Why You Should (Kind of) Care About the NewFronts

What's the point of the Digital Content NewFronts?Although they were inspired by TV's annual upfronts bazaar for ad time in the new season, and some buyers stake out some inventory after they see presentations by digital video publishers, the NewFronts haven't become an upfronts-style marketplace.The dog-and-pony nature of the upfronts make sense for traditional broadcasters because TV has one thing digital does not: scarcity. The upfronts are essentially a futures market where buyers purchase ad time in advance. Missing out on the negotiations could mean paying much more for airtime later. Continue reading at AdAge.com Continue reading at 'Advertising Age'

[ Advertising Age | 2017-05-16 00:00:00 UTC ]

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Cinelle Barnes Doesn’t Care If You Think She’s Soft

In our series “Can Writing Be Taught?” we partner with Catapult to ask their course instructors all our burning questions about the process of teaching writing. This month we’re featuring Cinelle Barnes, author of Monsoon Mansion: A Memoir and Malaya: Essays on Freedom. Barnes is a regular... Continue reading at Electric Literature

[ Electric Literature | 2021-06-17 11:00:00 UTC ]
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Kate Fagan quit her job to care for her dying father. The experience brought unexpected rewards.

Fagan’s new book ‘All the Colors Came Out’ is an unvarnished, loving account of her father’s decline from Lou Gehrig’s disease. Continue reading at The Washington Post

[ The Washington Post | 2021-06-04 12:00:00 UTC ]
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Mya-Rose Craig | 'If you care and want to change the world, you can go out and do it'

Mya-Rose Craig is a Bristol-based ornithologist who has been blogging about birds as Birdgirl since she was 11. She first gained fame after being featured on the 2010 BBC Four documentary “Twitchers: A Very British Obsession”, and has appeared on “Springwatch”, “Countryfile” and “The One... Continue reading at The Bookseller

[ The Bookseller | 2021-05-28 04:43:18 UTC ]
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'Urgent' take on Britain's care home system to Bonnier

Bonnier Books UK has acquired world rights for an “urgent and critical” look at Britain’s care home system by youth advisor Chris Wild.   Continue reading at The Bookseller

[ The Bookseller | 2021-03-11 12:56:26 UTC ]
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Endeavour signs Deeney's Love & Care

Octopus imprint Endeavour has signed Love & Care by journalist Shaun Deeney, “a thought-provoking and often funny” account of a man becoming a carer for his mother just as he is hoping to find love one last time, post-divorce. Continue reading at The Bookseller

[ The Bookseller | 2021-03-01 14:57:29 UTC ]
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Kirsty Capes | 'It’s important to have stories about the care experience that are positive'

Half way through my interview with Kirsty Capes, she mentions the fact that most people can’t name books about children in care. I rack my brains before feebly coming out with: “Tracy Beaker ?”, which makes Capes, whose new adult novel Careless is about a teenage girl in foster care, laugh.... Continue reading at The Bookseller

[ The Bookseller | 2021-02-26 07:46:19 UTC ]
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HQ lands kindness book featuring Haig, Sarpong and Duchess of York

HQ has landed a “beautiful” book on kindness by Hello! editor in chief Rosie Nixon featuring contributions from Fearne Cotton, Matt Haig, June Sarpong and the Duchess of York among others. Continue reading at The Bookseller

[ The Bookseller | 2021-01-18 03:10:24 UTC ]
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Lauren Ace and Jenny Løvlie | 'You can be kind and strong and good, but you don’t have to be exceptional'

"It's really special that, with a book about female friendship, we have genuinely become friends through doing it,” says Lauren Ace. She is talking about illustrator Jenny Løvlie, and the pair’s début picture book The Girls, which was published in 2018 and went on to win Illustrated Book of the... Continue reading at The Bookseller

[ The Bookseller | 2021-01-08 01:57:49 UTC ]
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IAB Sets Virtual NewFronts 2021 Date, Extends Invitation to Linear TV

