry. Continue reading at The Bookseller
[ The Bookseller | 2016-07-28 00:00:00 UTC ]
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The media world for months has been all Facebook, Donald Trump and ad blocking, so why would the past week in digital marketing be any different? Check out these eight data points that jumped off the page during the past several days. 1. If social is any indication, Hillary is in... Continue reading at AdWeek
[ AdWeek | 2016-07-28 00:00:00 UTC ]
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A new apprenticeship scheme, launched to train apprentices in the "increasingly rare" skills of the hand bookbinding trade, is now calling for applicants for its first intake. Continue reading at The Bookseller
[ The Bookseller | 2016-07-22 00:00:00 UTC ]
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For more than 100 years, steel-hearted drivers have risked it all for racetrack glory. Here are 12 comics that celebrate cars and racing. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-07-14 00:00:00 UTC ]
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Email newsletters are hot, with whole digital-media startups built on their backs and traditional publishers like The New York Times and The Washington Post producing them by the dozens.The conversational news roundup TheSkimm, for example, says it has over three million subscribers. Lena Dunham... Continue reading at Advertising Age
[ Advertising Age | 2016-07-13 00:00:00 UTC ]
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In efforts like the Dutch Publishers Association's 'Renew the Book' and 'Scouting Successful Fiction' at the University of Amsterdam, The Netherlands' publishing industry explores what's ahead. The post Dutch Publishing, Open to Innovation: Three Viewpoints appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2016-07-11 00:00:00 UTC ]
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Blackwell’s is set to open a consumer-focused bookshop in Oxford Westgate Shopping Centre – the company’s fourth bookshop in the city. Continue reading at The Bookseller
[ The Bookseller | 2016-07-06 00:00:00 UTC ]
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