With an Audience in Hand, Meredith Launches a Newsstand Magazine

"Fixer Upper" stars Joanna and Chip Gaines release The Magnolia Journal today. The post With an Audience in Hand, Meredith Launches a Newsstand Magazine appeared first on Folio:. Continue reading at 'Folio Magazine'

[ Folio Magazine | 2016-10-12 00:00:00 UTC ]
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Hanley Wood Launches BrandGen Audience Extension Program

The real estate and construction industry publisher aims to provide advertisers with audiences both in and outside its network of websites. The post Hanley Wood Launches BrandGen Audience Extension Program appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-08-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #real estate #provide advertisers


How Meredith’s magazines are shifting to video

Media company Meredith is betting big on Facebook Live. It has produced 26 videos in the past eight months and aims to create between five and 10 a week. It puts a big focus on Martha Stewart content and uses those live videos to generate revenue through integrating products within them. It's... Continue reading at Digiday

[ Digiday | 2016-07-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #betting big #facebook live #big focus #live videos #video appeared #generate revenue


Amtrak to Launch New National Magazine

A longtime seatmate on the Northeast Corridor, Arrive magazine leaves the station. The post Amtrak to Launch New National Magazine appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-07-25 00:00:00 UTC ]
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Facebook Is Launching New App-Install Ads to Help Developers Find Audiences

Facebook has updated its app-install ads to allow developers to select targeted audiences based on which users will most likely use an app and not just install and forget about it. The product, App Event Optimization, will allow advertisers to select from among 14 user actions that might... Continue reading at AdWeek

[ AdWeek | 2016-07-18 00:00:00 UTC ]
More news stories like this | News stories tagged with: #app-install ads #small number #created equal #campaigns running #in-app purchases


Condé Nast Launches New Audience Data Platform, Condé Nast Spire

Spire will combine the publisher's first-party data with 1010data's consumer purchase data to optimize real-time campaigns. The post Condé Nast Launches New Audience Data Platform, Condé Nast Spire appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-06-20 00:00:00 UTC ]
More news stories like this | News stories tagged with: #first-party data


Bauer Launches New Pair of Pre-Teen Magazines

J-14 Decorate and Star-tastic Coloring Book hit newsstands July 18 with an initial run of 200,000 copies each. The post Bauer Launches New Pair of Pre-Teen Magazines appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-06-14 00:00:00 UTC ]
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The Magazine Channel Launches Reading App

Inkworthy debuts with more than 450 publishers on board. The post The Magazine Channel Launches Reading App appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-03-16 00:00:00 UTC ]
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More bad news: Meredith Corp. shutters upscale women's magazine

More magazine, which began publishing in 1997 and billed itself as "the magazine for women of style and substance," is shutting down, publisher Meredith Corp. announced Thursday. In a statement, the... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2016-02-26 00:00:00 UTC ]
More news stories like this | News stories tagged with: #bad news #meredith corp #began publishing #announced thursday


Meredith Shuts Down More Magazine

Nineteen-year-old women's lifestyle magazine to shutter after April issue as Meredith elects to "align resources against more profitable activities." The post Meredith Shuts Down More Magazine appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2016-02-25 00:00:00 UTC ]
More news stories like this | News stories tagged with: #lifestyle magazine #magazine appeared #april issue


Magazine launches plunge in 2015

The year in print is ending on a down note, and not just because Conde Nast's Details and Time Inc.'s All You have breathed their last. Only 96 magazines launched in 2015, a 35% drop from the prior... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2015-12-15 00:00:00 UTC ]
More news stories like this | News stories tagged with: #conde nast


Modern Luxury Media Launches New Silicon Valley Magazine

City and regional luxury lifestyle publisher targets tech affluents with newest bimonthly title. The post Modern Luxury Media Launches New Silicon Valley Magazine appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-12-02 00:00:00 UTC ]
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Editor’s Picks: 3 Reasons Why Magazine Marketers and Audience Development Pros Need To Be at the Folio: Show

As consumers scatter across an increasingly fractured media landscape, it’s getting harder to attract and keep them, let alone identify them. The post Editor’s Picks: 3 Reasons Why Magazine Marketers and Audience Development Pros Need To Be at the Folio: Show appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-09-30 00:00:00 UTC ]
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Two New Magazine Launches Are So Good, You’ll Hear Music

Take and Popular understand how magazines are fundamentally different from other media. The post Two New Magazine Launches Are So Good, You’ll Hear Music appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-09-09 00:00:00 UTC ]
More news stories like this | News stories tagged with: #magazine launches


Media General to Buy Magazine Publisher, TV Broadcaster Meredith

Media General Inc said it would buy diversified media company Meredith Corp for about $2.34 billion to create the third-largest local TV station owner in the United States.   The deal marks Media General's return to the print business, after ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-09-08 00:00:00 UTC ]
More news stories like this | News stories tagged with: #media general #print business


Fitness Magazine Launches Digital Video Channel SweatTV

Leverages 'engagement player' tech from Selectable Media deal. The post Fitness Magazine Launches Digital Video Channel SweatTV appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-09-02 00:00:00 UTC ]
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Veterans of Glenn Beck’s The Blaze Launch Digital Magazine

A handful of veterans of Glenn Beck’s The Blaze website are setting up shop on Medium today, with the launch of a new publication called Autonomous.   The publication, led by former Blaze V.P. of digital content Steve Krakauer, will fo ... Continue reading at Editor & Publisher

[ Editor & Publisher | 2015-07-20 00:00:00 UTC ]
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Fewer print magazines, digital-only titles launched in first half of 2015

In the first half of 2015, 52 print magazines launched and 21 shut down, and—in a demonstration of the volatility of print media and the willingness of publishers to throw titles against the... To view the full story, click the title link. Continue reading at Crains New York

[ Crains New York | 2015-06-30 00:00:00 UTC ]
More news stories like this | News stories tagged with: #print media


Single-Copy Locator App, MagFinder, Launches in a Shrinking Newsstand Market

New app helps consumers find their favorite magazines at retail. The post Single-Copy Locator App, MagFinder, Launches in a Shrinking Newsstand Market appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-06-06 00:00:00 UTC ]
More news stories like this | News stories tagged with: #favorite magazines


Lonely Planet Has Plenty of Company with New Magazine Launch

Travel quarterly to debut in September with 450,000 circ. The post Lonely Planet Has Plenty of Company with New Magazine Launch appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-06-03 00:00:00 UTC ]
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Bauer Launches Christian Magazine

Despite struggles in the past, the publisher is continuing its efforts on the newsstand. The post Bauer Launches Christian Magazine appeared first on Folio:. Continue reading at Folio Magazine

[ Folio Magazine | 2015-04-08 00:00:00 UTC ]
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