The Interactive Advertising Bureau (IAB) has set its upcoming 2021 NewFronts to take place virtually during the week of May 3, 2021. The trade organization extended invitations to linear television broadcasters in addition to the digital media publishers, streamers and platforms that have long... Continue reading at AdWeek

[ AdWeek | 2020-12-10 10:00:00 UTC ]
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Never click on this kind of Zoom invite. You’ll thank us forever

Zoom phishing scams are the latest conduit for planting malware to steal identities, passwords, and financial information. Your inbox is chock full of Zoom invitations, as everyone from your boss to your Aunt Elaine to your book club keeps your work and social calendars packed.Read Full Story Continue reading at Fast Company

[ Fast Company | 2020-12-07 12:55:38 UTC ]
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Emma Glass’s ‘Rest and Be Thankful’ powerfully describes what it means to be a health-care worker

Glass’s protagonist, like the author, is a nurse, veering between the emotional highs and enervating lows of emergency medicine. Continue reading at The Washington Post

[ The Washington Post | 2020-12-02 13:00:00 UTC ]
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5 Indie Bookstores That Started Book Subscriptions or Personalized Care Packages to Survive the Pandemic

A round up of independent bookstore subscription services and care packages created to help these indies survive the pandemic. Continue reading at Book Riot

[ Book Riot | 2020-11-23 11:39:00 UTC ]
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Seven Kinds of People You Find in Bookshops by Shaun Bythell review – virtuosic venting

Pantomime misanthropy is tempered with bursts of sweetness in the secondhand bookseller’s latest dispatches from WigtownThere’s a moment in the first season of the short-lived but influential sitcom Black Books in which an elderly customer appears with a box of attractive old editions of... Continue reading at The Guardian

[ The Guardian | 2020-11-11 09:00:33 UTC ]
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James Beard’s outsize appetites and carefully hidden secrets

A new biography may spark admiration or antipathy for the dean of American cookery. Continue reading at The Washington Post

[ The Washington Post | 2020-10-23 12:00:00 UTC ]
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The Hunter Biden story is a crucial moment: does Twitter care more than News Corp about fact-checking?

Tech firms, newly sensitive to fake news, stopped the story circulating. Now the global media giant has roared in outrageMedia organisations shouldn’t publish allegations unless they believe them to be true, after making appropriate checks. This is a normally uncontroversial principle of... Continue reading at The Guardian

[ The Guardian | 2020-10-21 16:30:01 UTC ]
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Blackwell's delivers care packages to Manchester students

Blackwell's Manchester is organising the delivery of care packages to students who are currently in isolation, following recent coronavirus restrictions in the city.  Continue reading at The Bookseller

[ The Bookseller | 2020-10-15 13:16:01 UTC ]
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Arguing for a right to life, liberty, happiness and health care

After his own medical nightmare, Timothy Snyder rages against the U.S. health system. Continue reading at The Washington Post

[ The Washington Post | 2020-10-02 12:00:00 UTC ]
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Emily Gravett | 'There’s a place in picture books for all kinds of things'

Author-illustrator Emily Gravett caps off a busy 12 months with her new picture book Too Much Stuff, a tale about how less can often be more Continue reading at The Bookseller

[ The Bookseller | 2020-10-01 10:27:38 UTC ]
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A Different Kind of Independent Bookstore Day

More than 600 stores participated in this year’s event on August 29, held months after its usual date due to the pandemic, and saw booksellers, largely unable to host in-store events, finding creative ways to connect with their communities. Continue reading at Publishers Weekly

[ Publishers Weekly | 2020-09-04 04:00:00 UTC ]
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Support for Ben North as he reveals move into palliative care

There has been an outpouring of support for former HarperCollins creative director Ben North, following his revelation on social media last week that he has entered palliative care following treatment for brain tumours.   Continue reading at The Bookseller

[ The Bookseller | 2020-08-25 01:07:20 UTC ]
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