With splashy logo reveal, the XFL steals some of the NFL’s thunder

Welcome to another edition of Ad Age Sports Media Brief, a weekly roundup of news from every zone of the sports media spray chart, including the latest on broadcast/cable/streaming, sponsorships, endorsements, gambling and tech. Imagine Dragons    The XFL this week took the wraps off the names and logos of its eight franchises, and while the spring football league faces the usual obstacles to success, the hype videos that teed up the reveals had people talking about Vince McMahon’s reboot. More to the point, football fans were gabbing about the XFL just two weeks before the 2019 NFL season is set to kick off in Chicago. That’s something. If you missed Wednesday’s unveiling, you can check out the whole shooting match here. While the team branding suffers from the usual shock of unrecognition that comes with an off-the-shelf sports league—the monikers give off the same glitchy parallel-universe vibe the Washington Sentinels and Dallas Ropers threw off in “The Replacements” (and the latter always made us think of Norman Fell)—the XFL’s video treatment is pretty damn spiffy. Watch that St. Louis Battlehawks clip (“Their mission: create chaos... Their mandate: win at all costs”) and tell us you don’t want to fight a bird with a giant sword or join the Air Force. The three greatest XFL logos by far are: a) the DC Defenders badge, which whether intentional or not, serves a visual callback to the first Bad Brains record; b) the New York Guardians gargoyle, which is basically a... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-08-23 19:19:00 UTC ]
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Author Chuck Palahniuk reveals more details about his 'Fight Club' sequel

Palahniuk is writing a sequel to his 1996 novel that will be in graphic novel form and released in 10 parts. Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-07-24 00:00:00 UTC ]
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J.K. Rowling reveals six new Cormoran Strike books are in the works

Rowling's detective series, written under the pen name Robert Galbraith, will eventually outnumber the 'Harry Potter' series Continue reading at The Christian Science Monitor

[ The Christian Science Monitor | 2014-07-23 00:00:00 UTC ]
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2014 Booker Longlist Revealed

Americans Joshua Ferris and Richard Powers, among others, made the cut, but Donna Tartt's Pulitzer Prize-winning "The Goldfinch" was notably absent from the first global longlist. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-23 00:00:00 UTC ]
More news stories like this | News stories tagged with: #richard powers #donna tartt #pulitzer prize-winning #notably absent


Marie Claire's Denim Issue 'Unzips' to Reveal Cover

Marie Claire's denim-themed August issue is arriving at subscribers' homes with an extra cover they "unzip" to open by pulling on a perforated strip.Guess logos wallpaper the inside of the magazine's zipped-down cover, which cost the brand something in the mid six figures, said Nancy Berger... Continue reading at Advertising Age

[ Advertising Age | 2014-07-21 00:00:00 UTC ]
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Binc Reveals Survey Results

The Book Industry Charitable Foundation released results from a survey it conducted on how familiar book industry employees are with the organization. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-07-21 00:00:00 UTC ]
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Yellow Jersey to publish 'revealing' Van Gaal book

Yellow Jersey Press has signed a book about the new Manchester United manager Louis van Gaal by... Continue reading at The Bookseller

[ The Bookseller | 2014-07-02 00:00:00 UTC ]
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Facebook reveals news feed experiment to control emotions

Protests over secret study involving 689,000 users in which friends' postings were moved to influence moodsIt already knows whether you are single or dating, the first school you went to and whether you like or loathe Justin Bieber. But now Facebook, the world's biggest social networking site,... Continue reading at The Guardian

[ The Guardian | 2014-06-30 00:00:00 UTC ]
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Phone hacking 'truth' revealed in Nick Davies book

Chatto & Windus is to “shortly” publish a book about Rupert Murdoch and phone... Continue reading at The Bookseller

[ The Bookseller | 2014-06-25 00:00:00 UTC ]
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Jerwood Fiction Uncovered winners revealed

Eight writers have been chosen as winners of the Jerwood Fiction Uncovered Prize, with two... Continue reading at The Bookseller

[ The Bookseller | 2014-06-19 00:00:00 UTC ]
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NFL Players Inc. and Penguin Team Up for Children’s Books

Penguin Young Readers Group has partnered with NFL Players Inc., the licensing and marketing subsidiary of the NFL Players Association, to create a range of books inspired by National Football League athletes. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-19 00:00:00 UTC ]
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FutureBookHack Category Winners revealed

A “Britain’s Got Talent” style online audio competition to read text aloud and... Continue reading at The Bookseller

[ The Bookseller | 2014-06-15 00:00:00 UTC ]
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Rising Stars 2014 list revealed

The main theme emerging in The Bookseller Rising Stars list—the annual run-down of the best... Continue reading at The Bookseller

[ The Bookseller | 2014-06-13 00:00:00 UTC ]
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Hachette reveals Amazon digital sales share

Amazon has a 78% market share of Hachette Livre ebook titles in the UK and a 60% share in the US... Continue reading at The Bookseller

[ The Bookseller | 2014-06-11 00:00:00 UTC ]
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PRH Unveils New Logo

Penguin Random House has introduced its newly designed logo, replacing the interim PRH logo which has been in place for the past 11 months, since the merger was made official. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-06-03 00:00:00 UTC ]
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BEA 2014: IBPA Reveals 2014 Benjamin Franklin Winners

At a gala awards ceremony at New York University's Kimmel Center on Wednesday, the Independent Book Publishers Association named the Gold winners for the 2014 Benjamin Franklin Awards, which recognize “excellence in book editorial and design.” Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-31 00:00:00 UTC ]
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BEA 2014: Dick Cavett Reveals His Brief Encounters

An Emmy Award winner and talk show host pioneer, Dick Cavett is back with his fourth book, Brief Encounters: Conversations, Magic Moments, and Assorted Hijinks (Random House, Nov.). Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-30 00:00:00 UTC ]
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BEA 2014: Alan Cumming: A Life Revealed

Watching the charismatic actor, Alan Cumming, on the CBS television show, The Good Wife, or PBS’s Masterpiece Mystery, seeing him in films or on the stage, where he’s currently getting raves on Broadway as the emcee in Cabaret, you’d be looking at the picture of success. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-29 00:00:00 UTC ]
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Startups Revealed for 2014 BookExpo Challenge

18 startups will compete in the BookExpo Startup Challenge for cash prizes and the opportunity to pitch to venture capitalists. Continue reading at Publishers Weekly

[ Publishers Weekly | 2014-05-23 00:00:00 UTC ]
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Shortlist revealed for Oscar's First Book Prize

Nosy Crow’s Open Very Carefully, winner of the Waterstones best picture book prize this... Continue reading at The Bookseller

[ The Bookseller | 2014-05-09 00:00:00 UTC ]
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Rio Ferdinand to release "revealing autobiography"

Blink Publishing is to publish a “revealing new autobiography” by Rio Ferdinand,... Continue reading at The Bookseller

[ The Bookseller | 2014-05-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #revealing autobiography #blink publishing