Rupert Murdoch launches a new channel, C4 is threatened and notions of impartiality seem up for grabs. Are we seeing a challenge to the old order?Britain’s stubborn attachment to non-Tory values infuriates and worries Conservative politicians to equal degree. Yes, there is a suspicion of immigration or welfare cheats and an attachment to law and order they can exploit, but belief in fairness, in standing together and public spiritedness and, increasingly, in matters green seem impervious to attack.Right-of-centre British newspapers have done an unparalleled job in attempting to move public opinion to the right, but as their circulation declines so their influence wanes. Without a politician of the campaigning zest of Boris Johnson, Tories concede, their chance of winning elections will fade. The imperative is to use the current conjuncture to follow the US and build a broadcast media as effective as the fading print media in cheerleading the Conservative cause. Public service broadcasting and, above all, broadcast regulators’ attachment to impartiality are in their crosshairs. Continue reading... Continue reading at 'The Guardian'
[ The Guardian | 2021-09-19 07:00:29 UTC ]
News tagged with:
#broadcast media
#boris johnson
#winning elections
#print media
Morgan Baden is responsible for directing social media strategy at Scholastic and engaging teen readers online. Hear her speak at Reaching Readers Book Marketing Conference on May 28 in NYC. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-05-01 00:00:00 UTC ]
More news stories like this |
Content marketing has radically changed perception between client and publisher. Continue reading at Folio Magazine
[ Folio Magazine | 2013-04-19 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#content marketing
Firehouse World—an event that offers training, equipment and education for the fire service—was acquired by Cygnus Business Media about 11 years ago and following a tough market in 2007, which saw the down economy hit the public safety market particularly hard, the company has been reinvesting... Continue reading at Folio Magazine
[ Folio Magazine | 2013-04-05 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#tough market
A switch to online content among newspaper readers in the U.S. has put pressure on the profits of publishers of traditional newspapers such as the New York Times. The same trend is affecting traditional newspaper publishers in Greater China, too. Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-03-18 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#traditional newspapers
#newspaper readers
#online content
#newspaper advertising
#greater china
Google will launch an $81 million (€60 million) Digital Publishing Innovation Fund to assist French news organizations with their efforts to move their content online and to increase advertising revenues. President Francois Hollande an ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-03-04 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#content online
#innovation fund
For most b-to-b publishers, print has receded into a broader array of information services and marketing initiatives for brand partners, including events, digital and data. This is not news, but grappling with how this media mix impacts strategic focus going forward is still new. Continue reading at Folio Magazine
[ Folio Magazine | 2013-03-01 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#including events
#brand partners
#information services
Just 12 hours after (already denied) rumors circulated that Barnes & Noble may ditch its Nook business, the company has had to make an announcement concerning its retail division. Thanks to SEC regulations, the company has had to 'fess up that majority shareholder and "founder*" Leonard... Continue reading at Engadget
[ Engadget | 2013-02-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#book chain
#leonard riggio
#majority shareholder
The year 2012 opened in dramatic fashion with magazine media-related deals. From Hanley Wood’s recapitalization to the final sell-off the remaining segments of what once was the massive Ziff Davis, 2012 saw its fair share of deals that involved traditional media brands as well as the... Continue reading at Folio Magazine
[ Folio Magazine | 2013-01-30 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#digital properties
#fair share
#hanley wood
#dramatic fashion
When it comes to book marketing, social media is a honeytrap, never quite delivering on its promises, but a few simple best practices can vastly improve your results. Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2013-01-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#book marketing
Non-executive chairman of Blackwell's, Trevor Goul-Wheeker, has joined sports publishing firm... Continue reading at The Bookseller
[ The Bookseller | 2013-01-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#trevor goul-wheeker
#non-executive chairman
The fast food restaurant chain is aiming to distribute 15 million books by the end of 2014. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2013-01-12 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#distribute books
Fresh from apparently wrangling online content fees from Google last month, Belgian newspaper websites will, in 2013, launch an industry-wide platform to take back their readers. Major Flemish- and French-language newspaper publishers, magazine publ ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2013-01-02 00:00:00 UTC ]
More news stories like this |
Publishing and education company Pearson PLC agreed to invest $89.5 million for a 5 percent stake in Barnes & Noble Inc.'s digital-business unit, Nook Media LLC. Continue reading at AllThingsD
[ AllThingsD | 2012-12-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#nook media
#barnes noble
Publishers often want to work closely with ebook outlets -- possibly a little too closely -- but it's rare that they involve themselves directly. Pearson is taking that uncommon step by making a 5 percent, $89.5 million investment in Nook Media, the joint venture between Barnes & Noble and... Continue reading at Engadget
[ Engadget | 2012-12-29 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#sea change
#made public
#barnes noble
#joint venture
The cry has gone out that publishers need to engage more with readers. Who is the right person for the job? Editors? Marketers? Or should it be the authors? Continue reading at Publishing Perspectives
[ Publishing Perspectives | 2012-12-10 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#book editors
The books drawing the most interest on social media in November were mostly tied to movies, according to CoverCake, whose analytical tools track what is trending on various social media platforms. Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-12-03 00:00:00 UTC ]
More news stories like this |
CHARLOTTE, N.C., Nov. 16, 2012 (GLOBE NEWSWIRE) -- American City Business Journals, the nation's largest print and online publisher of local business news, has acquired Streetwise Media, a Boston-based digital media company that uses a community ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-11-16 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#online publisher
In what could presage a foundational shift in the online advertising landscape, Federated Media Publishing will shut down its direct sales business, i.e. the division charged with selling standard display ads. On Thursday afternoon (Nov. 8) the company began informing employees that it would... Continue reading at AdWeek
[ AdWeek | 2012-11-09 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#programmatic platform
#programmatic buying
#larger scale
The PBS Off Book series interviews creators and collectors about their favorite analog formats. Continue reading at The Atlantic
[ The Atlantic | 2012-11-07 00:00:00 UTC ]
More news stories like this |
10 facts about media and content industries 1. Digitization has increased book sales. Expenditure on electronic books almost doubled each year in 2006-2010 but still amounts to only 3% of global book sales. Forecasts however predict that reve ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-10-25 00:00:00 UTC ]
More news stories like this | All news stories tagged with:
#electronic books
#european commission