It's a challenging time for magazine publishers, right? Of course, because it's a challenging time for anyone in the business of creating content and attracting audiences -- even (or especially) pure-play digital companies.The truth is, there are countless Silicon Valley startups, propped up by venture capital, that would kill to have the revenue of any of the magazine brands on our 2016 Magazines of the Year list.Starting with The New Yorker, which is the Magazine of the Year (read our story here), and followed by the diverse range of titles (presented below in alphabetical order) that round out our list, these are modern content brands that are mastering print and digital. They're iconic, they're beloved by readers and advertisers and, get this, their bottom lines are about generating actual revenue. --The Editors Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2016-12-19 00:00:00 UTC ]