Four months after introducing video, Instagram took the natural next step today, telling its over 150 million users their streams would soon include ads too.The company, acquired by Facebook for $736 million in 2012, announced the development in a short blog post it published Thursday afternoon. The ads, the post said, will be introduced slowly and added no guarantees if that would continue after an initial phase.Brands like GE, Levi's and Burberry were quick to jump on Instagram as a publishing platform. Now Instagram will allow advertisers to pay for a presence on the photo and video service to reach a broader cross-section of users. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2013-10-04 00:00:00 UTC ]
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Google is giving advertisers a ton of extra digital real estate, adding new promotional formats to online search, YouTube and its increasingly popular Discover service. Meanwhile, Facebook Inc. is close to rolling out a long-awaited privacy feature, but it issued a warning to advertisers... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-05-14 18:20:00 UTC ]
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Authors will tour independent bookshops, illustrators will create special shop windows and limited edition and early book releases will take place to celebrate this year’s Independent Bookshop Week. Continue reading at The Bookseller
[ The Bookseller | 2019-05-10 00:00:00 UTC ]
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Forty-two percent of 103 publishing executives polled by Digiday this February said Facebook was an effective platform to grow international audiences. The post Digiday Research: European publishers still look to Facebook and Instagram to grow abroad appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-05-08 00:00:00 UTC ]
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Alex Jones, Infowars, Milo Yiannopoulos, Paul Joseph Watson, Laura Loomer, Paul Nehlen, and Louis Farrakhan have all been removed from the platforms. Continue reading at The Atlantic
[ The Atlantic | 2019-05-02 18:01:07 UTC ]
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W H Smith has revealed plans to refit its post office stores with a bigger emphasis on books. Continue reading at The Bookseller
[ The Bookseller | 2019-04-12 00:00:00 UTC ]
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As is very often the case with great ideas, it was first inspired among the bookshelves. Browsing Barnes & Noble one day in the Spring of 2016, Erin Bried—an industry vet whose lengthy Condé Nast career had come to a layoff-induced end just months earlier—was disappointed by the retailer's... Continue reading at Folio Magazine
[ Folio Magazine | 2019-04-10 00:00:00 UTC ]
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Despite researchers’ efforts to target every race equally, they found that Facebook’s platform targeted by race anyway A new research paper published on Wednesday shows that Facebook’s ad targeting can discriminate by race and gender, even when advertisers request that their ads should be shown... Continue reading at Fast Company
[ Fast Company | 2019-04-04 00:00:00 UTC ]
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The Department of Housing and Urban Development alerted Twitter Inc. and Alphabet Inc.’s Google last year that it is scrutinizing their practices for possible housing discrimination, a sign that more technology companies could be ensnared in a government probe of their lucrative demographic... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-03-28 23:15:00 UTC ]
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The Department of Housing and Urban Development alerted Twitter Inc. and Alphabet Inc.’s Google last year that it is scrutinizing their practices for possible housing discrimination, a sign that more technology companies could be ensnared in a government probe of their lucrative demographic... Continue reading at Baltimore Sun
[ Baltimore Sun | 2019-03-28 23:15:00 UTC ]
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Apple's string of new subscription services pushes advertising mostly out of the picture -- but for the magazine industry that is a major partner in Apple's expanded news offering, there will be ads nonetheless.Apple on Monday revealed Apple News Plus and the Apple TV Plus video streaming... Continue reading at Advertising Age
[ Advertising Age | 2019-03-26 00:00:00 UTC ]
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The Wordsworth Trust has unveiled further details of its £6.2m project to bring the poet’s story into the 21st century by enchancing its museum and his former home. Continue reading at The Bookseller
[ The Bookseller | 2019-03-13 00:00:00 UTC ]
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Instagram is developing a new way for brands to sponsor posts created by celebrities and publishers. "Branded content ads," as Instagram calls the new offering, are part of the service's broader strategy to connect advertisers and creators in more formal partnerships.The Facebook-owned platform... Continue reading at Advertising Age
[ Advertising Age | 2019-03-06 00:00:00 UTC ]
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Green Book winning the Best Picture award was the most-talked-about moment on both Twitter and Facebook during the 91st Academy Awards Sunday night. The most-tweeted-about moments during the event were: Green Book wins Best Picture Shallow wins Best Original Song Rami Malek wins Best Actor Lady... Continue reading at AdWeek
[ AdWeek | 2019-02-25 00:00:00 UTC ]
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Hachette UK will sponsor Independent Bookshop Week (IBW) and authors Cressida Cowell, Patrick Gale, Katherine Rundell and screenwriter Ben Aaronovitch will tour bookshops across the country as part of the annual celebration of indies. Continue reading at The Bookseller
[ The Bookseller | 2019-02-15 00:00:00 UTC ]
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Facebook wants to be friendlier to TV networks and digital media publishers who have shows on Watch by giving these partners the ability to sell ads through their own ad technology, according to advertising and technology executives with knowledge of the initiative.The social media giant is... Continue reading at Advertising Age
[ Advertising Age | 2019-02-15 00:00:00 UTC ]
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Indie publisher says its #Twentyin2020 initiative will cover fiction, non-fiction and poetry and help ‘normalise’ diverse readersA group of unnamed individuals has donated £25,000 towards an independent publisher’s initiative to publish 20 black British writers in 2020, in the hope it will... Continue reading at The Guardian
[ The Guardian | 2019-01-29 00:00:00 UTC ]
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Political ads featuring California Gov. Gavin Newsom are popping up on Facebook in Ohio, Florida and other swing states in the 2020 presidential election, stirring speculation about whether the Democrat is testing the waters for a potential White House run. Newsom, who was sworn into office less... Continue reading at Los Angeles Times
[ Los Angeles Times | 2019-01-20 00:00:00 UTC ]
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Bluemoose Books has revealed it will only publish female writers in 2020, with co-owner Kevin Duffy lamenting how “women over a certain age are overlooked in the publishing world”. Continue reading at The Bookseller
[ The Bookseller | 2019-01-18 00:00:00 UTC ]
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Once a ghost town, Facebook Stories has gotten increasingly more attractive to publishers. The post ‘Efficient’: Publishers are recycling their Instagram efforts for Facebook Stories appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2019-01-14 00:00:00 UTC ]
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Moves to oust the company’s leadership team of Mark Zuckerberg and Sheryl Sandberg suddenly look a lot more serious as its legal position becomes more perilous So far, the public and political reaction in the US to Facebook’s grave misdeeds has been surprisingly muted. That’s about to change.... Continue reading at The Guardian
[ The Guardian | 2018-12-20 00:00:00 UTC ]
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