Audit Bureau of Circulations changes name after 98 years to AAM in the US

The Audit Bureau of Circulations in the US has become the first member of IFABC to change its name in an attempt to better reflect the changes sweeping across the publishing business in the digital age, opting for the Alliance for Audited Media. Continue reading at 'Media Week'

[ Media Week | 2012-11-15 00:00:00 UTC ]

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