With no sign of Watch, Facebook mid-roll ads yield slim prospects for UK publishers

"It’s classic Facebook -- it gives with one hand and takes with the other.” The post With no sign of Watch, Facebook mid-roll ads yield slim prospects for UK publishers appeared first on Digiday. Continue reading at 'Digiday'

[ Digiday | 2018-01-16 00:00:00 UTC ]
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BIBF buoyant for UK, but US publishers face trade tariff problems

UK publishers at the Beijing International Book Fair last week saw typically buoyant rights trading, as the country's book market boom continues in 2019, with double-digit growth at the half-year stage. Continue reading at The Bookseller

[ The Bookseller | 2019-08-27 09:09:20 UTC ]
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Will Publishers Roll the Dice on Board Games?

Board games are booming, but comics publishers are wary about entering the market. Continue reading at Publishers Weekly

[ Publishers Weekly | 2019-08-16 04:00:00 UTC ]
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UK’s Publishers Association Leads ‘Axe the Reading Tax’ Campaign

With Brexit looming larger as the UK's new government takes charge, the publishing industry steps up its drive to drop the VAT on digital reading. The post UK’s Publishers Association Leads ‘Axe the Reading Tax’ Campaign appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-08-12 05:30:59 UTC ]
More news stories like this | All news stories tagged with: #publishers association #publishing industry #digital reading #reading tax #campaign appeared #post uk


Penguin Random House Children’s Books to Publish Wattpad Books in UK

The latest stage in Wattpad's rapid expansion, its own new line of books is to be published in the UK market by Penguin Random House UK. The post Penguin Random House Children’s Books to Publish Wattpad Books in UK appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-08-08 09:05:12 UTC ]
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PRH to publish Wattpad Books in the UK

Penguin Random House is to publish Wattpad Books’ launch list in the UK this autumn. Continue reading at The Bookseller

[ The Bookseller | 2019-08-07 14:50:12 UTC ]
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What publishers need to know about ad refresh

Between dealing with ad blockers, ensuring GDPR compliance and keeping up with changing ad viewability standards, digital publishing is hard work. In the pursuit of more revenue, publishers usually focus on either increasing their ad inventory or optimizing the existing ad inventory. Ad refresh... Continue reading at Advertising Age

[ Advertising Age | 2019-07-22 14:00:00 UTC ]
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The UK’s Publishers Association Releases Its 2018 Yearbook Report

With some softness in educational sectors, the UK industry reports its crucial export sector is holding steady ahead of the potential upheaval of Brexit. The post The UK’s Publishers Association Releases Its 2018 Yearbook Report appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-06-26 08:14:13 UTC ]
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Total UK publishing revenues down 2% in 2018; consumer book market stable

UK publishing industry revenues overall stood at £6.05bn in 2018, down 2% on the £6.15bn revenue of the previous year, according to the PA Publishing Yearbook 2018, just released.  Continue reading at The Bookseller

[ The Bookseller | 2019-06-25 05:53:24 UTC ]
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Publishers: Let’s Get Real About Regulating Facebook

Yeah, that situation with the Parkland graduate was appalling. Here’s another Harvard kid who should have been sent packing: Mark Zuckerberg. Fifteen years ago, the entrepreneurial undergrad  was emailing a friend about the harvest of his proto social network, “The Face Book.” As revealed a few... Continue reading at Folio Magazine

[ Folio Magazine | 2019-06-21 14:07:05 UTC ]
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How quality content separates publishers from ad streams

There’s a difference between a publisher and a trashy ad stream – but the digital media industry still hasn’t defined what it is. One thing is clear: It all comes down to quality content. The post How quality content separates publishers from ad streams appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-06-11 04:03:29 UTC ]
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Are Facebook Stories Ads Beginning to Catch On With Brands?

Facebook introduced ads for Stories last September and, while the social network and some of its advertisers are bullish on the option, the jury remains out among the ad community in general. Over 500 million people are using Stories on Facebook, Messenger, Instagram and WhatsApp (where the... Continue reading at AdWeek

[ AdWeek | 2019-05-31 19:45:16 UTC ]
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At BookExpo: Sharjah Publishing City Signs Ingram Lightning Source

The distribution and remote-printing powerhouse Ingram Lightning Source becomes the anchor tenant at Sharjah Publishing City, the world's first free trade zone for publishing. The post At BookExpo: Sharjah Publishing City Signs Ingram Lightning Source appeared first on Publishing Perspectives. ... Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2019-05-31 13:01:16 UTC ]
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Almost half of UK don't know Google is funded by ads

Google and Facebook command more than 60% of online adspend, Ofcom figures show. Continue reading at Media Week

[ Media Week | 2019-05-31 08:06:09 UTC ]
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S&S UK signs two more from Nic Stone

Simon & Schuster Children’s UK has acquired two more YA novels by Nic Stone, author of Dear Martin and Odd One Out. Continue reading at The Bookseller

[ The Bookseller | 2019-05-31 01:37:52 UTC ]
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Watch a pastry chef try to make gourmet Doritos: Publisher’s Brief

Welcome to the latest edition of Ad Age Publisher’s Brief, our roundup of news from the world of content producers across digital and print. Got a tip? Send it our way. Joining us late? Here’s the previous edition. Today’s edition of Publisher’s Brief focuses on awesome content because, well,... Continue reading at Advertising Age

[ Advertising Age | 2019-05-30 19:11:41 UTC ]
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Exclusive: Rolling Stone Promotes Brian Szejka to Publisher | People on the Move

[caption id="attachment_159345" align="alignright" width="150"] Brian Szejka[/caption] Brian Szejka was promoted to publisher of Rolling Stone, effective immediately, following publisher and chief revenue officer Andrew Budkofsky’s resignation from the company earlier this month. Szejka has... Continue reading at Folio Magazine

[ Folio Magazine | 2019-05-30 15:10:32 UTC ]
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‘Linear cannot exist by itself’: OpenAP wants to help TV ad sellers contend with Google, Facebook

At the center of the TV industry’s audience targeting efforts is OpenAP, which will roll out a marketplace for advertisers to buy targeted TV and digital video ads. The post ‘Linear cannot exist by itself’: OpenAP wants to help TV ad sellers contend with Google, Facebook appeared first on Digiday. Continue reading at Digiday

[ Digiday | 2019-05-30 04:01:33 UTC ]
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Facebook expands playable ads and transparency for brands

Platform is also introducing more transparency for advertisers on how effectively their creative is being used. Continue reading at Media Week

[ Media Week | 2019-05-29 15:49:28 UTC ]
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Digiday Research: Facebook still delivers the greatest reach for publisher content

Forty-five percent of 124 publishers surveyed by Digiday said that Facebook provides the greatest reach for unpaid posted content. While few publishers see strong reach from content posted to their pages, engaging content being shared organically by users is driving significant amounts of... Continue reading at Digiday

[ Digiday | 2019-05-29 04:01:04 UTC ]
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Germany’s biggest publisher sales houses unite to fight Google, Facebook and Amazon

Axel Springer and Funke Mediengruppe’s joint sales house Media Impact has joined forces with the joint sales house of fellow publishing juggernauts RTL Groupe and Gruner+Jahr to solidify an advertising alliance that sells the combined inventory of all four media groups. The post Germany’s... Continue reading at Digiday

[ Digiday | 2019-05-28 04:01:59 UTC ]
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