Apple is borrowing a marketing tactic from Twitter pirates. The company made the unusual move of uploading the entire first episode of its series Silo to the social platform, allowing anyone there to watch the opening installment for free. The gambit follows Twitter’s move to allow longer video uploads for subscribers. The free episode may be worth checking out: Engadget found the Apple TV+ original series to be “simply transcendent sci-fi TV.”Silo is based on the science fiction novel Wool by American author Hugh Howey. It takes place on a post-apocalyptic version of Earth, where what remains of humanity is confined to the Silo, a 144-story underground bunker that serves as a self-sufficient underground community. The citizens are told that the world outside the Silo is perilous, but questions arise about what truly lies beyond. It’s a clever premise that allows showrunner Graham Yost to explore the book’s themes about truth vs. fiction and information as power. Apple has reportedly renewed the series for a second season.3 days until the #Silo finale. Here’s the entire first episode. pic.twitter.com/lIcTXCQ9D6— Apple TV (@AppleTV) June 27, 2023Rebecca Ferguson (Dune) stars as Juliette Nichols, an engineer who uncovers a web of secrets after her lover, George (Ferdinand Kingsley), is murdered. The series also stars Rashida Jones, David Oyelowo, Common, Tim Robbins and Harriet Walter.Episodes one through nine of Silo are available to stream now on Apple TV+. The season... Continue reading at 'Engadget'
[ Engadget | 2023-06-27 18:24:03 UTC ]
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Publishers have reported ebook sales surging by up to 355% post-Christmas, as Nielsen BookScan... Continue reading at The Bookseller
[ The Bookseller | 2012-01-23 00:00:00 UTC ]
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Two months ago, I argued here on BetaNews that despite the ever-increasing chorus of negativity surrounding Apple, its best days are ahead. One of my reasons for my belief is the young consumer, where the Cupertino company is building a considerable amount of brand equity. Today's... Continue reading at Betanews
[ Betanews | 2012-01-20 00:00:00 UTC ]
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Apple today announced iBooks Author and iBooks 2, free applications that let educational publishers and teachers create and market K-12 textbooks and course... Continue reading at PC World
[ PC World | 2012-01-20 00:00:00 UTC ]
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Today, Mark S. Luckie — the founder of 10,000 Words, and now full-time social media guy at WaPo – invited readers to subscribe to its staff on Facebook. He wrote: Looking to connect with Washington Post reporters and writers on F ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-01-20 00:00:00 UTC ]
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It's like the old "make it up on volume" joke. Except this time it might work, if students and school districts play along. Continue reading at AllThingsD
[ AllThingsD | 2012-01-19 00:00:00 UTC ]
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Apple has announced a new multimedia app called iBooks Author, allowing writers to create their... Continue reading at The Bookseller
[ The Bookseller | 2012-01-19 00:00:00 UTC ]
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At a private event at the Guggenheim Museum in New York City on Thursday, Apple unveiled its multi-pronged approach for cracking the higher education market with iBooks 2, iBooks Author, and iTunes U. The result is an environment for creating, distributing, and consuming learning materials that... Continue reading at Betanews
[ Betanews | 2012-01-19 00:00:00 UTC ]
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Apple will today lift the lid on a hotly anticipated education announcement which many... Continue reading at The Bookseller
[ The Bookseller | 2012-01-19 00:00:00 UTC ]
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Add the New York Post to the growing list of publications that are releasing apps optimized for the Kindle Fire and in this case, other seven-inch Android tablets too. “This app adds to our array of critically-acclaimed and successful app ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-01-18 00:00:00 UTC ]
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Apple is holding an education-themed event this week, and the usual gamut of unnamed sources and rumor-mongers have come to the consensus that the event will focus on Apple's plans to enter the e-textbook business, and possibly unveil a new interactive ebook publishing platform. This rumor... Continue reading at Betanews
[ Betanews | 2012-01-18 00:00:00 UTC ]
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Twenty years after he founded the indie San Francisco press Berrett-Koehler Publishers, Steve Piersanti continues to stay focused on the company’s original mission of stewardship and socially responsible publishing practices. That commitment has led B-K to be profitable for nine years in a row,... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-01-13 00:00:00 UTC ]
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In 2011, one phrase defined the magazine industry: digital editions. Whether publishers were deciding to take the leap into digitizing their publications, or deciding on what app to develop next, digital was top of mind for publishers of all kinds. Continue reading at Folio Magazine
[ Folio Magazine | 2012-01-13 00:00:00 UTC ]
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Amazon's Kindle Store is now iPad optimized. The company on Tuesday introduced a new touch-friendly version of its ebook storefront for iPad that allows readers to purchase and read Kindle books whether it be in Safari with Kindle Cloud Reader or Kindle for iPad. Located at... Continue reading at AllThingsD
[ AllThingsD | 2012-01-11 00:00:00 UTC ]
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A group of Chinese writers has filed a lawsuit against Apple, alleging that the company's App Store sells pirated versions of the authors' works. Continue reading at PC World
[ PC World | 2012-01-10 00:00:00 UTC ]
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Apple reportedly has hired Adobe exec Todd Teresi to lead its mobile iAd program. Teresi led the advertising and publishing teams at Adobe, according to his LinkedIn profile. Previous jobs include chief revenue officer at Quantcast and senior vp at Yahoo, where he ran the company's publisher... Continue reading at AdWeek
[ AdWeek | 2012-01-05 00:00:00 UTC ]
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Apple is to launch a 12 Days of Christmas giveaway, to begin on Boxing Day, which will include e-... Continue reading at The Bookseller
[ The Bookseller | 2011-12-21 00:00:00 UTC ]
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Apple's entry into the ebook business hasn't been a huge success, but it has still registered with European antitrust regulators. Continue reading at AllThingsD
[ AllThingsD | 2011-12-06 00:00:00 UTC ]
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Written By: Charlotte Williams Publication Date: Fri, 11/11/2011 - 11:02 Agency Greene & Heaton has reported a run of deals post-Frankfurt, as well as success during the Fair, with HarperCollins snapping up a debut at auction. read more Continue reading at The Bookseller
[ The Bookseller | 2011-11-11 00:00:00 UTC ]
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The Audit Bureau of Circulations [ABC] released survey results Monday that reveals attitudes of the publishing industry when in it comes to working with Apple Inc. Continue reading at Folio Magazine
[ Folio Magazine | 2011-11-09 00:00:00 UTC ]
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