Apple is borrowing a marketing tactic from Twitter pirates. The company made the unusual move of uploading the entire first episode of its series Silo to the social platform, allowing anyone there to watch the opening installment for free. The gambit follows Twitter’s move to allow longer video uploads for subscribers. The free episode may be worth checking out: Engadget found the Apple TV+ original series to be “simply transcendent sci-fi TV.”Silo is based on the science fiction novel Wool by American author Hugh Howey. It takes place on a post-apocalyptic version of Earth, where what remains of humanity is confined to the Silo, a 144-story underground bunker that serves as a self-sufficient underground community. The citizens are told that the world outside the Silo is perilous, but questions arise about what truly lies beyond. It’s a clever premise that allows showrunner Graham Yost to explore the book’s themes about truth vs. fiction and information as power. Apple has reportedly renewed the series for a second season.3 days until the #Silo finale. Here’s the entire first episode. pic.twitter.com/lIcTXCQ9D6— Apple TV (@AppleTV) June 27, 2023Rebecca Ferguson (Dune) stars as Juliette Nichols, an engineer who uncovers a web of secrets after her lover, George (Ferdinand Kingsley), is murdered. The series also stars Rashida Jones, David Oyelowo, Common, Tim Robbins and Harriet Walter.Episodes one through nine of Silo are available to stream now on Apple TV+. The season... Continue reading at 'Engadget'
[ Engadget | 2023-06-27 18:24:03 UTC ]
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Ev Williams on feedback loops, giving a home to publishers, and finding critical mass Ev Williams is not a fan of the increasingly homogenised media he currently sees, with its emphasis on feeding the great, gaping maw of platforms like Twitter and Facebook too often producing what he describes... Continue reading at The Guardian
[ The Guardian | 2016-04-10 00:00:00 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended April 3, 2016. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-04-08 00:00:00 UTC ]
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Apple has reportedly fixed a vulnerability that could have allowed hackers to bypass the passcode on iPhone 6s and 6s Plus running iOS 9.3.1 in order to access the address book and photos.The bypass technique was discovered by researchers from German security firm Evolution Security and takes... Continue reading at PC World
[ PC World | 2016-04-06 00:00:00 UTC ]
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Chatbots have intrigued digital and old-school publishers, recognizing the growing audience on messaging apps, but they open a whole new set of complexities. For one: How do you build a useful bot that won’t go rogue, taint a publisher’s credibility? The Washington Post is one of many big-name... Continue reading at Digiday
[ Digiday | 2016-04-05 00:00:00 UTC ]
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Social media, once considered the side door to a publisher's site, is rapidly becoming the primary entry point for new readers. These readers move in and out of content differently than traditional web site visitors. Social visitors are new, they’re likely to stay that way, and even if they... Continue reading at Digiday
[ Digiday | 2016-04-01 00:00:00 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended March 27, 2016. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-04-01 00:00:00 UTC ]
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On Apple's 40th birthday, an exclusive look at the notes its original media strategist took as he formulated an advertising and PR plan.At first blush, it appears to be an utterly unexceptional spiral-bound notebook. Manufactured in the U.S. by the National Blank Book Company of Holyoke,... Continue reading at Fast Company
[ Fast Company | 2016-04-01 00:00:00 UTC ]
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The Today presenter spurns social media, could live without television ‘except Mastermind’ but does read books on a iPad (albeit balanced on a lectern)It will come as no surprise to his millions of devoted listeners that the veteran BBC broadcaster John Humphrys despises Twitter, doesn’t do... Continue reading at The Guardian
[ The Guardian | 2016-03-29 00:00:00 UTC ]
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The publisher has created a new position--v-p of trade sales and marketing--and appointed senior editor Brendan Curry to the post. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-29 00:00:00 UTC ]
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Post-merger integrations have yielded improved margins at the world's largest trade publisher. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-25 00:00:00 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended March 20, 2016. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-25 00:00:00 UTC ]
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The concept of micropayments for news is gaining appeal as publishers face a new threat to their ad revenue with the rise of ad blocking. On March 23, the concept will get a big endorsement when vendor Blendle launches in beta in the U.S. with big-name publishers including The New York Times,... Continue reading at Digiday
[ Digiday | 2016-03-23 00:00:00 UTC ]
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Rupert Murdoch’s News Group Newspapers pushed to loss as value of publishing rights falls and £50m is set aside to deal with continuing cost of hacking scandalThe publisher of the Sun has recorded a loss of more than £250m after making a huge write-down and paying out further costs associated... Continue reading at The Guardian
[ The Guardian | 2016-03-23 00:00:00 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended March 13, 2016. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-18 00:00:00 UTC ]
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Apple will make its mobile news app available to publishers of all sizes starting this week, increasing the pool of content as the tech giant competes with rivals Facebook and Google for the attention of smartphone readers.Smaller media companies, even independent bloggers, can obtain editing... Continue reading at Advertising Age
[ Advertising Age | 2016-03-16 00:00:00 UTC ]
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The bestselling iBooks in mystery, romance, sci-fi, biography, fiction, and more for the week ended March 6, 2016. Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-11 00:00:00 UTC ]
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After four years of litigation, the Apple price-fixing case is over. But when can consumers expect to see the $400 million in refunds coming their way? Continue reading at Publishers Weekly
[ Publishers Weekly | 2016-03-11 00:00:00 UTC ]
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Apple suffered a final defeat in its legal fight with the US Justice Department over ebooks this week, when the Supreme Court refused to hear the company's appeal. Continue reading at Stuff
[ Stuff | 2016-03-09 00:00:00 UTC ]
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Twitter will automatically take mobile users who click links in its Moments section to sped-up AMP pages every time it's possible, the company said Wednesday, lending momentum to the effort to improve the mobile web experience.Accelerated Mobile Pages, or AMP for short, deliver content at near... Continue reading at Advertising Age
[ Advertising Age | 2016-03-09 00:00:00 UTC ]
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The Supreme Court in America is not going to take up Apple's appeal of the ebook price fixing ruling, effectively bringing to a close the "one of the most contentious legal dramas in modern publishing history". Continue reading at The Bookseller
[ The Bookseller | 2016-03-09 00:00:00 UTC ]
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