DOJ v. PRH: Challenges over Bid Competition, Market Share

As testimony wrapped up prior to closing arguments today, the defense and DOJ once again attacked each other's data analysis and methodology. The DOJ asserted that publisher competition, not imprint competition, is the surest way to lift advances, and that non-Big Five publishers face "significant barriers to expansion." Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2022-08-19 04:00:00 UTC ]
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Bookseller Marketing and Publicity Conference: 'Can't replace gut instinct'

The use of social media and consumer insight do not "replace our gut instinct", The... Continue reading at The Bookseller

[ The Bookseller | 2014-07-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #consumer insight #publicity conference #bookseller marketing


Oceano Moves Into Ebooks, Mines Smaller Spanish Markets

Oceano, one of the largest Spanish-language publishers, has finally launched a line of ebook titles out of its Mexico subsidiary aimed at Latin America. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-07-08 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #latin america #ebook titles #finally launched


Chipping Norton festival offers profit share to authors

Chipping Norton Literary Festival is to split its profits with authors in lieu of paying... Continue reading at The Bookseller

[ The Bookseller | 2014-07-07 00:00:00 UTC ]
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Bookseller Marketing and Publicity Conference: Live Blog

Speakers from YouTube and Buzzfeed will join representatives from the trade at today’s... Continue reading at The Bookseller

[ The Bookseller | 2014-07-07 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #live blog #publicity conference #bookseller marketing


Eyes on the prize for children's market

In the past 20 years, the number of prizes geared towards children’s books has trebled,... Continue reading at The Bookseller

[ The Bookseller | 2014-07-04 00:00:00 UTC ]
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How to squeeze more out of digital marketing

Studies show that two people with the same name tend to like each other. But that’s not why I like James Altucher. I like him because he is provocative and insightful. Altucher is an entrepreneur, chess master, author, comic book lover, and once-wannabe rapper. He’s also very accessible.... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2014-07-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #studies show #digital marketing


PRH Completes Santillana Ediciones Generales Acquisition

The acquisition, first announced in March, brings the major Spanish-language publisher into PRH Grupo Editorial. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-01 00:00:00 UTC ]
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Kensington Expands Distribution Deal With PRH

After many years as a distribution-only client of Penguin, Kensington Publishing has inked an expanded sales and distribution agreement with the newly combined Penguin Random Publisher Services, the Penguin Random House distribution unit. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #distribution agreement #kensington publishing


NextBigBook, Qlovi, and BEA’s Startup Challenge

In the spirit of fostering book industry innovation, this year’s BookExpo America featured the first-ever BookExpo Startup Challenge, a contest in which 20 book-related startups compete for prize money and the opportunity to pitch their business model directly to venture capitalists. A digital... Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-27 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #venture capitalists #prize money


New mobile app for Milwaukee taxis challenges disruptive competitors

Facing industry pressure from mobile ride-booking applications Uber Technologies Inc. and Lyft Inc., American United Taxi Services is pushing back with an app of its own. "TAXIMKE" is designed with its competitors' concept in mind: order, book and track a taxi through your smartphone. Unlike... Continue reading at Silicon Valley Business Journal

[ Silicon Valley Business Journal | 2014-06-26 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #selling point #credit card #pushing back #mobile app


Post Digital Share a Boon to Partners

At least one local newspaper publisher piloting a digital content-sharing program with The Washington Post has seen a deluge of interest from subscribers after less than a week. The Minneapolis Star Tribune reports that 7,000 of its subscribers sig ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2014-06-26 00:00:00 UTC ]
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Mobile Marketing Startup Taps Data Firm to Measure Sales Impact

Mobile marketing startup SessionM, trying to prove its efforts can help spur sales, announced a partnership with Datalogix to measure the success of digital campaigns. SessionM says the partnership is the best way to show marketers that mobile is effective, which many question. Datalogix... Continue reading at AdWeek

[ AdWeek | 2014-06-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #consumer data #big player #weather channel #app publishers


Authorbuddies.com Offers Book Marketing Assistance Abroad

Matthias Matting introduces Authorbuddies.com, a new web site that connects authors from across the world to assist each other with marketing efforts. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-23 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #marketing efforts #web site


Marissa Mayer: Marketers Need to Embrace Native Ads

CANNES, France—From magazines to TV, radio to newspapers, every medium has come to embrace native advertising. If Yahoo can leave its past behind, then surely advertisers can too. That was, more or less, Yahoo CEO Marissa Mayer's advice to brands and advertisers attending the Cannes Lions... Continue reading at AdWeek

[ AdWeek | 2014-06-17 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #hunger games #general mills #wide range


Market Growth: PW Talks with Gabrielle Langholtz

In "The New Greenmarket Cookbook," Gabrielle Langholtz combines the history of New York City's Greenmarket with profiles of its farmers and recipes from chefs and food writers inspired by its offerings. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #market growth


Amazon Responsible for Huge Share of Hachette Ebook Sales

Amazon is responsible for 78% for Hachette ebook sales in the UK, and 60% in the United States — which makes the company especially vulnerable. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-16 00:00:00 UTC ]
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New UK Competition to Find the “Next Big Thing” in Kids Books

A new competition to find the “next big thing” in children’s literature is being launched by the UK’s National Literary Trust and Bloomsbury Children’s Books. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-15 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #big thing #bloomsbury children #kids books #uk competition


FutureBook Hack to tackle trade challenges

The first FutureBook Hack will take place this weekend, with programmers, developers and... Continue reading at The Bookseller

[ The Bookseller | 2014-06-13 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #futurebook hack


Yawn No More: Americans and the Market for Foreign Fiction

As proven by the conversations at BookExpo America, American publishers, editors and readers may finally be coming around to embracing more foreign literature. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2014-06-11 00:00:00 UTC ]
More news stories like this | All news stories tagged with: #american publishers #bookexpo america


Hachette reveals Amazon digital sales share

Amazon has a 78% market share of Hachette Livre ebook titles in the UK and a 60% share in the US... Continue reading at The Bookseller

[ The Bookseller | 2014-06-11 00:00:00 UTC ]
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