‘Diversify your revenue streams, period’: IAB CEO Randall Rothenberg thinks relying on solely on advertising is ‘wrong’

The news publishing industry may be getting squeezed by the pandemic economy, but for Interactive Advertising Bureau CEO Randall Rothenberg, it set itself up for failure long ago, by leaning too heavily on advertiser revenue. "When the United States became a national marketplace in the mid to late 19th century, that marketplace was so big, so vast and laden with opportunity that it just made much more economic sense to premise your revenues and growth as a publisher on advertising," Rothenberg said on the Digiday Podcast. The post ‘Diversify your revenue streams, period’: IAB CEO Randall Rothenberg thinks relying on solely on advertising is ‘wrong’ appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2020-05-12 04:00:00 UTC ]
News tagged with: #digiday podcast #revenue streams #news publishing

Other Publishing stories related to: '‘Diversify your revenue streams, period’: IAB CEO Randall Rothenberg thinks relying on solely on advertising is ‘wrong’'


Spotify CEO Daniel Ek explains the company’s new audiobook subscription plan

Ek blames Apple for holding back his company’s first foray into audiobooks and confirms his company is in talks with Google about in-app purchases. Spotify is doubling down on audiobooks: Paying subscribers of the music service will now have access to up to 15 hours of audiobook listening as... Continue reading at Fast Company

[ Fast Company | 2023-10-03 16:30:00 UTC ]
More news stories like this | News stories tagged with: #in-app purchases #paying subscribers #music service #audiobook listening #audiobook


How Canadian Publisher La Presse Is Growing Ad Revenue With Data Clean Rooms

Since 2017, 130-year-old Canadian publisher La Presse has been digital only, a shift that's led to a focus on growing online audiences. The publisher has grown from 4 million monthly unique visitors in 2019 to over 4.6 million as of July 2023, according to data by Comscore, which only has data... Continue reading at AdWeek

[ AdWeek | 2023-09-29 06:00:00 UTC ]
More news stories like this | News stories tagged with: #canadian publisher


Lit Agent Landscape Diversifies Some as Anxieties over Book Business Grow

The results of this year's Association of American Literary Agents biannual membership survey indicate that the agency sector of the book business is diversifying, but is still predominantly white, and issues including burnout and unequal pay remain. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-28 04:00:00 UTC ]
More news stories like this | News stories tagged with: #predominantly white #literary agents #book business


For premium publishers, proving an advertiser’s return on investment is more important than ever

Media execs took stage at the Digiday Publishing Summit to discuss the growing importance of ROI in ad campaigns this year. Continue reading at Digiday

[ Digiday | 2023-09-22 04:01:00 UTC ]
More news stories like this | News stories tagged with: #premium publishers #media execs #growing importance #ad campaigns #publishing summit


Nihar Malaviya Made Permanent PRH CEO by Bertelsmann

Praising a strategy for letting PRH publishers work 'more creatively and entrepreneurially,' Bertelsmann's Thomas Rabe announces Nihar Malaviya the company's permanent worldwide CEO. The post Nihar Malaviya Made Permanent PRH CEO by Bertelsmann appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-09-19 05:41:40 UTC ]
More news stories like this | News stories tagged with: #bertelsmann


Heather Reisman Returns as Indigo's CEO; Markus Dohle Named Chair

Reisman has returned as CEO of Indigo Books & Music, not long after CEO Peter Ruis resigned and Reisman officially retired. Newly elected board member Markus Dohle has taken the role of company chair. The company is also preparing to open a new concept store in Toronto. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-19 04:00:00 UTC ]
More news stories like this | News stories tagged with: #concept store


Microsoft wants to stream PC Game Pass games, too

Xbox Game Pass’s streaming powers are remarkable, but so far they’ve been limited to titles that have been released on Xbox consoles. Game Pass includes a ton of PC games (and plenty that are available on both), but in order to play them, you have to download the files locally and play... Continue reading at PC World

[ PC World | 2023-09-18 14:49:58 UTC ]
More news stories like this | News stories tagged with: #executive team #remains true #local title #natural extension #game pass #video games #publishing giant


Indigo founder Heather Reisman returns as CEO

After a brief retirement, Heather Reisman has been reinstated as CEO of Indigo, the book retailer she founded almost 30 years ago. Continue reading at CBC

[ CBC | 2023-09-18 12:50:39 UTC ]
More news stories like this | News stories tagged with: #book retailer


