#purpose-driven advertising

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Finally, the Ad Industry Can Deliver on Purpose-Driven Media Investment

Several brands have made public commitments to shift their budgets to purpose-driven advertising and allocate spend to companies owned by and reaching underrepresented populations or focusing on industry causes. However, given the complexity of the digital media... Continue reading at 'AdWeek'

[ AdWeek | 2024-04-17 20:25:31 UTC ]
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