Nihar Malaviya Officially Named CEO of Penguin Random House

Malaviya, who was named interim head of the global operations of Penguin Random House following the departure of Markus Dohle at the end of 2022, has officially been named CEO of the world's largest trade publisher. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-18 04:00:00 UTC ]
More news stories like this | News stories tagged with: #global operations #markus dohle #named ceo #penguin random house


‘I didn’t think it was possible to be a novelist’: Julian Barnes on literature, loss – and his late friend Martin Amis

The Booker winning author talks about how his most recent work was inspired by Hilary Mantel, and the way the books world has changed since his debut was published more than 40 years agoToo many people have been dying lately,” Julian Barnes reflects over the phone from his home in north London.... Continue reading at The Guardian

[ The Guardian | 2023-09-16 08:00:25 UTC ]
More news stories like this | News stories tagged with: #julian barnes #martin amis #recent work #hilary mantel #books world #north london #key part


Nielsen replaces CEO amid measurement turbulence

Nielsen named Karthik Rao, who headed Nielsen Audience Measurement, as CEO of the entire company, succeeding David Kenny, who will become executive chairman. Continue reading at Advertising Age

[ Advertising Age | 2023-09-14 13:51:57 UTC ]
More news stories like this | News stories tagged with: #entire company #executive chairman #nielsen


Nielsen Names New CEO in Latest Measurement Shakeup

Top line TV measurement and analytics giant Nielsen has named Karthik Rao as CEO, effective immediately. Former CEO David Kenny, who had the position since 2018, will take the role of executive chairman. Between the lines Following his appointment as CEO, Rao said he was looking to position... Continue reading at AdWeek

[ AdWeek | 2023-09-14 13:35:17 UTC ]
More news stories like this | News stories tagged with: #nielsen names #effective immediately #executive chairman #nielsen


Indigo Loses CEO, Reports Sales Drop, Relaunches Website

Peter Ruis has resigned as CEO of Indigo Books & Music, a position he held for a year. The news comes after the retirement of founder Heather Reisman, a boardroom shake-up, and a destructive cyber attack that impacted sales. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-09-11 04:00:00 UTC ]
More news stories like this |


Indigo CEO Peter Ruis resigns

The up-and-down year at Canadian book retailer Indigo took a new twist on Thursday as newly minted CEO Peter Ruis abruptly resigned. Continue reading at CBC

[ CBC | 2023-09-07 13:48:13 UTC ]
More news stories like this | News stories tagged with: #book retailer


PRH: 9-Percent International Revenue Gains, January-June

Between January 1 and June 30, Penguin Random House saw its international revenues rise by 9 percent year over year, to €2.1 billion. The post PRH: 9-Percent International Revenue Gains, January-June appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-08-30 13:08:32 UTC ]
More news stories like this | News stories tagged with: #post prh #penguin random house


10 Brilliant Books to Understand Conspiracy Thinking

Cultural historian Colin Dickey recommends 10 books with their fingers on the paranoid pulse of American politics. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-08-18 04:00:00 UTC ]
More news stories like this | News stories tagged with: #american politics


Publisher Salon Grows Revenue After Cutting Resellers

Showing that publishers are better off controlling their own programmatic destiny, news publisher Salon has grown revenue after cutting off access to its inventory for the vast majority of resellers earlier this year. That increase comes that's from being able to charge more for its inventory... Continue reading at AdWeek

[ AdWeek | 2023-08-16 11:53:00 UTC ]
More news stories like this | News stories tagged with: #vast majority #news publisher


‘Times change’: what authors think about rewriting older books

Jacqueline Wilson is latest writer to wade into debate over changing dated and offensive languageThe publishing industry has been mired in debate in recent years about editing older books to remove content that could be deemed offensive.Even the prime minister became involved in February after... Continue reading at The Guardian

[ The Guardian | 2023-08-14 13:30:39 UTC ]
More news stories like this | News stories tagged with: #jacqueline wilson #latest writer #deemed offensive #prime minister #roald dahl #puffin #publishing industry


Paramount sales beat forecasts thanks to streaming TV growth

Company also announced the sale of its Simon & Schuster publishing business to KKR & Co. for $1.62 billion. Continue reading at Advertising Age

[ Advertising Age | 2023-08-07 22:19:36 UTC ]
More news stories like this |


Simon & Schuster CEO says there's no need to be 'nervous' about new owner KKR

Paramount announced Monday that it's selling the storied publisher for $1.62 billion, months after a sale to Penguin Random House was blocked by a federal judge. Continue reading at Los Angeles Times

[ Los Angeles Times | 2023-08-07 21:27:31 UTC ]
More news stories like this | News stories tagged with: #federal judge #penguin random house